social networking power point
TRANSCRIPT
1
Social Networking Study
Presented by Cui Ming
Luo Zhi (Flora) Li
Jacky Zhou Stephen Tan
2
Library Services and Current Situation
1. Background
2. Survey results in the past
3. Exploring a new way for the future
3
Social Networking Study and Steps of Action
Survey
Research
AlternativesEvaluations
Recommendation
4
Websites of Students Preference
Row Labels Grand Total TotalFacebook 29 74% 66 57% 15 44% 5 71% 31 76% 18 72% 164 63%MSN 5 13% 25 22% 8 24% 1 14% 4 10% 4 16% 47 18%myBCIT 4 10% 17 15% 8 24% 0% 3 7% 2 8% 34 13%Other 0% 7 6% 2 6% 1 14% 3 7% 1 4% 14 5%MySpace 0% 0% 1 3% 0% 0% 0% 1 0%Twitter 1 3% 0% 0% 0% 0% 0% 1 0%Grand Total 39 100% 115 100% 34 100% 7 100% 41 100% 25 100% 261 100%
Frequency DistributionOPMTBMGT FMGT INTT ITMG MKTG
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Hours students using on these websites
Average=1.66 hours
Standard Deviation=1.4
Confidence Level: 95%
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Students did survey in the last 6 months
# of Student Percentage
Yes 125 48%
No 136 52%
Total 261 100%
Did survey in the last 6months
Functionality of Preference Websites
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Facebook•300,000,000•Advertising•Quiz Tool• No Professional survey
layout
MSN•Real people•Chatting•No professional survey
layout
MyBCIT•BCIT staff and students•Convey important
imformation•No survey function
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Evaluate Three Online Survey Tools
Criteria Importance Quia Survey Monkey Zoomerang Price 1 5 2 1 Ability to reach the targeted
group 5 25 10 5
Survey Set Up process 2 10 4 2 Report Layout 4 8 20 4 Question types 3 15 6 3
Total 15 63 42 15
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Quia
Delivery in five key features:
Cost
Ability to link target groups
Survey setting up process
Report layout
Question types
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Cost of Using Quia
30 days free trial
After trial
Number of Users
1 10 50 100
Price Per User
$49 $39 $33 $29
Annual Price $49 $390 $1650 $2900
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Quia’s Ability to link target groups
•Delivery the URL link to your own
• Post the URL link on a web site
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Quia’s Setting up process
• Set up a Quia account
• Login in your account
•Click the survey tab
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Quia’s Report Layout
• Count total numbers of respondents submitting
this survey
• Calculate numbers of respondents answering
each question
• Analyze result percentage for each question’s
answer
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Question Types
Multiple questio
n
Yes/No questio
n
Pop-up questio
n
Rating scale
question
Free respons
e questio
n
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Zoomerang
Cost of membership
Annual Fee/user Monthly fee/user
Free $ 0 $ 0
Pro $ 199 $ 19
Premium $ 599 $ 59
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Features for each member type
Free
Max. 30 survey questions/survey
Pro
Unlimited questions and responses
Premium
All the functions from the pro version
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Ability to link the targeted
group
•Email•Web site•Email distribution list
Survey setting up process
•Zoomerang account•Survey tab•Scratch or other text file
Report Layout
•Cross tab •Filtering•Charting•Result Widget•Export ability•Statistical analysis
Zoomerang
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Question Types
Single choice
Multiple choice
YES/NO
Open-ended
Rating scale
Survey Monkey
Price Table BasicMonthly Pro
Annual Pro
Recurring Cost Free$19.95/month
$200/year
Number of responses allowed
100 per survey
1000 per month
unlimited
Response overage charge N/A $0.05 each
no charge
Number of questions per survey 10 unlimited
unlimited
Survey Monkey
Ability to Link to Target GroupSurvey setting up processReport layoutQuestion typesOther Functions
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Alternative 1 – Websites
Advantages Disadvantages
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Alternative 2 – Quia
Disadvantages Advantages
Alternative 3 - Combination of Websites and Survey Tool
On-line Survey Tool Contains the
Survey
It is so EASY
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Evaluate Three Alternatives
Criteria weight Alt1 - Websites Alt2 - Quia Alt3 - Websites + QuiaPrice 1 5 1 3Ability to reach the targeted group 5 15 5 25Survey Set Up Process 2 10 10 10Report Layout 4 4 12 20Question Types 3 3 9 15Total 15 37 37 73
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RecommendationQuia
Social Networking Websites
Most efficient
and effective method
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Bibliography 2007 BCIT Library Student Survey Results. Retrieved 11 21, 2009, from
http://www.bcit.ca/files/library/pdf/bcit-2007libsurvey.pdf Source: FDCH Regulatory Intelligence Database, May 01, 2009 http://www.facebook.com www.quia.com/web Product Feature Comparison. Retrieved 1106, 2009, from
http://www.zoomerang.com/pricing/ Create a New Survey. Retrieved 1106, 2009, from
http://zoomerang.custhelp.com/app/answers/detail/a_id/405/kw/create%20new%20survey/r_id/132385
Zoomerang Survey Coach: Analyzing Your Survey Results. Retrieved 1106, 2009, from http://zoomerang.custhelp.com/app/answers/detail/a_id/1319/kw/analysis/r_id/132385
Feature Highlights. (n.d.). Retrieved 11 10, 2009, from Survey Monkey: http://www.surveymonkey.com/Home_FeaturesDesign.aspx
Our Pricing Fits Every Budget. (n.d.). Retrieved 11 10, 2009, from Survey Monkey: http://www.surveymonkey.com/Home_Pricing.aspx
Why you should choose survey monkey. (n.d.). Retrieved 11 10, 2009, from Survey Monkey: http://www.surveymonkey.com/Home_Reasons.aspx
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Thank You and Questions