solving the mystery of informal learning evaluation · 2019-04-08 · traditional l&d is not...
TRANSCRIPT
Mastercard’s Partnership with Metrics That Matter and Degreed
Solving The Mystery of Informal Learning Evaluation
What Is Informal Learning?
Formal Learning Informal Learning
“Traditional” Training
Instructor Led or structured online course
Objectives determined by instructor or course owner
Self-paced
Bite-size
Online
Just-in-time
Objectives determined by learner
Challenges Measuring Informal Learning• No set schedule
• Different success criteria• Higher volume of training
“Informal Learning fills the gap between the classroom and the workplace”
How the Workforce Really Learns
L&D
Le
dSe
lf-
Dir
ect
ed
Daily Weekly Monthly Quarterly Yearly
Web Search
Peer Interactions
Articles & Blogs
Videos
Books & e-Books
Apps
Online Networks
Webcasts & Webinars
Coaching & Mentoring
ILT’s
e-Learning Courses
Conferences & Trade Shows
Live Classes (outside of work)
Online Courses
Podcasts & Audio Books
In- Person Networking
Degreed – How the workforce learns 2016
Traditional L&D is Not enough for Todays Workforce
How likely are you to recommend your employer’s learning and development opportunities to a colleague?
49% Detractors
33% Passives
18% Promoters
-31% Net Promoter Score
Degreed – How the Workforce Learns (2016)
77%
of workers say they do at least some of their learning on a smartphone or tablet
Hybrid Jobs
Source: “The Hybrid Job Economy: How New Skills are Rewriting the DNA of the Job Market” Burning Glass 2018
ExamplesRequire diverse combination of skills
Combine left brain thinking (creative) and right brain thinking
(analytical)
Faster growing and higher paying than “traditional” jobs
Lack Entry Level Opportunities
What does this mean?
Hybrid Job Traits
Marketing Manager with Data Analysis Skills
Engineer with Sales/Business Acumen
Skills
Security Analyst with User Experience Skills
Hybrid Jobs (continued)
Source: “The Hybrid Job Economy: How New Skills are Rewriting the DNA of the Job Market” Burning Glass 2018
$71,000
$78,000
$75,000
$63,000
$100,000
$87,000
$85,000
$81,000
Average Salary with Hybridizing Skill Average Salary without Hybridizing Skill
General Manager
Ski ll: Data Analysis
Premium: 29%
Project Manager
Ski ll: Tableau
Premium: 13%
Civi l Engineer
Ski ll: People Mgmt.
Premium: 12%
Marketing Manager
Ski ll: SQL
Premium: 41%
Digital Learners Aren’t Just Millennials
Expect Technology in Learning
Learn at Own Pace
Access Information “Just in Time”
57%
55%
54%
57%
55%
52%
Millennial
Baby Boomer
n = 9,071 employees.
Source: CEB 2016 L&D Digital Learner Survey.
Note: Millennials are defined as ages 18–34, and baby boomers are defined as ages 55–70.
Mastercard Learning Modalities
Mastercard Learners
What is a Pathway?
300+
Degreed @ Mastercard 2018
85%
28 19kAverage Logins Per
User
Published Pathways
Penetration
Unique Items Accessed
MTM in Pathways
Challenges measuring informal learning: Lower response rates from pathways with less traffic
Why we did it: Obtain feedback from users on informal learning platform
What we did: Strategically placed survey link in pathways
Traf
fic
Feedback
High
Low
PositiveNegative
Data Collection
52Courses Surveyed
2,152Survey Responses
4.15Average Rating
12Pathways Surveyed
1,214Survey Responses
4.24Average Rating
Total Informal Learning
Insights – Payments 101 Pathway vs ILT
Pathway Instructor-Led Session
0 1 2 3 4 5012345
468 responses
Average Overall Score: 4.26
79 responses
6 sessions
Average Overall Score: 4.36
Less than 0.22 point difference in:
Learning Effectiveness
Job Impact
Business Results
Courseware
Insights – Payments 101 Pathway
Positive/Neutral, 71%
Negative, 29%
Chart Title
Natural Language Processing
Sentiment of Comments
Insights from Comments
Goal
<15% Negative
Comments
• Some content US focused
• More interactive, less reading
• Outdated content
Observations/Lessons Learned
Response rates increase by roughly 10% when survey was placed in the
middle of the pathway
-Faster Feedback
-Broken links removed
-Outdated content identified
-Topics identified for next version
Survey Placement Quick Wins
Q&A