#smmw13 day 1 - 7th of april

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  • 7/28/2019 #smmw13 Day 1 - 7th of April

    1/5

    Social Media

    Marketing World2013

    Social Media

    Marketing World2013

    Stats Report

    By Tweet Category for iPad

    Date: 04/08/2013

    Analysis of the session 'Social Media Marketing World 2013' created with Tweet Category

  • 7/28/2019 #smmw13 Day 1 - 7th of April

    2/5Analysis of the session 'Social Media Marketing World 2013' created with Tweet Category

    Session Social MediaMarketing World 2013Introduction: DATA FOR SUNDAY APRIL 7th. Report made using Tweet Category for iPad to measure impact and reach of #smmw13. Since there were no

    keynotes this day, a sinle "text tweets" category was created to sort the text tweets. Most of them showed the excitement for the event.

    Statistics

    1.489 463241 445 448

    194 65 96

    17.222.056 ImpressionsPotential impact

    3,2

    3.889.951 UsersPotential reach 8.402

    Categories

    Category Total

    tweets

    % Original

    Tweets

    RT User

    Text Tweets 557 37 445 112 298

    Replies 476 32 448 28 156

    Links 284 19 194 90 177

    Pictures 107 7 96 11 73

    Check-ins 65 4 65 0 38

    Charts

    num.

    tweets

    time

    0

    00:006 apr

    0

    02:40

    0

    05:20

    0

    08:00

    0

    10:40

    0

    13:20

    63

    16:00

    78

    18:40

    49

    21:20

    21

    00:007 apr

    num.

    users

    num.

    followers

    24

    0-50

    29

    50-100

    14

    100-150

    27

    150-200

    16

    200-250

    15

    250-300

    25

    300-400

    17

    400-500

    40

    500-750

    31

    750-1000

    42

    1000-1500

    91

    1500-5000

    29

    5000-10000

    63

    >10000

    num.

    tweets

    per user

    num. users

    2511

    672

    373

    224

    245

    62>5

    Most Active Users

    _McLaughlin

    40tweets

    39792followers

    kyleplacy

    35tweets

    29306followers

    doverbEy

    34tweets

    6775followers

    4jeffbrittain

    33tweets

    1198followers

    5Ben_CaFCP

    32tweets

    449followers

    6TheMikeEllis

    31tweets

    4199followers

    7KinetekMedia

    24tweets

    8074followers

  • 7/28/2019 #smmw13 Day 1 - 7th of April

    3/5Analysis of the session 'Social Media Marketing World 2013' created with Tweet Category

    Potential Reach

    Replies

    Text Tweets

    Potential Impact

    Replies

    Text Tweets

    Users

    Text Tweets

    Links

    Number of tweets

    Replies

    Text Tweets

    Retweets

    Text Tweets

    Links

    Charts

    Category Total

    tweets

    % Original

    Tweets

    RT Users Impressions Potential Reach Tweets/

    User

    Followe

    User

    Text Tweets 557 37 445 112 298 6.412.042 2.943.103 1,9 9.876Replies 476 32 448 28 156 7.225.837 1.489.979 3,1 9.551

    Links 284 19 194 90 177 2.308.324 1.238.513 1,6 6.997

    Pictures 107 7 96 11 73 652.376 348.971 1,5 4.780

    Check-ins 65 4 65 0 38 623.476 423.081 1,7 11.133

  • 7/28/2019 #smmw13 Day 1 - 7th of April

    4/5Analysis of the session 'Social Media Marketing World 2013' created with Tweet Category

    463 115,8 3,2 37.197

    Most active users

    _McLaughlin

    40tweets

    kyleplacy

    35tweets

    doverbEy

    34tweets

    tweets

    tweets

    Most popular users

    Arturas_

    603.197followers

    MariSmith

    191.573followers

    ramitnarang

    175.219followers

    followers

    followers

    Users with the highest impact

    kimgarst

    2.505.906impressions

    _McLaughlin

    1.591.680impressions

    MariSmith

    1.532.584impressions

    impressions

    impressions

    Most participative users

    Alghadouni

    5num. categories

    Ben_CaFCP

    5num. categories

    DowntownRob

    5num. categories

    num. categories

    num. categories

    Retwitters

    _McLaughlin

    33num. of RTs

    gabrielmurillo

    8num. of RTs

    kyleplacy

    8num. of RTs

    num. of RTs

    num. of RTs

    Most original users

    Ben_CaFCP

    32original tweets

    doverbEy

    30original tweets

    TheMikeEllis

    29original tweets

    original tweets

    original tweets

    8402

    1

    Very low

    0 to 10

    followers

    23

    Low

    10 to 50

    followers

    70

    Medium-low

    50 to 200

    followers

    73

    Medium

    200 to 500

    followers

    71

    Medium-high

    500 to 1000

    followers

    133

    High

    1000 to 5000

    followers

    92

    Very high

    >5000

    followers

  • 7/28/2019 #smmw13 Day 1 - 7th of April

    5/5Analysis of the session 'Social Media Marketing World 2013' created with Tweet Category

    @MarketingRxCaMARKETiNG Rx

    TRENDING ON TWITTER! Yeah we are! #SMMW13

    Cat.: Text Tweets @leeoddenLee Odden

    Wow. I was greeted at the airport by a friendly #SMMW13 volunteer

    who knew name. Now in a limo to hotel. Nice touch @mike_stelzner :)

    Cat.: Text Tweets

    @alfonsobaellaAlfonso Baella

    Ready to enjoy Social Media Marketing World at San Diego, CA.

    #smmw13 #SMMW

    Cat.: Text Tweets @nsmithNancy Smith

    So impressed with the high level of service @marrittmarquis in

    #sandiego for #smmw13

    Cat.: Text Tweets

    @QRKimKimberly Reynolds

    Fun time tonight at #smmw13 @kimgarst is a doll!

    Cat.: Text Tweets @alawineKen Waggoner

    @themikeellis can't wait to see the flow of #socialmedia ideas in the

    #SMMW13 tweet stream today :)

    Cat.: Replies

    @DionoAllanaDiono Allana

    Registered! #SMMW13 http://t.co/N5xpmkNp46

    Cat.: Pictures @TheMikeEllisMike Ellis

    In the bar at @MarriottMarina I spy #socialmedia giants @jaybaer and

    @mitchjoel http://t.co/7Iu1bwWoKZ #SanDiego #smmw13

    Cat.: Pictures

    @NatashaSocMediaNatasha Gonzalez

    Amazing View #SMMW13 http://t.co/Kk30u2urzK

    Cat.: Pictures @KinetekMediaDoyle Wheeler

    Truly amazing! #SanDiego is happening thanks to @MarriottBay!

    #SMMW13 http://t.co/hnYnWHgDxp

    Cat.: Pictures