slc global presentation fh09
TRANSCRIPT
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Copyright © 2009 - Senior Level Communications, Inc.
Since 1994
The Quality Leader for Outsourced Sales & Marketing Services
SLC GlobalSLC Global
Frank Hays, VP Global Strategy Senior Level Communications
2 Lan Drive at Primrose Park Westford, MA 01886
978-692-2899 ext. 112 Email: [email protected]
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-Expand your sales funnel and reduce your sales cycle with quality, high-level executive meetings at your ideal target companies.
-Pay only for performance.
SLC partners with clients across the globe.
Quality – The SLC Global Difference
Copyright © 2009 - Senior Level Communications, Inc.
Overview
-Excellent ROI for your sales and marketing dollars.
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Client BaseYour logo here
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- Proven easy process to outsource meeting development- Enhance your sales funnel and reduce your sales cycle
•Consistent volume of new business opportunities • Mitigate “hill & valley” syndrome•Truncate the sales cycle
- Maximize your effectiveness •Increase your productivity•Leverage your talent in the field
Increase your business Copyright © 2009 - Senior Level Communications, Inc.
Benefits as an SLC Partner
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Performance (PFP)
Quality
Execution
Copyright © 2009 - Senior Level Communications, Inc.
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1. Meet with an executive in one of the functional areas you have identified as an appropriate entry point.
2. This executive is a decision maker who is open to discussing your services/solutions.
3. The executive is asked to spend about an hour of time with your representative.
Payment is drawn only after having the meeting.
Copyright © 2009 - Senior Level Communications, Inc.
Performance – Your Criteria
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Pay only for Performance
Drives quality
Copyright © 2009 - Senior Level Communications, Inc.
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Professional Meeting Development Executives (MDEs)College educated, average age 46“Comfortable in their own skin”SLC employees/benefitsAll work is performed on site One-to-one MDE/client relationshipAn extension of your sales force
Unique Training - Veterans only, No trainees
Paid on a performance basis
Copyright © 2009 - Senior Level Communications, Inc.
Quality – People & Training
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Meeting set based on your criteriaQuality Department - Ensures meetings fulfill your criteria
Executive title, spelling of name, locationEmployee count, revenue, etc.
Meetings confirmed twiceE-mailWith a person
Copyright © 2009 - Senior Level Communications, Inc.
Quality - Process
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““A Robust Proven Process”A Robust Proven Process”
Copyright © 2009- Senior Level Communications, Inc.
Campaign Preparation
ProgramCampaign
Quality - The SLC Global difference
To start we just need:-A solid list of target companies-Understanding of your value proposition
Execution
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Campaign Preparation ProgramCampaign
Criteria agreed (targets)
Talking Points developed
Parameter review
Kickoff
MDE(s) selected
Calendar exchange
Meetings developed
Quality control
Confirmation emails, meeting sheets
48 Hour reconfirmation
Meeting attended
Process refined
Mid-point campaign review
First campaign review
Incorporate knowledge gained in pilot
Expand/maintain client participation level
Leverage lessons learned
Copyright © 2009- Senior Level Communications, Inc.
Execution
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Market/Target Development - Focus groups - Research and Data - F500, F1000, small to medium
Nurture Marketing - Timed follow up - Client brand promotion
Full Time Equivalent (FTE) Inside Sales - All our calling services by our senior people
Message Development Consulting- Value proposition enhancement- Presentation
Copyright © 2009 - Senior Level Communications, Inc.
Other Services – Hourly/Fixed Price
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-You Leverage our Experience
-You Only Pay for Performance
-You Gain Great ROI
-You Increase Your Business
Quality -The SLC Global DifferenceQuality -The SLC Global DifferenceCopyright © 2009 - Senior Level Communications, Inc.
Summary
Questions, comments?
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Knowledge ManagementHealthCareHospitalityHuman Capital ManagementHuman ResourcesInformation SystemsInsuranceInternal ServicesInventory ManagementManufacturingMarketingNew Product DevelopmentOutsourcingProcess ImprovementProject Management
PurchasingQualityReal EstateResearchRetailSales & MarketingSmall CompaniesSoftwareStrategySupply ChainTelecommunicationsTrainingWorking CapitalUnemployment Management
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