social landscape oma 2013 elena dobre
DESCRIPTION
Prezentare a Peisajului Social Online. Elena Dobre 2013TRANSCRIPT
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SOCIAL MEDIA LANDSCAPEFacebook, LinkedIn, Twitter
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Agenda
1. Facebook paid content
2. LinkedIN Advertising
3. Twitter Ads
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1. Facebook
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De ce Facebook?10 milioane de utilizatori de Internet in
Romania
6,2 milioane utilizatori folosesc Facebook
4 milioane de romani sunt pe Facebook in fiecare zi
+3,2 milioane de romani folosesc Facebook pe mobil
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ver I ,more timeis spenton Faceoo t an an w ereese on inaceno YouTue 'Y'a on! [300 E Pinteres
HIMn a timesen m nternetever a;
nstaram Twitter Micros-0
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Reach impresionant, similar cu TV-ul4.5 milioane de romani 4 milioane de romani
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Traficul zilnic este egal cu cel lunar cumulate e la principalele portaluri de stiri30 zile = 4 mil de romani 1 zi = 4 mil. de romani
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Facebook atinge audienta oriunde, oricand
47% cand gatesc
48% cand fac sport
46% utilizatori sunt pe Facebook cand sunt la cumparaturi
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Tipuri de anunturi platite pe Facebook
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Unde se afiseaza anunturile Facebook?