smart monitoring solutions for senior care...aal rosetta project: 55 sensors 22 trends 2009-2010...

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Smart monitoring solutions for senior care

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Page 1: Smart monitoring solutions for senior care...AAL Rosetta project: 55 sensors 22 trends 2009-2010 Start research 2001-2003 Spin-off: Sensara 2013 Product launch 2014-2016 2017 Reimbursemen

Smart monitoring solutions for senior care

Page 2: Smart monitoring solutions for senior care...AAL Rosetta project: 55 sensors 22 trends 2009-2010 Start research 2001-2003 Spin-off: Sensara 2013 Product launch 2014-2016 2017 Reimbursemen

Sensara ProCarePassive Nurse call

Sensara HomeCareLifestyle monitoring

Our products are:

Page 3: Smart monitoring solutions for senior care...AAL Rosetta project: 55 sensors 22 trends 2009-2010 Start research 2001-2003 Spin-off: Sensara 2013 Product launch 2014-2016 2017 Reimbursemen

AAL Rosetta project: 55

sensors 22 trends

2009-2010

Start research2001-2003

Spin-off: Sensara

2013

Product launch2014-2016

2017Reimbursemen

t

Market entry USA

2018

We started over 15 years ago…

Sensara:• 30 people company• 15 in R&D• >100 nursing homes• >25 home care org• >10 local

governments

Page 4: Smart monitoring solutions for senior care...AAL Rosetta project: 55 sensors 22 trends 2009-2010 Start research 2001-2003 Spin-off: Sensara 2013 Product launch 2014-2016 2017 Reimbursemen

Elaborate ecosystem of

partners in the NL

Hundreds of care professionals using Sensara

Thousands of residents

Millions of data points

Rich? Yes, we deliver quality of life

We monitor over 100 nursing homes

Page 5: Smart monitoring solutions for senior care...AAL Rosetta project: 55 sensors 22 trends 2009-2010 Start research 2001-2003 Spin-off: Sensara 2013 Product launch 2014-2016 2017 Reimbursemen

Challenges

B2C operations are toughYou’re never as scalable as you think

Lead times are very long in healthcare

Leveraging installed base of large (corporate) partners is ….And takes a lot of time and energy

Traditional players are used to gain (absurd) high margins

Partners copying your system is not just a risk. It has happened to us already 3 times

Pilots are for proof of product

Challenges is selling to the market:

Page 6: Smart monitoring solutions for senior care...AAL Rosetta project: 55 sensors 22 trends 2009-2010 Start research 2001-2003 Spin-off: Sensara 2013 Product launch 2014-2016 2017 Reimbursemen

Satisfied and returning customers

Customer driven product innovation

Excellent technology and continuous innovation

In depth understanding of care

Focus on user adoption

Tech is a hygiene factor , the

starting point for success

Your tech is just the starting point…

ØAdoptionØPrototype

Page 7: Smart monitoring solutions for senior care...AAL Rosetta project: 55 sensors 22 trends 2009-2010 Start research 2001-2003 Spin-off: Sensara 2013 Product launch 2014-2016 2017 Reimbursemen

Next step: simple & flexible

Hardware installation Care

profile of the Elderly

Cloud Functionalities

q Out-of-bed

q Leave the room

q Inactivity

q Sleep monitor

q Indoor activity

q Toilet use

q Walking speed

q Social interactionsq Kitchen activity

q …

Interfaces Integrations q Alarm center

q Electronic client

file

q Nurse call system

Change of Profile