Software development

Chapter 7 – Application distribution and sales

Contents ❷❸• Your applications on your devices• Windows Store developer account• Distributing applications• Publishing your app in the Store• Essential Visual Studio windows• Assignments• Questions and answers

Your applications on your devices• You may not need a Windows 8 touch screen

device for testing during the development period

• Light testing can be performed with the Visual Studio simulator

• Final testing should be done on a real device, such as a tablet

Visual Studio simulator

Microsoft Surface -tablet

Installing applications• The way Windows 8 is constructed prevents

direct installation of Windows 8 applications– This way the data security of the whole operating

system is kept at a high level• However, as a developer, you can transfer your

application to a device through Visual Studio• Normal users can install applications only

through the Windows Store

Transferring applications1. Open your Visual Studio project.2. Ensure that the application can be built without errors. From

the Build menu, choose Rebuild.3. From the list of choices on Visual Studio's toolbar, choose

Device as the deployment target.4. Connect your device to your computer with a USB cable.5. Click on Build/Deploy in Visual Studio.6. After a moment, your application should be transferred to the

device. Disconnect the USB cable. You should now see your application in the device's Start screen.

Choosing the target device in Visual Studio

Windows Store developer account• To sell and distribute your applications in the

Windows Store, you will need a developer account• This account enables to send your application to

Microsoft for certification• If your application is accepted, you may publish it

in Windows Store at a price of your choice (or for free, in which case we would talk about distribution)

Acquiring a developer account• Anyone who pays the annual account activation fee

on a credit or debit card can get a developer account• At the moment the annual fee is 20€ for private

individuals and 75€ for companies• After paying to fee, you can submit an almost

unlimited number of application for sale and distribution

• Registration: http://dev.windows.com/

Developer account's dashboard

Distributing applications• You can decide how widely you want to

distribute and sell it• You may choose any and all of the 80 Microsoft

Store-supported countries– The number of supported countries is increasing, so

your business possibilities keep getting better• Especially if your application is in English, you

may not need to limit the number of countries

Matters of note• Distributing applications globally may require

changes in the application• The most concrete example is translating the

interface• You may also have to think about the used

colors, icons, sounds, and the direction text is read

Application detail in the Store, note the number of languages

Publishing an application in the store

• Publishing your app in the Store begins by ensuring that:– your application's features are finished– it's appearance and usability are as polished as possible

• In the most recent 2013 version of Visual Studio the publishing process has been made quicker with automated processes

• The publication of Windows 8 applications ss a web-based

Information needed for publishing• The application title

– This title is what users use to find your application in the Store• The countries where your application will be distributed or sold (and

the possible price range)– The most popular pricing options are the lowest 1-2 euro prices, such as

1.19€, 1.69€, 1.99€, and 2.49€• A deployment package

– The APPX file contains your applications compiled binary file and related supporting files

• Graphics, screen captures, and a short description– The application is presented in the Store with its title, graphics, and screen

captures

The manifest file• The manifest file is a part of every Windows 8

application– It includes the technical details required by the store– For example: system requirements, available languages,

etc.• You can locate the manifest file in Visual Studio by

using the Solution Explorer window• The manifest file is XML-based, and it can be edited in

Visual Studio and manually in XML code

The manifest file

Editing it Visual Studio

Submitting your application• Once you're application is finished, tested, and

its manifest file is ready, it's time so submit your app to Microsoft for certification

• There are two ways to do this:– Use a web broser to log into your developer

account at dev.windows.com – Start the process from Visual Studio

Creating a distribution package• In Visual Studio you can click on the Store

menu and choose Create App Packages• This command creates a deployment package

of your application and combines it with the manifest file to a bundle that is sent to Microsoft

Create App Packages

Prepared deployment package• There are four steps to the submission process• Once these steps have been successfully

passed, Visual Studio will create an .APPX file in the project folder

• Next you must upload the application package to the Store– You can do this in Visual Studio with the Upload App

Packages command

Prepared deployment package

Essential Visual Studio windows• Visual Studio 2013 is a versatile development

tool, and its intended for both amateur and professional use

• Being familiar with your tools helps you develop applications faster

• We will now go through the most essential Visual Studio windows

Solution Explorer• The Solution Explorer is one of the most

important Visual Studio's sub-windows• It's used primarily to manage the files

connected to your application– It can be used as a useful search tool for your whole

application– you can search files by name, or classes and

methods in the program code.

Solution Explorer

Toolbox• The Toolbox window contains all the

components you can use to design your application's interface

• The contents of the Toolbox window will change according to the currently active Visual Studio mode– If you're designing an XAML interface, Toolbox will

display the available interface components

Toolbox

Properties• Properties window is usually positioned in the

lower right corner of the Visual Studio main view.• Properties displays information of the selected

object and lets you edit the object-specific properties

• Sometimes the Properties window will not be visible and you must bring it up– The Properties keyboard shortcut is F4

Properties

Team Explorer• The Team Explorer is your gateway to source control and its

features• Source control between different developers is necessary

when more than one person is working on the project at a time– source control can be useful even for solitary developers, so it

shouldn't be underestimated. • Team Explorer gives you access to Microsoft's own source

control service, known as Team Foundation Server (TFS)– Git source control is also supported

Team Explorer

Assignments1. Find out how many countries you can distribute

your applications to at the most. Estimate how many consumers you could reach.

2. Name three things you should take into account when creating multi-language versions of your application.

3. Consider how providing a trial version of your application might increase its sales.

Questions and answers 1I have finished my Windows 8 application and would like to sell it in the Windows Store. What should I do?• Ensure that you have registered a developer account

either as a private developer or as a company• Ensure that you have completed the approval process for

your credit card. This will take approximately 3-4 days. • After this you can create a deployment package as

described in this chapter and submit it to Microsoft at dev.windows.com.

Questions and answers 2In the manifest file I can choose which features my application uses, such as location data, voice, contact book, etc. How will I know which features I must choose?• As a developer you must inform Microsoft of the technical features

(such as network traffic, phone location, etc.) your application uses• The final inspection of the features used by the application is

performed during the certification process, so accidentally made wrong choices will be fixed before the application is distributed and sold.

• The certification process is interrupted, however, if the made choices are radically different from reality.

Questions and answers 3Where can I find more information on Microsoft's cloud-based source control system?• Microsoft's cloud-based free source control service for

under five users is called Visual Studio Online Basic (earlier know as Team Foundation Service).

• More information on the service and the registration page can be found at www.visualstudio.com.

• Visual Studio has a direct connection to this service through the Team Explorer window.