socialmedia101
DESCRIPTION
Learn to navigate through the many social media outlets and make them work for you.TRANSCRIPT
Twitter, Flickr & Plaxo…Oh My!
March 25, 2009
Reasons Why You Should…
• Networking
• Listening
• Learning
• Communicating
• Staying in Touch/Reconnecting
• Market Yourself (jobs, internships)!!!!
– Set up a profile (watch the contact info!)– Join networks– Use a real photo – Find legit friends– Post events (like club activities)– Write on walls once in a while– Send in-network messages– Be careful what you post!– Post items once in a while (try once per month)– Belong to groups– Don’t poke– Become fans of your favorite brands!
• PRSA• IABC• Mashable• Sarah Evans• Todd Defren• Beth Harte• David Meerman Scott• BrutusBuckeye• Top 10 Agencies (PRWeek.com)• Ragan
Who to Follow
• Use your real name and photo• It’s ok for your bio to be a little fun, but…• Follow people and groups you know• Start with 15-30 minutes per day• 140 characters (mini blogs)• Cross link to web sites (bit.ly; tinyurl.com)• Converse!• Reply with @<their twittername>• Retweet (RT@<their twittername>
It’s up to you to take
ownershipof the brand called YOU. Dan Schawbel
