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May 19th 2015Ford Convention Center
Detroit, MI
6 Panels, 50 Sessions, 15 DemosFree, One-day Conference
Featured SessionsFrom Automotive Systems to Smart Mobility Systems: Automotive EE System Design Becomes part of the Internet of Things
KEYNOTE: Jim Buczowski
The keynote will begin with a look at what’s driving the shift to Smart Mobility and the implications to automotive engineering and product development. Key enablers will also be discussed along with opportunities that need to be addressed to create an eco-system that delivers a valuable user experience.
The discussion will continue with an explanation of Ford Smart Mobility and how the company is taking connectivity, mobility technologies, autonomous vehicles, customer experience and data analytics to the next level to help change the way the world moves.
Concluding remarks will offer challenges for the design and EE systems communities and include thoughts on key opportunities to enable the system engineering of Smart Mobility.
Henry Ford Technical Fellow and Director - Electrical and Electronics Systems, Research and Innovation, Ford Motor Company
Integrating Model Based Systems Engineering Across EE Domains
KEYNOTE: Martin O'Brien
Thought leaders identify MBSE as a solution to cost and quality
challenges caused by EE complexity. One characteristic of MBSE is
holistic thinking, but this is not easy to accomplish. This keynote
presentation shows how true coherency can be achieved across the
core EE domains: software, networks, devices, and connectivity.
Starting from the functional abstraction, brand new technology is
introduced that guides integrated implementation decisions. Though
lightweight for rapid optimization, the data created can be directly
driven into detailed, domain specific design tools. This creates
integrated flows employing MBSE principles that deliver lower costs,
better quality, and faster innovation.
General Manager, Integrated Electrical Systems, Mentor GraphicsFeatured Sessions
Featured SessionsPANEL: Automation Tools
Free Engineers to Innovate
The increasing complexity and diversity of configurations in
automotive harness definition and design means that designs must
be accurate and correct-by-design. The result is that innovation is
needed to create new ways to design more efficiently and reduce
costs. But making that innovation relevant is a challenge.
This panel will discuss innovation that is relevant by using
automation to provide feedback on the design, measurement of
important parameters, and to propagate design data from systems
definition to manufacturing and maintenance.
Moderator: Nick SmithBusiness Development Director, Integrated Electrical Systems,Mentor Graphics
Featured SessionsImproving Electrical System Design Quality Through the Integration of Tool Sets
GUEST SPEAKER: Paul MinehaneChief Engineer – Electrical, Tata Motors European Technical Centre
Electrical Systems Architecture & Design
Featured TracksGrand Hall 1
SESSION: Delivering a Fact-Based EE Design Flow from Requirements to ProductsNigel Hughes, Product Marketing Director, Mentor Graphics
SESSION: Integrating Devices with the EE FlowSteve Trythall, Mentor Graphics
SESSION: Calculating the Cost of Complexity – Do The MathSjon Moore, Mentor Graphics
SESSION: Integration of EE in PLM InfrastructureAndy Reilly, Mentor Graphics
Featured TracksPANEL: Improving Communication Between OEMs and SuppliersModerator: Andy Reilly, Mentor Graphics
SESSION: Manage Complex Design Changes Across The Flow with Advanced Change AutomationGlen Reynolds, Mentor Graphics
SESSION: Improve Quality and Manufacturing Flexibility with WorkbooksElisa Pouyanne, Mentor Graphics
SESSION: Automotive Electrical Fault Rectification and Service DocumentationSteve Trythall, Mentor Graphics
Electrical Systems Engineering & Service
Grand Hall 2