slides available for download at remote broadcasting out of the basement & into the field fall...
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![Page 1: Slides available for download at Remote Broadcasting Out of the Basement & Into the Field Fall 2013 San Antonio The rise of social](https://reader036.vdocuments.site/reader036/viewer/2022083005/56649f155503460f94c2a5f8/html5/thumbnails/1.jpg)
Slides available for download at www.radiolink.org/cbi
Remote BroadcastingOut of the Basement & Into the Field
Fall 2013San Antonio
The rise of social media means that college radio/TV stations can’t stay hidden in the basement anymore; you’ve got to be live from the field, where you can interact with people directly!
The rise of social media means that college radio/TV stations can’t stay hidden in the basement anymore; you’ve got to be live from the field, where you can interact with people directly!
Maureen CarriggMaureen CarriggKWSC-TV, Wayne State CollegeKWSC-TV, Wayne State College
Steven HamesSteven HamesViking Fusion, Berry CollegeViking Fusion, Berry College
Aaron ReadAaron ReadRhode Island Public RadioRhode Island Public Radio
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Slides available for download at www.radiolink.org/cbi
There’s a Radio/TV Station?
• Do students even own a radio or TV?– Campuses are shutting down cable networks from
lack of use!
• Are your studios “hidden away”?– WMBR @ MIT: Walker Memorial Basement Radio
• They don’t come to you, you go to them• Regular, Live broadcasts
from the fieldSlides available for download at www.radiolink.org/cbi
![Page 3: Slides available for download at Remote Broadcasting Out of the Basement & Into the Field Fall 2013 San Antonio The rise of social](https://reader036.vdocuments.site/reader036/viewer/2022083005/56649f155503460f94c2a5f8/html5/thumbnails/3.jpg)
Slides available for download at www.radiolink.org/cbi
Live Broadcast Ideas
• Daily/Weekly show from the student center• Cafeteria broadcasts: lunch time, “late-night”• College has guest speakers / live events all the
time – broadcast them!– Talk to campus Communications Office
• Sportscasting
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Slides available for download at www.radiolink.org/cbi
Live TV/Video Broadcast Ideas
• Morning/Talk show from the student center or Special Event venue
• Music/Theater Performances– Be sure to Check Copyright
• Sportscasting
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Slides available for download at www.radiolink.org/cbi
Fundamental Tenets
• #1: RAISING AWARENESS OF THE STATION• #2: Listeners/Viewers have positive experience• Focus on branding
– Banners, signs, swag (stickers, magnets, t-shirts)
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Slides available for download at www.radiolink.org/cbi
Fundamental Tenets
• Focus on interaction– Live talk-show with audience questions– Play music but take on-the-spot requests and
dedications/shout-outs– Encourage audience to bring signs to be shown on
TV/Video– Get audience to interact with cameras
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Slides available for download at www.radiolink.org/cbi
Engineering – Core Ideas
• Cheap vs Expensive– Reliability, versatility, availability, and “useability”
• Cost of Failure vs. ROI of Success– Put a price on “down in flames”– Think “mission critical”: redundancy, regular
upgrades, pro-level gear• Fake it ‘til you make it – start cheap,
demonstrate value, buy upgrades
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Slides available for download at www.radiolink.org/cbi
Engineering Ideas : Cheap
• Laptops/Netbook with USB Headsets– Virtual Audio Cable software
• Skype/Windows Media Encoder• Smartphone apps• Livestream, U-Stream, etc.
– Can Upgrade Later
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Slides available for download at www.radiolink.org/cbi
Engineering Ideas : Pricey
• More mission-specific gear: Marti RPU, Fiberoptic transceivers, Ubiquiti 5.8GHz Wireless Ethernet bridges, Barix Instreamer / Exstreamer codecs,
• Swiss-Army Knife: Comrex Access, Tieline iMix, Telos Z/IP, APT Worldcast
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Slides available for download at www.radiolink.org/cbi
Case Studies• WHWS-LPFM: Fridays at the Scandling Cafe
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Slides available for download at www.radiolink.org/cbi