social search
DESCRIPTION
UKeiG workshop on social search, 28th October 2014. Held at Euston House, Eversholt Street, LondonTRANSCRIPT
10/04/2023 www.rba.co.uk 1
Social Search
UKeiG, 28th October 2014, LondonKaren Blakeman
RBA Information Services
[email protected] twitter.com/karenblakeman
Slides available on authorSTREAM, Slideshare and http://www.rba.co.uk/as/
This work is licensed under a Creative Commons Attribution-ShareAlike License.
Gary's Social Media Count | PERSONALIZE MEDIA http://www.personalizemedia.com/garys-social-media-count/
10/04/2023 www.rba.co.uk 2
10/04/2023 www.rba.co.uk 3
Facebook for keeping up with friends and family, gossip, rumour, community
related events and activities, local services, home stuff, fun stuff, discussions,
news, links to articles and videos, companies (sometimes), “business” pages,
reputation monitoring
Twitter for news and current awareness, keeping up with what people are
doing, following conferences, open discussions, reputation monitoring
Video e.g. YouTube, Vimeo – “how to”, educational videos, presentations,
interviews, promotional activities, news, music, fun stuff
Podcasts – interviews, discussions, lectures
Photo sharing (Flickr, Facebook, Blipfoto, Instagram), presentation sharing
(Slideshare, authorSTREAM)
Social, peer to peer, visual - “dark matter” of the Internet
Many experts, academics, researchers, industry gurus have active blogs
Blogs now incorporated into main search on Google and Google News – no separate blog search anymore
Great way to tap into expert knowledge especially with new and innovative technologies and industries
Essential for competitive intelligence and reputation monitoring
Twitter up to the minute but skewed view of what is happening
10/04/2023 www.rba.co.uk 4
Social media & professional networks
10/04/2023 www.rba.co.uk 5
10/04/2023 www.rba.co.uk 6
10/04/2023 www.rba.co.uk 7
Social is everywhere
10/04/2023 www.rba.co.uk 8
Social tracks you everywhere
Ghostery for Chrome
Lightbeam for Firefox
Authenticity and trust
Look at the biography or profile if there is one. Check out previous work, postings, tweets etc.
Who else is part of their network? Are they in any Twitter lists?
Who is linking or referring to the article and what are they saying about it
Put the posting, tweet or update into context
– look at the whole conversation or timeline, who else is contributing
Look for clues, what isn’t there?
10/04/2023 www.rba.co.uk 9
10/04/2023 www.rba.co.uk 10
10/04/2023 www.rba.co.uk 11
iPhone 4 to be recalled: it’s true – the Daily Mail says sohttp://www.rba.co.uk/wordpress/2010/06/27/iphone-4-to-be-recalled-its-true-the-daily-mail-says-so/
Phil Bradley's weblog http://philbradley.typepad.com/phil_bradleys_weblog/2010/06/incompetent-journalists-richard-ashmore-and-barbara-ellen.html Phil Bradley's weblog: Fair Play to Richard Ashmore http://philbradley.typepad.com/phil_bradleys_weblog/2010/06/fair-play-to-richard-ashmore.html
10/04/2023 www.rba.co.uk 12
It's Over: The Rise & Fall Of Google Authorship For Search Results http://searchengineland.com/goodbye-google-authorship-201975
10/04/2023 www.rba.co.uk 13
Google Authorship
Without Google Authorship
10/04/2023 www.rba.co.uk 14
Google no longer needs Google Authorship?
How Search Engines Discover Who You Are in the Semantic Web (and why this matters to your business) http://davidamerland.com/seo-tips/990-identity-and-reputation-in-the-semantic-web.html
10/04/2023 www.rba.co.uk 15
True or false:
“Germany Now Produces Half of its Energy Using Solar”
Germany Now Produces Half Of Its Energy Using Solar | IFLScience http://www.iflscience.com/technology/germany-now-produces-half-its-energy-using-solar
Image: Thomas Quine https://www.flickr.com/photos/quinet/6197284308/
10/04/2023 www.rba.co.uk 16
True or false:
Drinking water near some fracking sites is so heavily contaminated with methane that you can set fire to it
The Gasland movie: a fracking shame – director pulls video to hide inconvenient truths | Watts Up With That? http://wattsupwiththat.com/2011/06/04/the-gasland-movie-a-fracking-shame-director-pulls-video-to-hide-inconvenient-truths/
TRUE! But it is not CAUSED by fracking. People who live in this area have been doing this party trick since the 1920s/1930s long before fracking arrived.
10/04/2023 www.rba.co.uk 17
True or false:
U2’s Bono has Ebola
HOAX - 'U2's Bono Has Ebola' http://www.hoax-slayer.com/bono-has-ebola-hoax.shtml
Photo: http://www.flickr.com/photos/hdsjulian/536504301/
10/04/2023 www.rba.co.uk 18
True or false:
Genetically modified corn causes cancers in rats
RETRACTED: Long term toxicity of a Roundup herbicide and a Roundup-tolerant genetically modified maize http://www.sciencedirect.com/science/article/pii/S0278691512005637
10/04/2023 www.rba.co.uk 19
True or false:
Human meat discovered in McDonald’s factories in the US
NONSENSE - 'McDonalds Using Human Meat' http://www.hoax-slayer.com/human-meat-mcdonalds-satire.shtml
10/04/2023 www.rba.co.uk 20
True or false:
Hoax - Birthplace of George W. Bush http://hoaxes.org/weblog/comments/birthplace_of_george_w_bush
What is wrong with this image?
10/04/2023 www.rba.co.uk 21
UK wind farms outperform nuclear power plants over 24 hours - Science - News - The Independent http://www.independent.co.uk/news/science/uk-wind-farms-outperform-nuclear-power-plants-over-24-hours-9809829.html
True or false:
UK wind farms produce more electricity than UK nuclear power plants
Adapted from Tim Green’s Ovenden Wind Farm, from Keelham http://www.flickr.com/photos/atoach/4847348944/
Adapted from SNappa2006, Sizewell B http://www.flickr.com/photos/snappa2006/6066467622/
10/04/2023 www.rba.co.uk 22
True or false:
Hundreds of whales died as a result of radiation poisoning from the Fukushima reactor disaster
From : http://nationalreport.net/breaking-fukushima-disaster-leaves-hundreds-whales-beached/
No, Radiation from Fukushima has NOT Killed Hundreds of Whales http://www.hoax-slayer.com/fukushima-dead-whales-hoax.shtml
10/04/2023 www.rba.co.uk 23
“Hone your nonsense radar”
Watts Up With That? | The world's most viewed site on global warming and climate change http://wattsupwiththat.com/
Latest Email and Social Media Hoaxes - Current Internet Scams - Hoax-Slayer http://www.hoax-slayer.com/ https://www.facebook.com/pages/Hoax-Slayer/69502133435
The Museum of Hoaxes http://hoaxes.org/
Snopes http://www.snopes.com/
Retraction Watch | Tracking retractions as a window into the scientific process http://retractionwatch.com/
10/04/2023 www.rba.co.uk 24
A Rough Guide to Spotting Bad Science | Compound Interest http://www.compoundchem.com/2014/04/02/a-rough-guide-to-spotting-bad-science/
10/04/2023 www.rba.co.uk 25
Spurious Correlations http://www.tylervigen.com/
10/04/2023 www.rba.co.uk 26
General Search and Monitoring Tools
10/04/2023 www.rba.co.uk 27
Google and Bing are not very good at searching social media
Bing is slightly better than Google for but most of its social search options are restricted to people who are located in the US
Free third party tools searching social media give a superficial overview because of API limits but that may be enough (bear in mind you might miss essential information)
Priced services give more detail and analysis but you may still have to search within the network itself
Searching within the network/service gives you more options and access to more information
But some tools require you to sign in using your network ID
Bing gets personal
10/04/2023 www.rba.co.uk 28
10/04/2023 www.rba.co.uk 29
Bing Adds New Twitter-Based Search Features - SEW http://searchenginewatch.com/article/2352874/Bing-Adds-New-Twitter-Based-Search-Features
R E S T R I C
T E D -
US O
N
L Y
10/04/2023 www.rba.co.uk 33
Socialmention http://socialmention.com/ Twitter search sidebars
10/04/2023 www.rba.co.uk 35
Meltwater Icerocket http://icerocket.com/ - Trends
10/04/2023 www.rba.co.uk 36
Meltwater.com
Priced service
10/04/2023 www.rba.co.uk 37
Netvibes dashboard http://www.netvibes.com/
Requires registration (free)
10/04/2023 www.rba.co.uk 41
Social Searcher http://www.social-searcher.com/
10/04/2023 www.rba.co.uk 42
Social Searcher analytics
10/04/2023 www.rba.co.uk 43
Social Searcher analytics
10/04/2023 www.rba.co.uk 44
Social Searcher analytics – positive sentiment
Twitter Google+
10/04/2023 www.rba.co.uk 45
Social Searcher analytics – negative sentiment
Twitter Google+
10/04/2023 www.rba.co.uk 46
Social Searcher http://www.social-searcher.com/
10/04/2023 www.rba.co.uk 51
Priced search and monitoring services across multiple networks
Some offer free trials
Mention www.mention.com/
Social Searcher www.social-searcher.com/
Meltwater www.meltwater.com/
Trackur www.trackur.com/
Radian6 www.salesforce.com/
Sprout Social sproutsocial.com/
Engage121 www.engage121.com/
SocialBro www.socialbro.com/
Datasift www.datasift.com
Gnip www.gnip.com (now owned by Twitter)
10/04/2023 www.rba.co.uk 52
Eventifier http://eventifier.com/ http://eventifier.com/event/ili2014/tweets#
10/04/2023 www.rba.co.uk 53
Searching networks separately
Can you share the information you find?
10/04/2023 www.rba.co.uk 54
R E S T R I C T E D A C C E S S
Important to be aware of privacy levels within your networks, circles, groups, protected accounts
Gain permission from your contacts – but may not be possible if conducting confidential research
If you can, use public sources to “rediscover” and verify information
10/04/2023 www.rba.co.uk 55
Twitter – manage and search tweets using your Twitter client
e.g. Tweetdeck (below), Hootsuite
Twitter Search http://search.twitter.com/
Advanced Twitter search - https://twitter.com/search-advanced
10/04/2023 www.rba.co.uk 56
Follow a conference using its hashtag
See opinions of speakers at an event
Links to presentations & papers
See what a person tweets and how they interact with others
Use advanced Twitter search commands
10/04/2023 www.rba.co.uk 57
See also the free guide on Searching Twitter at http://www.rba.co.uk/search/TwitterSearch.shtml
10/04/2023 www.rba.co.uk 58
Twitter Analytics http://analytics.twitter.com/
Twitter Analytics is now free for all: so what can libraries get out of it? — Ned Potter http://www.ned-potter.com/blog/twitter-analytics-is-now-free-for-all-so-what-can-libraries-get-out-of-it Use Twitter well, as a researcher, and report on your success | A librarian abroad http://jennydelasalle.wordpress.com/2014/08/28/use-twitter-well/
10/04/2023 www.rba.co.uk 59
Twitter Analytics - Followers
10/04/2023 www.rba.co.uk 60
Topsy http://topsy.com/
Now owned by AppleTopsy Pro no longer exists
10/04/2023 www.rba.co.uk 61
Topsy search
10/04/2023 www.rba.co.uk 62
Topsy analytics
10/04/2023 www.rba.co.uk 63
Topsy
10/04/2023 www.rba.co.uk 66
10/04/2023 www.rba.co.uk 67
Facebook – Pages Feed
Facebook Graph Search
10/04/2023 www.rba.co.uk 68
Need to set your language to English (US)
Facebook Graph Search
10/04/2023 www.rba.co.uk 69
Pay for your message to go into recipients main Inbox
10/04/2023 www.rba.co.uk 70
Facebook - Insights
10/04/2023 www.rba.co.uk 71
Google Plus
10/04/2023 www.rba.co.uk 73
LinkedIn InMaps
N O L
o n g e r a v a i l
a b l
e
ResearchGate - http://www.researchgate.net/
10/04/2023 www.rba.co.uk 74
10/04/2023 www.rba.co.uk 75
Slideshare.net
Video – Google vs YouTube
10/04/2023 www.rba.co.uk 76
Not the same as Youtube
Google Video
YouTube
Bing Video
10/04/2023 www.rba.co.uk 77
10/04/2023 www.rba.co.uk 79
Photos – Flickr.com
Pages, groups
Creative Commons – www.flickr.com/creativecommons/
The commons - https://www.flickr.com/commons/
Search has been “upgraded” and now unreliable
10/04/2023 www.rba.co.uk 80
Compfight http://compfight.com/
Searches Flickr photos – sometimes better results than Flickr itself
Search “All text” gives best results
Select “Any license”, “Creative commons” or “Commercial” but click through to original and check the full details of the license
10/04/2023 www.rba.co.uk 81
Google Image Search – by usage rights
10/04/2023 www.rba.co.uk 82
Bing Images - License
10/04/2023 www.rba.co.uk 83
Images
Also Facebook, Instagram, Blipfoto, Google+
Morguefile http://www.morguefile.com/ Free for commercial use
Geograph http://www.geograph.org.uk/ Creative Commons attribution for commercial use
Wikimedia Commons http://commons.wikimedia.org/
10/04/2023 www.rba.co.uk 85
Pinterest.com – visual bookmarking
10/04/2023 www.rba.co.uk 86
Social bookmarking
Delicious http://delicious.com/ CiteULike http://www.citeulike.org/
Diigo http://www.diigo.com/ Mendeley http://www.mendeley.com/
10/04/2023 www.rba.co.uk 87
Peer Reviewed Research and Authors
10/04/2023 www.rba.co.uk 88
Rank Stupidity? by Blaise Cronin - Project Syndicate http://www.project-syndicate.org/commentary/citation-data-and-true-impact-by-blaise-cronin-2014-10
10/04/2023 www.rba.co.uk 89
Researchgate.net
10/04/2023 www.rba.co.uk 90
Google Scholar verified author and citations
Microsoft Academic Search
http://academic.research.microsoft.com/
Journal articles, pre-prints, post-prints, conference proceedings, reports and white papers
Free to use but the full text of some papers can only be viewed on payment of a fee to the original journal publisher
Author may have several different profiles and articles may be assigned to wrong author
Sometimes very slow to load
10/04/2023 www.rba.co.uk 91
Microsoft Academic Search
10/04/2023 www.rba.co.uk 92
Microsoft Academic Search
10/04/2023 www.rba.co.uk 93
10/04/2023 www.rba.co.uk 94
Altmetric - http://www.altmetric.com/whatwedo.php
10/04/2023 www.rba.co.uk 95
Altmetric
10/04/2023 www.rba.co.uk 96
10/04/2023 www.rba.co.uk 97
10/04/2023 www.rba.co.uk 98
10/04/2023 www.rba.co.uk 99
10/04/2023 www.rba.co.uk 100
Alerting Services
10/04/2023 www.rba.co.uk 102
10/04/2023 www.rba.co.uk 103
10/04/2023 www.rba.co.uk 104
Yasni – email monitoring
10/04/2023 www.rba.co.uk 105
Yasni – email monitoring
Paper.li – keyword Biofuelshttp://paper.li/karenblakeman/1321447614
10/04/2023 www.rba.co.uk 106
Paper.li – keyword Biofuelshttp://paper.li/karenblakeman/1321447614
10/04/2023 www.rba.co.uk 107
10/04/2023 www.rba.co.uk 108
Paper.li – email alert
Scoop.it
10/04/2023 www.rba.co.uk 109
Scoop.it - bookmarklet
10/04/2023 www.rba.co.uk 110
10/04/2023 www.rba.co.uk 111
Google alerts
10/04/2023 www.rba.co.uk 112
RSS alerts via Google News
10/04/2023 www.rba.co.uk 114
10/04/2023 www.rba.co.uk 115
Google vs Talkwalker RSS alerts
10/04/2023 www.rba.co.uk 116
And finally.....CLOSE YOUR FACEBOOK ACCOUNT NOW!!!!! - YouTube https://www.youtube.com/watch?v=vmre4SeWunk