social media: patients are there. are you?

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Social Media Patients are there. Are you? Monday, November 7, 2011 Conference Hashtag #HealthAchieve

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Find out how one pediatric practice, Quinte Pediatrics, is harnessing the power of social networking to build community and support peer sharing.

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Page 1: Social media: Patients are there. Are you?

Social MediaPatients are there. Are you?

Monday, November 7, 2011

Conference Hashtag #HealthAchieve

Page 2: Social media: Patients are there. Are you?

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Your hosts

Ashley Weinhandl

Marketing Coordinator, Ontario Hospital Association

Colleen Young

Founder, #hcsmca (Health Care Social Media Canada)

Page 3: Social media: Patients are there. Are you?

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What is social media?

Social media is the use of technology combined with social interaction to collaborate, create and share.

Page 4: Social media: Patients are there. Are you?

•Social media doesn't just help me in my research, but totally changed the way I interact with collaborators.

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@Berci, Medical Doctor, Founder of Webicina.com; Hungary

Page 5: Social media: Patients are there. Are you?

• I can reach more cancer survivors via Twitter than any other medium. It's incredible, educational and awesome.

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@jodyms, Writer, Blogger, Cancer Advocate, US

Page 6: Social media: Patients are there. Are you?

•Simply put social media has allowed me to access ideas, thoughts and opinions I would never have been able to before.

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@Zimbarama, PhD Candidate, University of Otago; New Zealand

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We think you should be there.

People will continue to learn and share about their health online.

Page 8: Social media: Patients are there. Are you?

Before you start

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• Who do you want to talk with?

• Why?

Page 9: Social media: Patients are there. Are you?

• I use social media to keep up to date with what's going on in my profession, and what friends and peers are up to.

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@shellylibrarian, Librarian, Knowledge Services Manager at NHS; Scotland

Page 10: Social media: Patients are there. Are you?

•Community creation and building are enhanced with social media, which allows virtual communities to become very real.

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@MeredithGould, Sociologist, Educator, Author; US

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Meet Dr. Paul Dempsey @drpauldempsey

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Meet Dr. Paul Dempsey

Pediatrician, Medical Director of Quinte Pediatrics, Chief of Pediatrics

Page 12: Social media: Patients are there. Are you?

•We're taking down the walls of Quinte Pediatrics and creating an online waiting room where people can chat and get to know each other.

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@QuintePediatric, Quinte Pediatrics & Adolescent Medicine

Page 13: Social media: Patients are there. Are you?

•Families have embraced our social media presence. They appreciate how it humanizes their children’s health care experiences and simplifies how they can access relevant information.

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@drpauldempsey, Pediatrician, Medical Director of @quintepediatric, Chief of Pediatrics

Page 14: Social media: Patients are there. Are you?

•We use social media to engage with our patients to create a fun, personal and human experience, and relationships.

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@SaraHamil, Director of Social Media and Communications at Quinte Pediatrics; Canada

Page 15: Social media: Patients are there. Are you?

•We’re very rooted in our local community and our use of social media has helped to strengthen those ties. At the same time social media has connected us to our greater community.

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@drpauldempsey, Pediatrician, Medical Director of @quintepediatric, Chief of Pediatrics

Page 16: Social media: Patients are there. Are you?

•The place of social media in health care is becoming more and more significant in the way we build our relationships with not only our patients but with each other as well.

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@drpauldempsey, Pediatrician, Medical Director of @quintepediatric, Chief of Pediatrics

Page 17: Social media: Patients are there. Are you?

•You can't beat just joining in. Find conversations and people that inspire.

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@chibbie, Information Consultant, Researcher, Writer; Scotland

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Health Care Social Media Canada 

 

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•A community making health care more open and connected

•#hcsmca Twitter chat Wednesdays 1 pm ET

@colleen_young, community manager, plain language writer

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Stay in touch

Ashley Weinhandl

Marketing Coordinator, OHATwitter: @OntHospitalAssn

Facebook: www.facebook.com/onthospitalassn

Linkedin: www.linkedin.com Group Ontario Hospital Association

YouTube: www.youtube.com/onthospitalassn

Colleen Young

Founder, #hcsmcaTwitter: @colleen_young

[email protected]

www.colleenyoung.com

Page 20: Social media: Patients are there. Are you?

•Library of healthcare hashtags www.foxepractice.com/healthcare-hashtags/

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@foxepractice, Director of Fox ePractice at The Fox Group

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@AnnFuller, Founder of SMiCH.ca, Director of Communications at CHEO

Page 22: Social media: Patients are there. Are you?

eHealthAchieve: Social Media and how it can be incorporated into Health Care

Wednesday, November 09, 2011

7:45 AM to 8:45 AM

Room 201 BDF, MTCC

Facilitator:

Michael Martineau Vice President, Sales & Marketing

B Sharp Technologies@eHealthMusings

Ann FullerDirector of Communications

@CHEOhospital

Julie WhiteDirector of Communications and Customer Service

@SouthWestLHIN

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