social media game by otto thors
TRANSCRIPT
O"o Thors
Social Media Strategist WEgovernment
The Netherlands
Social Media Game
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• Once upon a =me, not so long ago…
Social Media Game
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• So we started to talk about a European version…
What is the impact of social media on your daily work? How to address dilemma’s and points of view? What about serious gaming?
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• Why not have a training or a quiz?
A"er 2 weeks we remember: 10% of what we read 20% of what we hear 30% of what we see 50% of what we see and hear 70% of what we say 90% of what we say and DO
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• How does this Social Media Game work?
• 5 Players per table • 5 Roles • 5 Game scenarios • 1 Game master
• 15 minutes analysis • 15 minutes solu=on • 15 minutes peer review
• Mul=ple dialogues, outcomes and interven=ons by the Game master
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• What are the 5 Game scenario’s about?
Integrity Par=cipa=on Digital Aggression Web care Content Strategy
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• What are the 5 Roles?
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• How to become a Game master?
Materials Interven=ons Guidelines Commentary
Skills Organiser Instructor Host Expert
Tricks Annual training Users associa=on Network
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• How can I register and sign up to par=cipate?
www.SocialMediaGame.net [email protected] @Thorsius +31 (0)6 8141 8533
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• Stop talking, show me that game!
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TRAINEE POSTS BLOGS ON FACEBOOK #Background The town council has recently decided to close the public swimming pool within the scope of savings. Jim works as a trainee with the local government in the policy area of Sports and Welfare. He was ac=vely involved in the administra=ve process that was at the base of this decision. He advised against the closure, but his advice was not followed by the town council.
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TRAINEE POSTS BLOGS ON FACEBOOK #Incident Jim posts several public blogs on the closure of the swimming pool on Facebook. He declares himself openly against the decision that has been taken and calls the relevant decision makers by name. Jim also distributes the informa=on via Twi"er and asks his followers to ac=vely voice their opinion on the process and on the decision taken. He shares insights with regard to the decision-‐making process, with which he is well acquainted within the scope of his posi=on. He also makes very emo=onal statements on the consequences of the closure of the swimming pool.
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TRAINEE POSTS BLOGS ON FACEBOOK #Consequence Jim informs his superior of his online behaviour. As messages and discussions on social media are a private ma"er in the superior’s opinion, he does not intervene and gives the ma"er no further a"en=on. A worried colleague who has read the messages on Facebook and Twi"er finds that Jim has exceeded the limits of decency and reports the behaviour to the HRM division. The HRM adviser discusses the situa=on with the general manager. The la"er asks your team to present a report on the situa=on.
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• And now…we launch that website!
Filip Meuris Project Director Opening up
presenta=enaam 15
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• Please do take a look! Register and experiment!
www.SocialMediaGame.net [email protected] @Thorsius +31 (0)6 8141 8533
