social media beginners presentation
TRANSCRIPT
Social media a business tool
• The use of social media, as well as being a less expensive form of marketing, provides an easy way for customers to interact with the company
• We want to hear what our customers have to say
• Our customers feel connected and engaged with Proper Cloth
Twitter... Why!?!
• Lots of nonsense on Twitter
• When used well an extremely powerful tool
• Easy to find local customers
• What do people write about your product or service?
LinkedIn• Business to Business
• Great way to keep in touch with colleagues, peers in industry
• Groups
• Get fast and accurate answers to your business related questions
Foursquare• Location based marketing
• Reward most loyal customer
• Great PR opportunity (lunch with Mayor?)
• Sponsor local Tweet ups
• Promote the branch to people in the area
• Great to combine with charity
• Surprise and "Wow" element
QR codes and how to use them
• Business card
• Promotional material
• Add to advertising
• For sale signs
• Name tags at conference
• Surprise and "Wow" element