softeq profile
TRANSCRIPT
Fast Facts
HeadquartersHouston, USA
Development CenterMinsk, Belarus
70% USA 20%
EUROPE 10% OTHER GEOGRAPHIES
CLIENT LOCATIONS:
Full-timeEmployees
SecureEnvironment
Yearsin business
160+ ISO 27002 18+
What makes Softeq a trusted long-term vendor
• Highly professional team• Established development environment• Mature QA procedures• Full protection of Client’s IP• Passion for R&D• Full process transparency to Client• Easy contracting, US HQs• Very competitive pricing
Specialization
• Full-cycle firmware development
• Drivers and BSPs, middleware
• Embedded software testing,
debugging and optimization
• HMI/UI development
• Enterprise mobility
• Mobile game development
• Native mobile app development
• Cross-platform development
• Application porting
• E-commerce
• Enterprise web
• Digital asset management
• Web back-ends for mobile
• Extract, transform and load
75% Expert and Senior Level
25% Intermediate Level
EmbeddedMobile Web
Embedded Software Development
90% Expert and Senior Level
10% Intermediate Level
Enclosure designHardware and PCB designRapid prototypingFull-cycle firmware and embedded software developmentDrivers and BSPs, middleware Firmware SDKs, graphic libraries, data representationEmbedded software testing, debugging and optimizationHMI/UI development
Service Span
15%
Embedded Software Development
• Internet of Things• Wearables• Industrial automation
• Consumer electronics• Networking solutions• Hi-tech gadgets
• Automotive electronics• Medical solutions• Digital signal processing
Domain Expertise
Quick Highlights
One of our tech leads was a brain behind EtherCAT fieldbus system
We have accumulated solid expertise in AUTOSAR compliant solution creation for the Automotive industry
Softeq’s rugged handheld device and assistive technology system supporting IR, WiFi, GPS and RFID technologies is installed in more than 20 US national parks
Our current big tech thing under development is drone-based unmanned aerial oil pipes inspection solution
We were engaged in most innovative flash technology projects and made several inventions in flash memory below 20-nm technology
Embedded Software Development
All-in-one Solution Provider for the Internet of Things and Wearable TechSofteq’s unique differentiator is its one-of-a-kind combination of hardware-level and application-level engineering skills. We deliver the full range of services required for a new product launch:
• Hardware engineering• Schematic and PCB design• Enclosure design• Firmware development• Embedded solutions• Rapid prototyping
• Driver development• Mobile development• Server software development• Data analytics solution development• Advanced web solutions• Cloud/SaaS development
Embedded Software Development
Softeq Embedded Software Department is a team of seasoned professionals with an average experience of 10 years:
Team Experience
Team Experience Breakdown
Over 20 years
10%2 – 5 years
25%
5 – 10 years
27%10 – 15 years
20%
15 – 20 years
18%
Embedded Software Development
Vertical skills breakdown: percentage of specialists with appropriate experience
Horizontal skills breakdown: percentage of specialists with appropriate experience
Team Skills
0% 100%50% 75%25%
0% 100%50% 75%25%
Embedded Software Development
Softeq’s embedded software development team is highly skilled in a number of relevant technologies, programming languages, architectures, as well as in firmware debugging and performance optimization.
Team technology skills breakdown: percentage of specialists with appropriate experience
Technology Expertise
HDL
Java
Assembler
.NET
Python
C
C++
0% 100%50% 75%25%
Embedded Software Development
Specific technology skills breakdown: years of active use
C/C++
Architectures
Protocols
8051 X86-64 Renesas PIC xScale ARM AVR 0
5
10
15
years
0
5
10
15
20years
0
5
10years
CANOpen ProtocolsSATA
Success Story
Reducing Drilling Equipment Downtime with Embedded TCP/IP Stack Enabled Solution for Optimized Data Transfer
A drilling equipment manufacturer aimed to optimize the way the data captured during well boring was transferred from the internal memory integrated in a drill bit to an external computer. Softeq developed an embedded TCP/IP stack driven solution that helps significantly reduce the data acquisition span, while minimizing production losses that were caused by extended equipment downtime.
Success Story
Engineering of Standalone Temperature and Humidity Data Loggers Equipped with Sensors
Softeq implemented a set of standalone temperature and humidity data loggers equipped with sensors. The instruments, which support PoE and autonomous operation, are part of a comprehensive end-to-end solution that also includes a custom Android application to work with collected data along with a web-based portal for online data processing and storage.
Success Story
Firmware for Smart Watch: Seven Touchscreen Smartphone-like Features Packed in 192 kB Firmware.
For a pioneer product among smart watches, Softeq managed to jam a pack of features controllable via touch screen in a mere 192 kB:- 6 styles of time display- More than 70 time zones supported, 3 of them can be observed simultaneously- Stopwatch- Calendar / Lunar calendar- Reminder- Alarm clock- Calculator
Success Story
A Proof-of-Concept Smart Furniture Prototype: Reinventing Guest Experience in Entertainment and HoReCa Business
Softeq’s Embedded Programming Team worked against a tight deadline to develop a technical proof of concept for a smart furniture prototype featuring a set of 17” LED panels integrated into a table top. Designed to display tweets and images, playback a greeting message on detecting a human presence, as well as to support multiplayer games, the solution is set to reinvent guest experience across the Entertainment and HoReCa domains. The customer, a designer, developer, and manufacturer of custom-built commercial furniture, showcased the prototype at the HD Expo 2015 in Las Vegas.
Success Story
Sensor-rich Club and iOS App Helping Smart Golfers Mobilize Performance Data
Softeq helped a leading sports products manufacturer develop a solution that would enable golfers track, visualize, analyze and store their performance stats using a sensor-rich golf club communicating with an Objective-C iOS application. The middleware solution consists of a low-RAM, low power, high performance controller, 2.4 GHz retransmission unit and an advanced algorithm that would allow for progressive no-loss transmission of large data batches from the club to the mobile app.
Success Story
BlinkFX’s Wink: Redefining the Live Show Experience with an Innovative Wirelessly Controlled LED Lighting Device
Softeq’s team was to create Wink, a patent pending LED lighted disk that mounts to just about any wristband, lanyard or strap up to 25mm wide and 2mm thick. BlinkFX had a set of desired features for both the Winks and the IR DMX controllers. All functionality was to be implemented within the tight three months to be ready for launch at the SXSW trade show and a headline concert featuring the legends of Hip Hop at Doritos Bold Stage.
Success Story
Gantom’s DMX Updater: Enabling Pros to Keep Their DMX Compatible Lighting Equipment Up-to-date
To help Gantom support its customers — professionals working with the company’s lighting devices — in keeping the equipment up-to-date, Softeq developed a special mobile utility. It enables users to download and install latest firmware updates on the target lighting fixtures using an iPhone.
Success Story
#1 Assistive Technology Solution for Public Venues installedin 20+ National Parks across US, including Mount RushmoreNational Monument and Death Valley National Park
Durateq is a rugged assistive handheld based on the HP iPAQ platform with Softeq’s ALICE (Assistive LIstening and Captioning Engine) inside and content triggering wireless environment in background. Softeq performed full cycle development from conceptual design of the device, peripherals and production environment and to batch production and onsite implementations of the system.
Mobile Application Development
70% Expert and Senior Level
30% Intermediate Level
Full-cycle mobile application
development
Distributed mobile solutions
Integration services
Mobile PoCs and prototypes
55%Mobile Development
Mobile Application Development
• Mobile low-level apps• Mobile SDKs• Mobile PoCs
• Enterprise mobility• Event management• Digital imaging
• Video streaming on mobile• Media content distribution• Apps for smart devices
Domain Expertise
Quick Highlights
In 2013 Softeq became a preferred mobile development vendor for Nike
Large part of the apps we create are innovative solutions leveraging mobile devices’ and gadgets’ OS and components’ capabilities on a lower level
The overall number of downloads of the apps created by Softeq exceeded 5.000.000
Mobile Application Development
Softeq Mobile Department is a team of proficient developers inspired by the agility and innovative ideas in the mobile space. The average team’s experience is 4.8 years
Team Experience
Under 2 years
7%
5-10 years
43%2-5 years
50%
Team Experience Breakdown
Success Story
NVIDIA’s Camera Awesome for Android: Redefining User Experience in Mobile Digital Imaging
Conceived to deliver unparalleled end-user experience demonstrating a brand-new approach to mobile image-taking, this powerful technology pushes the envelope of mobile photography with a host of next-generation tools and features.
Success Story
Becoming a Preferred Mobile Development Partner for Nike
Softeq demonstrated to Nike profound low-level programming expertise, including algorithmic data analysis and visualization, as well as hardware design, by delivering several advanced mobile app prototypes / solution prototypes. Impressed with the company’s skills and service level, Nike has awarded Softeq the status of a Preferred Mobile Development Partner.
Success Story
Achieving Convenience, Speed, and Cost-efficiency with a Mobile VoIP Solution for Business Communication
Softeq’s mobile team developed a Linphone technology based SIP client to underlie a mobile VoIP solution for business communication.
The app targets employees of a leading telco company in Russia, with further plans for distribution among the firm’s clients.
Success Story
NVIDIA’s NVContacts: A Multi-platform Mobile Contact Management Application Enabling Unified Secure Access to Organizational Data
Softeq’s team successfully delivered the solution, which was set to significantly facilitate daily interaction among NVIDIA’s employees. We created 4 mobile applications with unified look & feel for the target mobile platforms (Android, iOS, WP8, and WinRT) and also delivered special UI designed for the iOS and Android based tablets.
Success Story
Atlas Copco Mag: iPAD Newsstand App for a Fortune 500 Industrial Giant
Careful attention was paid to synchronizing opinions and vision on the project flow between the Softeq and Atlas Copco teams in order to mitigate all risks of misunderstanding or ambiguity, which is especially important for Fixed Price projects like this one.
Success Story
BlizzCon 2013 Guide: Android-based Mobile App Enabling Event Sessions Scheduling, Up-to-the-minute Updates Accessing, and Live Video Streaming
The developed application codenamed BlizzCon 2013 Guide builds on a client server connection, utilizing web services for fetching up-to-the-minute updates about the show activities. To make the app even more valuable and appealing to the users, it was integrated with a third-party video platform twitch.tv, to support live video streaming.
Success Story
A Fully Functional Media Content Distribution App Prototype for Samsung: Streaming Smart TV Media Content on Smartphones and Tablets
Softeq created a fully functional prototype of the app runnable on Samsung Galaxy Tab 2 and Samsung Galaxy Note II, thus targeting the multi-million army of the Samsung fans. Softeq was engaged as a second-tier vendor possessing relevant technology expertise.
Web Solutions
80% Expert and Senior Level
20% Intermediate Level
Full-cycle web application development
Advanced database development
Load-resistant applications
Data and application integration
UI and frontend Development
Web Development30%
Web Solutions
• ETL solutions• Digital asset management• Content management• Portals and Collaboration
• E-commerce• Enterprise web• Back-ends for mobile• IPTV and Video streaming
Domain Expertise
Quick Highlights
Softeq is one of the very rare software developers combining web expertise with low-level programming experience. This allows us handling projects a typical software development company is unlikely to handle.
Softeq’s web development team’s average experience is 6.5 years.
The division is led by Paul Filipovich, Java guru with 15 years of extensive experience in software development and architecture, worked on projects for Sotheby`s and MTV, as well as for large European banks.
Web Solutions
Softeq team uniquely combines proven web application and mobile application development skills with extensive firmware and low-level programming expertise.
Development Skills
Business LogicPersistence Layer
Data Retrieval
Integration
Mobile
Web
Web Solutions
Technologies and Frameworks
ASP.NET, ASP.NET MVC, ASP.NET AJAXJavaScript, jQuery, KendoUIMVVM and SPA (Angularjs, Backbonejs, Knockoutjs) Windows Communication Foundation Windows Workflow Foundation WebAPI, ServiceStack EF, NHibernate, Dapper, LINQ2SQLORMLite Microsoft Sharepoint Message Queues (MSMQ, ZeroMQ, RabbitMQ)
Java EE, Java SE, Java MESpring FrameworkApache Struts, Apache Struts 2Apache VelocityApache SlingApache RabbitMQJava Applets, Java Servlets, Java Server PagesOSGi FrameworkJCR (Day CRX, Alfresco, Apache JackRabbit)
Symfony 2Zend Framework 1-2Kohana, Yii 1-2CakePHP, CodeIgniterLaravel, Doctrine 2jQueryNodeJs, NockoutJsViews, AngularBackBone
Databases: Oracle Database, Microsoft SQL Server, MySQL, MongoDB, IBM DB2, RavenDB, Redis. We build highly interactive and smooth user interfaces and rich internet applications by extensively utilizing the AJAX stack.
Web Back-ends for Mobile
Best-fit Back-end Solutions
• Very thin client vs performance boosting back-end• Future-friendly server-side design• Open Architecture to ensure scalability• Reduced maintenance costs
• Full-scale mobile integration layers for existing web solutions• Smart data connectors, ETL solutions• Mobile networking, data and content interchange optimization
Web Solutions
• Workflow/user journey modeling, intuitive navigation• Clean highly interactive layouts• Highly interactive controls/widgets• Data visualization
UI and Front-end DevelopmentAt Softeq we build web solutions, mobile apps, and visual interfaces for devices with an eye towards a rewarding and productive user experience. To achieve this goal, we incorporate such essential system properties as clarity, intuitiveness, interactivity, and responsiveness.
Support and Maintenance
• Tracking system access for the customer /using customer’s tracking system
• Introducing monitoring and backup / restore• Regular and ad-hoc reports
• Configuration and fine-tuning• Issue reproducing and fixing• Improvements and new featureimplementation, new releases
SLA-based Support Level 1, 2, 3
Quick Highlights
Softeq offers strong re-engineering and maintenance expertise with yearsof hands-on experience in supporting, improving and customizing solutionsdeveloped earlier by a third party.
We adjust our support and maintenance activities to your business hours tokeep mission-critical processed intact while supporting uninterrupted work of all apps and systems.
Help Desk and Atlassian Jira are in place to ensure activities’ transparencyto the client with a streamlined issue processing approach and escalationscheme.
Success Story
Long-term Dedicated Development Team for a Comprehensive Online Service Solution
Softeq continuously works on improvement, refactoring, and new features implementation to a very complex and comprehensive online system Legal / e-Government domain. The tasks carried out by Softeq span from paymentgateways integration to load testing and test automation.
Success Story
Comprehensive SaaS-based Sensor Data Acquisition and Management System
A laboratory equipment supplier was looking to strengthen customer relationships, while securing a revenue increase, by providing a value-added service to equipment buyers.
Softeq developed a comprehensive data acquisition and management system that taps hardware and software component capabilities for aggregating, processing, and storing information retrieved from the humidity and temperature sensors installed in a laboratory.
Success Story
Editorial Back-end For NVIDIA’s TegraZone
A special back-end created by Softeq allows NVIDIA to fast-track the game selection and launch process via its Tegra-focused application portal. NVIDIA’s editors can now conveniently manage game related digital assets online, while the game developers can securely upload their game artifacts, track the review progress, and receive timely feedback on their submissions.
Success Story
A Multi-content News App for Android with a Full-scale Web Version
Designed by Dialect Inc., a San Francisco based Brand Engagement agency specializing in creating interactive digital magazines and content distribution, the app covers a wide spectrum of industry news. To maintain the app — quite popular with the users — in the most current state in terms of look and feel, usability, and functional features, the agency planned to revamp NVision on all these fronts. In addition to the mobile version, the application was to have a full-scale web counterpart. See more at www.nvisionapp.com
Success Story
Fully-functional Web Front-end Transforms Traditional ERP-style System into Powerful SaaS Solution
Softeq developed a front-end system that supports window retailers and providers of related services in their day-to-day operations spanning windows manufacturing and installation. Bundled with several back-end applications, the solution handles order, inventory, customer, and vendor management, as well as finance and accounting activities.
Success Story
HP iPAQ Developer Program — At the Forefront of AppDevelopment Support: Custom SDKs, Technical Support, Web Portal Maintenance
HP engaged Softeq to serve as the key system integrator for its web portal created to support HP iPAQ Developer Program. The initiative was launched to encourage development of advanced apps for HP’s flagship Compaq/HP iPAQ PDA series by fostering a collaborative and knowledge-intensive environment across the developers’ community.
Building Dedicated Development Teams
• 18+ years experience in managing offsite and geographically distributed teams• Largest dedicated team exceeded 115 FTEs• Step-by-step involvement schema to build a well-balanced team• High staff retention and excellent team motivation
Softeq’s Approach to Staffing and Scalability
Quick Highlights
Softeq leverages its efficient resource management techniques to helpclients quickly staff or ramp up their project teams with software specialistspossessing the best-matching skillset: resource bench, regular skill profiling,training and certification, HR screening, qualification roadmaps.
Softeq continuously monitors workload utilization and employs rationalworkload forecasting for efficient project management and planning, whichhas proved to deliver excellent results in terms of workload balance andactivity visibility while bringing better team’s overall performance.
Knowledge Transfer
From communicating the Client’s business goals andhelping shape the requirements, through learning theClient’s architectural and technological approach to sharing documentation and source code. High staff retention and excellent team motivation
Existing and newly developed project artifacts anddocumentation stored in well-structured document / media repositories and/or project management / issue tracking tools for further team’s reuse.
Scheduled and ad hoc online meetings, including videoconferences, IM, telephone, and onsite visits.
Faster Onboarding and Shorter Learning Curve
Initial knowledge transfer
Encoded knowledge availability
Transparency and communication
Success Story
Scotland, UK Belarus
Israel
India
China
USA
Cooperation on a large scale.
115-strong ODC for SanDisk
SanDisk R&D SanDisk ODC SanDisk Production
Softeq team has been developing Firmware for SanDisk for 6 years. We maintained and managed a large dedicated Offshore Development Center for SanDisk within our office in Minsk, Belarus.
What makes Softeq a trusted long-term vendor
• Highly professional team• Established development environment• Mature QA procedures• Full protection of Client’s IP• Passion for R&D• Full process transparency to Client• Easy contracting, US HQs• Very competitive pricing
Thank you!
SOFTEQ DEVELOPMENT CORP.1155 Dairy Ashford, Suite 125
Houston, TX 77079
281.552.5000, 281.552.5001888.552.5001 toll-free
[email protected] www.softeq.com