social media & the government
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Social Media & The Government
Abbi SilerMarketing & Account Management
[email protected]: @abbisiler
www.pleth.com
How are governments using social media to connect with their societies?How are societies using social media to connect with their governments?
Local Governments - Presidential Campaigns - EgyptCongress - United States - United Nations - Asia - more!
Modern Communication • Social networks are bringing about a new
sense of openness and communication throughout the world.
• With instant ‘connections’ to other parts of the world – news coverage of events are delivered to our ears & eyes in ‘real time.’
Even breaking news stories may evolve froma simple Facebook Status update or a tweetfrom the side of the road.
The argument- “social media is just a fad”just doesn’t hold up at this point– thispowerful tool has transformed entire
industries and even governments.
http://www.youtube.com/watch?v=lFZ0z5Fm-Ng
Government Using Social Media to Convey a Message –connecting with Arkansas.
How Are They Using Social Media?
• Invitations to Events• Sharing Information• Campaigning• YouTube Commercials• LinkedIn Connections• Live Updates from Press
Conferences• Polls, Surveys & Research
Let’s talk about Egypt….
Social Media played arole in the Egyptian
Revolution - there’s no doubt here.But how large?
Could it happen here?Where did it all begin?
Meet Asmaa Mahfouz – this video posted on Jan 18th
http://www.youtube.com/watch?v=SgjIgMdsEuk
Social Media & Egypt
"How a revolution comes to be is a mystery to me. It's important to credit the brave people that take chances to stand up to regimes. They're the star. What I like to think of services like Twitter and other services is that it's kind of a supporting role. We're there to facilitate and to foster and to accelerate those folks' missions.“ – Biz Stone, Twitter
"Those who clamp down on Internet freedom may be able to hold back the full impact of their people's yearnings for a while, but not forever.“ – Hillary Clinton
http://cnn.com/video/?/video/world/2011/02/16/lake.facebook.revolution.cnn
"I want to meet Mark Zuckerberg and thank him personally.“ - Wael Ghonim, an Egyptian activist & Marketing Director for Middle East & North Africa office of Google.
Notable Articles & Resources
• http://www.richardrbecker.com/2011/02/causing-revolutions-influence-of-nobody.html
• http://www.npr.org/2011/02/16/133775340/twitters-biz-stone-on-starting-a-revolution
• http://www.youtube.com/watch?v=SgjIgMdsEuk• http://www.rawstory.com/rs/2011/02/11/i-meet-mark-zuckerberg-personally
-google-exec-tells-cnn/• http://thenextweb.com/me/2011/02/14/crisis-in-egypt-a-recap-infographic/• http://politicalticker.blogs.cnn.com/2011/02/16/147272/• http://mashable.com/2010/05/10/social-media-government/• http://www.pbs.org/mediashift/2009/01/government-20-how-social-media-c
ould-transform-gov-pr005.html• http://techcrunch.com/2011/02/19/facebook-egypt-newborn/
I would love to connect with you more!Facebook Me: fb.me/abbi.silerInvite on LinkedIn: linkedin.com/in/abbisiler
Follow on Twitter: @abbisilerEmail Me: [email protected]
download this presentation at slideshare.net/abbisiler