social media for data sharing in agricultural r&d
TRANSCRIPT
Social Media for Data Sharing in Agricultural R&D
S.K. SoamHead, Information & Communication Management Division
National Academy of Agricultural Research Management (NAARM)Hyderabad, Telangana, India
Online collaboration tools research Project at NAARM- October 2012-
March 2015(screened 200 tools and identified 27 for detailed study)
Google Docs
Thinkature
Live meeting
Picassa
Dropbox
Notability
Skype
Dimdim
Slideshare
Flickr
Webex
Mendley
Eprint
Zoho
Qualtrics
Writeboard
Scribbler
Project2manage
Spicebird
Placeware
Knimbus/ Endnote/Web of science
Mindquarry
Share point
Agrobase
Mind Meister
Go to meeting
Slideshare
Respondents profile
Regularly used tools
Knew but never used
Growth study surveys elsewhere[Tina Mc Corkindale & Marcia DiStaso, 2014]
• USA&UK survey- CEO’s communication channel to engage with customers/ investors– 2012- 36%– 2013- 66%
• YouTube in USA– 2011- 100 million [43% increase to
2010]
Facebook-ICAR
Twitter-ICAR
Flickr- NAARM
Slideshare- NAARM
Twitter- NAARM
Storify- NAARM
Scribd- NAARM
Blog- NAARM
Eprints- NAARM
Selectedworks- NAARM
NAARM- Dataverse
NAARM- Dataverse
NAARM- Dataverse
Dropbox- NAARM
FB- Wide publicity
FB- Research- Posted on FB 24 Jul 15
FB- Research dissemination- Image update25-27 July 2015. News in The Hindu on 29 July
FB- Research sharing- Wikipedia updated 28 July 2015
Care prior to Share: eLearning Village Transect Module: Measuring Learning
EfficiencySoam S.K. (2013). E-Learning Module on Village Transect: A participatory rural appraisal tool for agricultural and rural marketing research. ISBN: 978-81-909983-2-1. Copyright Registration no. SW-7970/2014
eLearning Village Transect Module: Measuring Questions
Difficulty Level
Share freely
Photo sharing
Windows-XP Dandi March
Adaptations sharingPhoto by Steve Mc Curry, 1984, National Geographic
Rock picture at Albany Bulb, California
Share carefully
1.Attribution: Use, re-use, remix, build upon, even commercial but give credit to Author
2. Attribution-No Derivatives: pass unchanged and in whole including commercial but with credit to Author
3. Attribution-Non commercial-Share Alike: You need to put your work under same conditions whatever build upon or remix
4. Attribution-Share Alike: Like 4 but can use commercial also
5. Attribution-Non commercial: Like 1 but non commercial
6. Attribution-Non commercial-No Derivatives: Most restrictive, like 2 but no commercial.
GATS and Agricultural Higher Education in India by S.K. Soam and Kalpana Sastry is licensed under a Creative Commons Attribution 4.0 International License. Permissions beyond the scope of this license may be available at www.naarm.ernet.in.
Realized uses of social media[Tina Mc Corkindale & Marcia DiStaso, 2014]
• Forefront of communication strategies. Megaphone- one-way communication. Look beyond ‘Like’ & share voice
• Organizational advocacy- values/ethics• Fast information transfer- opportunities of
crowdsourcing and data journalism • Transparency, Authenticity & Influencer-
stakeholder participation• Make relationship • Commercial model with revenue from third
party
