societÀ agricola moretti adimari...andrea wine club flavio enologist veronica design fredi catalin...
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S O R Ì S A N G I O V A N N I
SOCIETÀ AGRICOLAMORETTI ADIMARI
A LAWYER FROM VENICE
CAPABLE OF TACKLING ANY CHALLENGE
• Italian lawyer becomes English horserace
breeder (Diamond shoes wins at Salisbury)
• Wine entrepreneur at 72 becomes Italy’s
most mature new sommelier (age 75)
MISSION: “BE REMEMBERED FOR THE THREE BEST WINES OF THE REGION”
MORETTI-ADIMARI = INNOVATION TOWARDS ARTISANAL EXCELLENCE
THE NEW VIGNERON OF PIEMONTE
Small
Production
Medium
Production
Large-scale
Production
High investment
in quality
Large
International
Exporters
Low investment
in quality
Local
producers
CORE TEAM
CORE TEAM ROLES
Andrea
Wine Club
Flavio
EnologistVeronica
DesignFredi
Catalin
VinesMarco
Media
Ami
Security
SUPPORTING STARS
THE TERRITORY
The disciplinary of the
Tinella cru requires 6
months in the bottle
(Nizza doesn't)
Currently, nobody else is
producing the:
‘Rolls Royce of Barbera
d’Asti’ (link)
HECTARES IN PRODUCTION 2015 – 1.2
Barbera
0.7
Sauvignon
0.2
Chardonnay
0.3
INNOVATION IN VINES PLANTED HECTARES IN PRODUCTION 2016 - 3.6
Merlot
0.4
Barbera
1.1
Riesling
0.3
Sauvignon
0.3
Chardonnay
0.3Syrah
0.3
Cabernet
Sauvignon
0.4
Pinot Noir
0.5
8 STEPS TO EMULATE THE VIGNERONOF BORDEAUX AND BOURGOGNE
Step in Process Our advantage
1. Optimal management of vines Easier to care for plot of only 5 hectares
2. Thinning 10-15% of reds All top producers do this
3. Optimal timing of harvest Smaller plot allows quicker completion
4. Careful selective harvest Possible by hand thanks to small plot
5. Internal quality control Few small producers have a lab
6. Cold soaking (pellicular maceration) Only cost effective in small quantities
7. Reduction without O2 Innovation for our size
8. Handling grapes with great care Equipment unusual for small producer
“I’VE NEVER SEEN A FIRM HARVEST SO SLOWLY AND METICULOUSLY”
“AND EACH GRAPE IS COLD SOAKED TO ENHANCE COLOUR & TANINS”
“MEANWHILE DAD IS ALWAYS ON THE LOOKOUT……”
“FOR THE NEXT INNOVATION”
OUR PRECIOUS WHITE CUBS
“our aim is to learn from
the best Chardonnay
producers & innovate”
• Piemonte Sauvignon
• Piemonte Chardonnay
• Piemonte Chardonnay
“Prima Gemma”
PIEMONTE SAUVIGNON DOC
• Grape: Sauvignon100%
• Harvest: manually end of August/start
of September
• Vinification: cold soaking 5-8’C
• Refinement: in steel, aging on the fine
lees, for 4 months, 1 month in bottle
• Alcohol: 13%
• Colour: crystal clear, straw yellow with
slightly golden reflection
• Bouquet: quite complex, with grassy
scent (Buis), a floral trace (Sambuco)
and a gentle fruity shade (Litchi
Pompelmous)
• Palate: neat sensation of softness well
balanced, harmonic, with a very gentle
saltiness, good body. Persistent after
taste wth a touch of marmalade
• When: with fish or an aperitivo
PIEMONTE CHARDONNAY DOC
• Grape: Chardonnay100%
• Harvest: manually start of September
• Vinification: cold soaking 5-8’C
• Refinement: in steel, aging on the fine
lees, for 4 months, 1 month in bottle
• Alcohol: 13%
• Colour: brilliant pale hue with green
tints
• Bouquet: brilliant pale hue with green
tints
• Palate: supple attack, fairly fleshy, silky,
focused palate followed by a sensation
of greenness
• When: with fish or an aperitivo
PIEMONTE CHARDONNAY ‘PRIMA GEMMA’ DOC
• Grape: Chardonnay 100%
• Harvest: manual and highly selective,
beginning of september
• Vinification: in barriques of French oak
and fine lees for 4-6 months, 6 months in
bottle
• Alcohol: 13%
• Colour: brilliant yellow with green tints
• Bouquet: Promising nose showing floral
perfumes with some white fruit and
mineral notes of iodine and flint
• Palate: Lush, concentrated and silky
palate with the mineral dimension
staying upfront.
• When: Nicely crafted. Pairs with shellfish
or even white meat
OUR PRECIOUS RED CUBS
“our Tinella and Sorì San
Giovanni need to be the
best reds in our territory”
• Barbera d’Asti
• Sorì San Giovanni
• Barbera d’Asti Superiore
• Barbera d’Asti Superiore
Tinella
BARBERA D’ASTI DOCG
• Grape: Barbera 100%
• Harvest: By hand, start of October
• Vinification: cold soaking 6-8’C,
normal fermentation in steel 25-27’C
• Refinement: 2-3 months in steel
• Alcohol: 14,5%
• Colour: intense crimson
• Bouquet: pleasant nose of redcurrant,
morello cherry and a vegetal touch
• Palato: silky at point of entry flowing
into a refined, full, moreish and
invigorating sensation with deliciously
mature flavours
• When: An irresistible modern wine, very
drinkable now
SORÌ SAN GIOVANNI DOC
• Grape: Barbera 50% – Merlot 50%
• Harvest: Manual, mid-end September
• Vinification: cold soaking 6-8’C, normal
fermentation in steel 25-27’C
• Reginement: in oak of 2° or 3° passage
for 3 months, then 1 month in steel and 3
in bottle
• Alcohol: 13,5%
• Colour: deep ruby with garnet
• Bouquet: delicately winey, ethereal, with
notes of berries, dried flowers, ripe
cherries and vanilla
• Palate: harmonic, caressing, fruity, with
good structure. Complex notes of ripe
cherry and vanilla. Gentle tannins and
silky. Pleasant aftertaste of liquorish.
• When: with cold cuts, medium to strong
cheeses and as a meditation wine
BARBERA D’ASTI SUPERIORE DOCG
• Grape: Barbera 100%
• Harvest: selective, 1st week October
• Vinification: cold soaking 6-8’C,
normal fermentation in steel 25-27’C
• Refinement: 6-8 months in oak, 5
months in steel and then 3 in bottle
• Alcohol: 14.5%
• Colour: deep ruby
• Bouquet: complex, initially marked by
ageing aromas, undergrowth and
liquorish with candied cherry and
blackcurrant undertones
• Palate: balanced, fruity, well-
structured, with complex notes that
range from cherry to vanilla, with and
after-taste of liquorish
• When: with cold cuts, roasts, risotto
and all Piemontese cuisine
BARBERA D’ASTI SUPERIORETINELLA DOCG
• Grape: Barbera 100% (70 q/ha)
• Harvest: selective, start of october,
from rigorously thinned vines
• Vinification: cold soaking 6-8’C,
normal fermentation in steel 25-27’C
• Refinement: 6 months in steel, 12
months in oak and 6 in bottle
• Cork: Amorim cork with guarantee
• Alcohol: 14,5%
• Colour: Intense garnet
• Bouquet: Mature nose of morello
cherry, fine spices and mild tobacco
• Palate: Velvety, rich and mouth-
coating palate showing a sensation of
harmony, silky, underlying tannins and
a splendid finish
• When: Absolutely delicious. Pair with
red meats
TINELLA’S AMORIM CORK
Innovation
• Every cork verified
• Numbered lots
• Insured by AXA
• €1/cork
PRIZES REDS
VINITALY 2015
LA DOUJA 2015 & 2016
2015:
• Tinella 2012
2016:
• Barbera 2015
• Superiore 2014
• Sorì San Giovanni
VININVILLA 2016
Oscar (Whites): Chardonnay 2015 Oscar (Reds): Superiore 2014
INTERNATIONAL WINE CHALLENGE 2016
ADD REGIONAL AWARDS & WE’RE STARTING TO RUN OUT OF SPACE! 😜
NOT MANY PRODUCED (AND BEFORE DAD’S CONSUMPTION 😉)
WHO ELSE DRANK OUR 5,000 BABIES IN 2015?
Wine Tasting
38%
Agriturismo
10%Wine Club
11%
Restaurants
38%
Trade
3%
“HOW CAN WE IMPROVE THIS EVEN FURTHER NEXT YEAR….?”
“AND CONTINUE TO EXPAND OUR WINNING TEAM?”
STAY CONNECTED AS PART OF OUR WIDER FAMILY
Join us on Facebook
To order wine, and to invite
friends to our Wine Club, email
For more information visit
www.morettiadimari.it
GRAZIE