slogan of the compay goere plan

20
T H E H O L O D E C K S T U D I O S 2020 BUSINESS PLAN COMPANY NAME SLOGAN OF THE COMPAY GOERE

Upload: others

Post on 27-Oct-2021

1 views

Category:

Documents


0 download

TRANSCRIPT

T H E H O L O D E C K

S T U D I O S

2020BUSINESSPLAN

COMPANY NAMESLOGAN OF THE COMPAY GOERE

THE HOLODECK

STUDIOS

VFX, Green Screen Replacement and Stagecraft Style Production

Company & Facility.

05 Introduction

Mission

Vision

Problem & Solution

Aims and Objectives

Meet Our Team

Business Structure

Revenue Stream

Uses of Funds

04 Business Plan Purpose

16 Risks Management14 Management

12 Financial

18 SWOT Analysis

PAGE OF CONTENTS

4 Next Page >> THE HOLODECK STUDIOS

This business plan is intended to secure investment funding, as well as give readers the opportunity to

have a glimpse of what the company is about. This funding will afford us the opportunity of securing

adequate capital for the operations of the company. The funds so acquired will also assist the company

in applying for licenses and registrations, equipment, marketing and logistics. With the establishment of

the company as a corporate brand and patronage from Movie & TV content creators in the United States,

(which we plan to achieve through our various marketing strategies), we expect to generate high revenue

at the end of the first business year with a steady increase in subsequent years. A staged infusion of

funds into the company’s operations over the course of twelve months will afford the company the

needed stability in its startup phase and establish its brand with the target market. This business plan

also highlights our operational plan, our vision and mission statements, the business objectives, market

.analysis, as well as the financial summary among other contents of the business plan

BUSINESS PLAN PURPOSE

5 Next Page >>THE HOLODECK STUDIOS

THE HOLODECK STUDIOS

INTRODUCTION

We envision becoming the standard

in our line of business and setting

the benchmark which other compa-

nies in the entertainment industry

are measured. The Holodeck Stu-

dios will be the best, attracting new

clients each day.

VISION

Our mission is to build a world class

and well equipped studio that will

produce standard movies that can

be generally accepted in all parts of

the world; we want to help film mak-

ers build a film and video produc-

tion brand that is accepted not only

in the United States of America and

Canada, but in all parts of the world.

MISSION

The Holodeck Studios is building a state-of-the-art video wall, stagecraft style studio, a 360› videoproduction stage facility and VFX support studio aimed at Movie & TV content creators.

6 Next Page >> THE HOLODECK STUDIOS

INTRODUCTION

Currently, Industrial Light & Magic, own and operate the only video wall - stagecraft style 360› video production stage facility

in the world. With the onset of Covid19 and the subsequent lock downs and production stoppages... television and movie

production need to adapt to create a new normal. The future of TV and film making is changing right before our eyes. Those

who adapt and embrace this new technology will prosper and those who don›t will be left behind!

PROBLEM AND SOLUTION

The new virtual production stage and workflow allows filmmakers to capture a significant amount of complex visual effects shots in-camera using real-time game engine technology and surrounding LED screens.

1 ‘HOLO-DECK’ STYLE OF TECHNOLOGY

A state-of-the-art video wall 360 degree video production

Stagecraft style studio VFX support studio

The Holodeck Studios will focus on Television Producers and Filmmakers. Film production is one art that requires a ton of skills. This is so that nothing short of the best is produced. The Holodeck Studios is a one stop standard studio that is fully equipped with the latest technology in the film and video production industry.

INDUSTRY AND LOCAL MARKET

7 Next Page >>THE HOLODECK STUDIOS

“Now” is the best time for The Holodeck Studios as we’re on the bleeding edge of this technology.

The industry is trending away from shooting 100% on

physical locations for convenience, monetary,

and safety reasons.

Being one of the first companies to offer this

service will establish and set us appart from all

future competition

8 Next Page >> THE HOLODECK STUDIOS

CORE VALUES

There are a set of core

values, which are at the

base of everything that

we do and all that we

believe in.

These guide us to deal with

every aspect of any issue

we might encounter in our

personal and professional

lives. These values help us

grow inside and outside,

personally, and as an

organization.

9 Next Page >>THE HOLODECK STUDIOS

OUR TEAM------------------------------The success of any organization is largely depen-dent on the people working for it. Each member of our team is considered equally important and provided constant training, motivation, and

SMART GOVERNANCE------------------------------We are committed to run our business success-fully and efficiently, providing long term benefits to our employees and enriching the lives of every individual whom we serve by fulfilling our corpo-rate responsibility to the best of our ability.

CUSTOMER SATISCAFCTION------------------------------We are customer-driven; we go the extra mile to make sure our customers’ expectations are met and exceeded on every service we offer them. We try our level best with the latest technology and provide customers with innovative solutions in the most cost-effective manner available.

WORK ENVIRONMENT------------------------------Our policies and core values are aimed towards creating an informal yet stimulating team-orient-ed work environment with a culture of sharing and open communication.

Our Core Values

There are a set of core values,

which are at the base of every-

thing that we do and all that we

believe in.

10 Next Page >> THE HOLODECK STUDIOS

Create marketing

strategies to maxi-

mize the company’s

potential.

To attain breakeven in

year 2022

Continually learn from

customer feed-back.

To maintain the

monthly and yearly

increase in revenue

generated from the

business

To raise above $30,000,000 in capital funding.

To achieve a consis-

tent annual growth

rate in subsequent

years of business

operations.

AIMS AND OBJECTIVES

THE MAIN OBJECTIVE OF THE HOLODECK STUDIOS IS TO DEVELOP A SERVICE BASED COMPANY WHOSE GOAL IS TO EXCEED CUSTOMER’S EXPECTATIONS AND INCREASE CLIENTELE BASE

WE ARE READY

We can confidently say that we have a robust financial standing and we are ready to take on any challenge that we encounter in the industry.

11 Next Page >>THE HOLODECK STUDIOS

- Maintaining and expanding the current

clientele base. - Good customer service

and value.- Reaching the target

market.

- Securing a strategic partnership with film makers,

content creators etc.- Creating high morale by

rewarding employee success with monetary compensation.

- Ensuring customer satisfaction by encouraging the three most important

values – quality, honor, and integrity.

- Integrity in serving the customers

- Friendly relationships with consumers.

- Maintaining a respectable and untarnished reputation

in the community.- Competitive price and recognition of insurance

policies

KEYS TO SUCCESSWe have come to make this business a long-term successful business as we plan to record a landmark success in the

business within the first two years of operation. The following are what we believe are the keys to our success.

12 Next Page >> THE HOLODECK STUDIOS

OUR REVENUESTREAM`

The Holodeck Studios will generate revenue from Studio

rental, Studio rental with support staff, Studio rental

with VFX support staff, Direct VFX Services and Licensed

virtual locations

MARKETING CHANNELS

INSTAGRAM AND FACEBOOK ADS

GOOGLE REVIEWS AND SEO

YOUTUBE CHANNEL VIDEOS

BUSINESS NETWORKING CIRCLES

Strong marketing campaign to make the business known

and popular in the whole of the United States. Our

marketing strategy will include;

13 Next Page >>THE HOLODECK STUDIOS

USES OF FUNDS$NAME

BUILDING

$118,000BUILDING LEASE

$350,000CONSTRUCTION / BUILD-OUT

$203.607ACCOUNTS RECEIVADIE

EQUIPMENTS

$25,000,000EQUIPMENT, HARDWARE, SOFTWARE AND R&D

PAYROLL

$5,000,000EST. 15-20 FULL TIME STAFF

$50,000WORKING CAPITAL

$100,000-$150,000MONTHLY OPERATING EXPENSES

$1000-$1500MARKETING EXPENSES

$30,468,000TOTAL ASSETS

“The CEO will be obtaining

funding of $30,000,000 to cover

the startup expenses. The ROI

is reflected in the attached

FINANCIAL WORKSHEETS.

SOURCE OF FUNDS

14 Next Page >> THE HOLODECK STUDIOS

Steve Foley James Potter

PRESIDENT & CEO HEAD OF STUDIO

I am a performance driven individual with extensive experience in: digital project management, ERP systems, SCRUM Manager. Agile, online media, blog creation, social networking, writing, office management and customer service. Excellent communication skills with a strong attention to detail, that thrives on team building and motivating staff with a focus on employee development. Ability to problem solve, meeting company goals and objectives.

A highly accomplished technology and business leader. Ten years experience delivering visual effects and localized graphics/animation for film, episodic, and OTT content creators. Deep passion for building global teams and workflows from the ground up. Excels in business transformation with strong focus on results and continuous improvement exceeding client expectations.

MANAGEMENT

MEET OUR TEAM

15 Next Page >>THE HOLODECK STUDIOS

MANAGEMENT

OUR BUSINESS STRUCTURE

CHIEF EXECUTIVE OF-FICE/ PRESIDENTHEAD OF STUDIO LEGAL SECRETARY

MARKETING & SALES

ADMIN AND HR MANAGER

FRONT DESKOFFICER

ACCOUNTANT

Identifies, prioritizes, and reaches out

to new partners, and business oppor-

tunities et al.

Responsible for overseeing the

smooth running of HR and adminis-

trative tasks for the organization.

Receives Visitors / clients on behalf of

the organization. Receives parcels /

documents for the company.

Responsible for preparing financial

reports, budgets, and financial state-

ments for the organization.

16 Next Page >> THE HOLODECK STUDIOS

RISKS MANAGEMENTRISKS &

As is expected, the company is not exempted from the generic

risks faced by all other start-up businesses out there despite the

fact that we are in the entertainment industry. However, strategic

steps will be taken to not only understand these likely challenges

but also prepare to efficiently prevent or deal with them – like the

scenario warrants.

Different strategies will be put in place to ascertain that the

impact these risks pose to our business is controlled and mini-

mized. Some of such strategies include;

Investing suff icient funds through

investment and loan, while also adopting

effective strategies to promote the business

;and its overall services

Minimizing overhead

costs, which increases the

.bottom line prof it

1 2

17 Next Page >>THE HOLODECK STUDIOS

Building strategic and

symbiotic partnerships

with the necessary

companies

Building a suff icient

client base

Providing customers

with an eff icient and

effective feedback

structure

3 4 5

18 Next Page >> THE HOLODECK STUDIOS

The Holodeck Studios engaged the services of a core professional

in the area of business consulting and structuring to assist our

organization in building a well – structured and state-of-the-art

video wall, stagecraft style studio, a 360› video production stage

facility and VFX support studio aimed at Movie & TV content

creators that can favorably compete in industry.

SWOT ANALYSIS

19 Next Page >>THE HOLODECK STUDIOS

SWOT ANALYSISPart of what the team of business consultants did was to work with the management of our organization in conducting a

SWOT analysis for The Holodeck Studios. Here is a summary from the result of the SWOT analysis that was conducted;

STRENGTH

Our core strength lies in the experience of the President/CEO and the Head of Studio. We have a team with excellent qualifications and robust experience in professional video wall studio and practices.

WEAKNESS

As a new studio, it might take some time for our organization to break into the market and gain ac-ceptance especially from top profile clients in the area; that is perhaps our major weakness.

OPPORTUNITIES

No doubt, the opportunities in the industry are massive considering the number of Movie & TV content creators who would want to use our ser-vice.

THREAT

Some of the threats that we are likely going to face are unfavorable government policies that might affect businesses such as ours, the arrival of a competitor within our location of operations.

[email protected]

http://theholodeckstudios.com/

CONTACT

T H E H O L O D E C K S T U D I O S

BUSINESSPLAN

2020