space, place and engagement with digital (imeh akpan)

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22 July 2014 UXPA Conference London 2014 Imeh Akpan Space, Place and Engagement with Digital

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Our digital interactions are rapidly moving from our desktops to our mobile devices, with novel forms of interactivity increasingly being developed for the urban environment. The promise of Smart Cities and the Internet of Things (IoT) means that new digital interactions are increasingly being developed for digital products, displays and media façades within public spaces. In order to better design for these technologies, we must understand the nature of public engagement given both the physical properties and social context (or place) of their location. This session will attempt to define the relative contribution of space (the physical properties of a location) and place (the socially constructed meaning of the location). I will also seek to provide possible solutions to the challenges of designing for such interactions in the form of useful methodologies and processes for practitioners, showing examples from several case studies.

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Page 1: Space, Place and Engagement with Digital (Imeh Akpan)

!22 July 2014 UXPA Conference London 2014 !Imeh Akpan!

Space, Place and Engagement with Digital

Page 2: Space, Place and Engagement with Digital (Imeh Akpan)
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The virtual is surpassing physical experiences.

http://www.youtube.com/watch?v=OINa46HeWg8

Page 5: Space, Place and Engagement with Digital (Imeh Akpan)

How might technology enhance our physical experiences rather than distract us from it?

Page 6: Space, Place and Engagement with Digital (Imeh Akpan)

The City as an Interface

http://heretotherepublishing.com/blog/?p=2052

Page 7: Space, Place and Engagement with Digital (Imeh Akpan)

Comparative Feedback in the street: Exposing Residential Energy consumption on House Facades!Vande Moere et al, ACM Interact 2011

Page 8: Space, Place and Engagement with Digital (Imeh Akpan)

http://uva.co.uk/work/origin

2011

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http://incandescentcloud.com/aboutcloud/

2012

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http://uva.co.uk/work/hereafter

2007

Page 11: Space, Place and Engagement with Digital (Imeh Akpan)

HOW?

1

2 Communicate interaction modes

3 Encouragpublic

Capture passer-by attention.

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http://trappedmagazine.com/2013/02/26/interactive-nike-advertising-at-selfridges/

Page 13: Space, Place and Engagement with Digital (Imeh Akpan)

http://www.sanceau.net/?page_id=40

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1Shadow Wall

10Differing Locations

1647Logged Interactions

30Interviewin situ

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Shadow Wall

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How can digital products within public spaces capture human attention?

1

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Spatial structure is important to the visibility of public displays and artefacts.

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Space Syntax!Isovist

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Appreciation of public displays and artefacts is limited by physical proximityand the relevance of the content.

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The study showed that people do notice from afar.

Page 23: Space, Place and Engagement with Digital (Imeh Akpan)

How can digital products within public spaces capture human attention?1

- Appreciation of public displays and artefacts is limited by physical proximity and the relevance of the content.

- Spatial structure is important to the visibility of public displays and artefacts.

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Salience is not sufficient in communicating interactivity.

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How can digital products within public spaces communicate interaction modes?

2

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Dance Studio

Main cloisters of the university campus

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Create opportunities for Incidental interaction.

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The “Honey-pot” effect provides opportunity to communicate interactivity through social learning.

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Consider Spatial Organisation when designing for social interaction.

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http://www.specialmoves.com/home/donut-pong

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Physical form and affordances is important.

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How can digital products within public spaces communicate interaction modes?2

- Create opportunities for Incidental interaction.

- The “Honey-pot” effect provides opportunity to communicate interactivity through social learning.

- Consider spatial organisation when designing for social interaction.

- Physical form and affordances is important.

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How can digital products within public spaces encourage public engagement?

3

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Place, as a social construct is not experienced uniformly by all people in the same location.

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Reduce Apprehension.!- Complement social perception. - Knowledge can help reduce uncertainty. - Progressive disclosure - Design familiarity and comfort.

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http://greyworld.org/archives/572

Comperes help legitimise the activity and provide a rationale for participation

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http://www.youtube.com/watch?v=fW8amMCVAJQ&feature=kp

Emergent champions play an important role in making interaction socially acceptable and valued.

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- Space !- Salience!- Proximity!- Content

- Incidental interaction.- “Honey-pot” effect- Spatial Organisation- Physical form- A

- Reduce Apprehension.- Comperes- Emergent champions

Capture passer-by attention?

1

Communicate interaction

2

Encouragpublic engagement

3

Page 40: Space, Place and Engagement with Digital (Imeh Akpan)

Thank you

[email protected] @Imeh_akpan http://www.imehakpan.com slideshare.net/imehakpan967