Social Media Day 2012 – Bangalore

- Organized by Graffiti Collaborative

#smdayblr

Where did it all start?

The Plan - A small idea to bring all the social media enthusiasts in Bangalore, India under one umbrella to celebrate Social Media Day 2012

The mediums - All the major social media tools to be used for propagating the event

Social Networks – Facebook, Instagram, Twitter, Foursquare, Meetup, LinkedIn

Whole day event? – Yes, started off with a Instawalk in the morning at Cubbon park, moved on for a panel discussion with Social Media pundits from the city. A

pre party with a twisted offer of tweeting to avail a free cocktail and a grand party to end the day in a high note with stand up comedy and lots of beer games!

Hashtags for the day - #smdayblr, #smday

The Event page

2000+ invited

200+ going

Graffiti Collaborative Page

1000+ Fans 1900+ TAT

May June0

200

400

600

800

1000

1200

May June0

500

1000

1500

2000

2500

3000

Graffiti Collaborative Page

Graffiti Collaborative Twitter Handle

200+ mentions 50+ followers

Instagram

80+ #smdayblr Photos 20+ participants

#smdayblr

18000+ impressions 10000+ accounts reached5+ hrs trended No.1 in India

1 tweet 2-4 tweets 5-7 tweets 8+ tweets0

1000

2000

3000

4000

5000

6000

7000

8000

9000

18,684 impressions

tweetsretweetsreplies

#smdayblr

#smdayblr tweets

Facebook Viral Reach

6000+ viral reach for posts5000+ engaged users

Viral Reach

Engaged Users

0 1000 2000 3000 4000 5000 6000 7000

Facebook Apps

2 apps

Facebook Apps

200+ active users120+ votes

Moments captured

Event partners