soirée soi·ree noun \swä- ˈ rā\ a party or reception held in the evening
TRANSCRIPT
Soirée soi·ree noun \swä-ˈrā\
a party or reception held in the evening
• What can you be the best in the world at?• Customer Service• Helping others fulfill their vision for their party or event on a budget.
Inspiring others to find their inner Martha.• Uniting the underdogs to provide a well-rounded list of partner
businesses (Florists, Photographers, Bakers, Rental Companies, Beauticians, Crafters and Artists) that have a similar philosophy about local, eco-friendly business.
• What drives your economic engine?• Profit per customer. Commission from referral companies if possible.
• What are you deeply passionate about?• Supporting local Business and Artists.• Event Planning and Design.• Making people happy by helping make their surroundings beautiful.
The Three Circles
• Soirée provides fiscally and environmentally conscious brides and other event planners with a socially responsible, one-stop shop for everything event-related. We provide patrons with an avenue to sell their gently used event décor, in a retail environment.
• Soirée will be the premier venue for brides, event planners and gift-givers to find unique, whenever possible - locally sourced, reasonably priced, event décor and event related items while receiving superior customer service.
Mission * Vision
The Atmosphere
Upscale boutique meets rustic boutique. Inviting, friendly, relaxing. Inspiration corner with magazines, computer with
internet access, posters, sample tablescapes set up, etc. Free Coffee / Tea, Water.
Retail Products
Handmade Retail Products
• Graphic Designer- Produce pre-designed invitations and save the dates guests can finish on their home PC. ✓
• Baker- Custom Sugar Cookies, sweets for favors. ✓
• Carpenter- Custom Card Boxes, Signs ✓• Handmade Thank You cards and other paper
products• WNY Book Arts Collective?
• Rental Company- for inspirational displays.
Advertise on my Blog, Soiree Buffalo? http://soireebuffalo.wordpress.com/
Potential Partners
• S-Corporation: 1. Incorporate the business as a limited liability company.
• 2. Make an election with the IRS to have the LLC treated as an S corporation. The S election is made with form 2553. NYS requires a separate state S election.
• Because S corporation can be used as tax deductions on the shareholders personal income tax returns, the S corp isn't taxed on S corp profits--at least by the federal government and there is a self-employment tax deduction that could save thousands in taxes each year.
• Many knowledgeable accountants and attorneys now recommend the limited-liability-company route because limited liability companies are easier to "maintain" than regular corporations
Structure
• I would apply a 35% margin to retail and resale items.
• Example: A customer brings in 15 centerpieces that retail for $60 a piece, I would offer $30 per piece, sell for $45.99 a piece. A $239.85 profit, a margin of 35%
Margin
Stats
• 2,077,000 marriages a year in the US
• 344,000 births
•
Rent plus Deposit $3,600 1 month rent = $1800
Inc. Fees $195 LLC registration
Attorney Fees $500 gross estimate
Office Supplies $700 Ink, Paper, Pens, Staples, Tape, Register tape
Register $2,000 with POS Software
Purchase phones $150 (2)
Purchase PC & Printer $550 For Customer Use
Purchase Printer $100 printer/fax/copy/scanner
8 Candy Dispensers $1,067 $133.43 each, 5 gallon dispensers
Lighting $800
Paint $150
Utilities $350 Gas, electric, internet, phone
Couch $800
2 dining tables $700 reclaimed wood / used tables or constructed
Storage / Displays $1,200 (2) West Elm 3x4 cubby Bookshelf
Bags/Wrapping Material $400 OXO Biodegradable bags, Tissue Paper, Stickers
Product Inventory $500 Candy
Product Inventory $500 Greeting Cards / Invitations
Product Inventory $3,375 15 Lines of Centerpieces ($15 piece x 15 x 15)
$17,637
Start-up Estimates
We at Soirée believe that every event from Dinner Party to Wedding should as feel unique and special as the
host and occasion. Beautiful events should be available to everyone without breaking the bank! WE are your
solution. When you come into Soirée we will help fulfill your vision for your special event. Pay us a visit and we
will help to turn your vision into stunning reality!
QUESTIONS?