social media for lawyers : networking through the internet
DESCRIPTION
Social Media for Lawyers : Principals for Success and Intro to Various Social MediaTRANSCRIPT
Social Media : Networking Through the Internet
Washington Assoction for Justice
SeattleOctober 18, 2013
Media? It’sa social experience.
@kevinokeefe
http://www.flickr.com/photos/virtualsugar/2818062680/
Relationships
@kevinokeefe
http://www.flickr.com/photos/marcopako/2344663066//
Word of mouth reputation
@kevinokeefe
http://www.flickr.com/photos/martin_thomas/3292783660/
Real and authentic
@kevinokeefe
FacebookInternet = relationship & reputation accelerator
@kevinokeefe
http://www.flickr.com/photos/26101082@N00/3219209680/
Listen
There are already conversations taking place
@kevinokeefe
http://www.flickr.com/photos/diamondmountain/76720987/
@kevinokeefe
Engagement. Who in my target audience am I engaging?
http://www.flickr.com/photos/martin_thomas/3292783660/
Build social media equity
@kevinokeefe
It's about trust
http://www.flickr.com/photos/ssandars/109181158/
@kevinokeefe
http://www.flickr.com/photos/vivarin/4366228871/
Strategy: Don’t jump blindly
@kevinokeefe
http://www.flickr.com/photos/dfoster/3463699933/
Give it time
@kevinokeefe
How do I measure?
@kevinokeefe
Image by loozrboy via Flickr Creative Commons
Social Media Tools
Listening
Blogging
Google+
•
@kevinokeefe
@kevinokeefe
@kevinokeefe
@kevinokeefe
Image by loozrboy via Flickr Creative Commons@kevinoke
efe
Image by ell brown via Flickr Creative Commons@kevinoke
efe
Image by Abhinav & Abhinav via Flickr Creative Commons@kevinoke
efe
Thanks much...
Kevin O’Keefe, CEO & Founder
LexBlog, Inc
Seattle, WA
Direct: 206.340.8204
Cell: 206.321.3627
web: lexblog.com
email: [email protected]
Blog: Real Lawyers Have Blogs kevin.lexblog.com
Twitter: @kevinokeefe
LinkedIn: LinkedIn.com/in/kevinokeefe
LinkedIn: Legal Blogging Group
Facebook: Real Lawyers Have Blogs Page