sku pricing in hitachi solutions ecommerce

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© Hitachi Solutions. 2015. All rights reserved. Hitachi Solutions Ecommerce SKU Pricing via Manager Panel

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Page 1: SKU pricing in Hitachi Solutions Ecommerce

© Hitachi Solutions. 2015. All rights reserved.

Hitachi Solutions Ecommerce SKU Pricing via Manager Panel

Page 2: SKU pricing in Hitachi Solutions Ecommerce

© Hitachi Solutions. 2015. All rights reserved.

Contents

1. Feature Overview

2. Customer level pricing

3. Price variation by price list

4. Quantity based pricing

5. Markdown pricing

6. Import pricing to the Manager Panel

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Page 3: SKU pricing in Hitachi Solutions Ecommerce

© Hitachi Solutions. 2015. All rights reserved.

Feature overview

• 360 degree view - All prices assigned through this feature would be visible in the Manager Panel at the

customer level, customer class level and SKU level when the records are viewed individually.

• Unique pricing for individual customers - Assign unique prices for individual SKUs for individual

customers and customer classes. The customer would see the price assigned for him only upon logging into

his self-service account on the web store.

• Assign prices as per SKU quantity - Promote bulk purchases of SKUs by assigning different prices for

different quantities of the SKU. The quantity based price would be different from the list price, and decrease

with increase in quantity.

• Set markdown prices - Set markdown prices for individual SKUs or group of SKUs. Markdowns offer a

simpler way to manage temporary price changes that you want to offer without touching the base prices

configured in Price Lists. It is also possible to import the pricing variations to the Manager Panel via CSV.

Page 4: SKU pricing in Hitachi Solutions Ecommerce

© Hitachi Solutions. 2015. All rights reserved.

Offer reduced SKU price to your privileged customers

The CSRs can offer different price of same SKU to different customers. Prices assigned to specific customers or price lists override the SKU list price. Such customers, see different price for the SKU after logging to the web store.

Page 5: SKU pricing in Hitachi Solutions Ecommerce

© Hitachi Solutions. 2015. All rights reserved.

The CSR creates multiple price lists for the same catalog of products and assigns varying SKU prices in each price list. So a particular SKU could have different prices based upon which price list it belongs to. Price lists are assigned to specific customer classes such that customers belonging to a particular customer class would see only those prices when they login to the web store. This allows the CSR to create favorable pricing for frequent customers and reward customer loyalty.

Price variation by price list

Page 6: SKU pricing in Hitachi Solutions Ecommerce

© Hitachi Solutions. 2015. All rights reserved.

The CSR assigns different prices for different quantities of a single SKU. The price variations would be displayed in the form of a grid with the prices gradually decreasing for every increase in quantity, thereby incentivizing the customer to buy in multiples to save money. This feature is handy during special promotions, annual sales etc.

Promote bulk purchases with quantity level pricing

Page 7: SKU pricing in Hitachi Solutions Ecommerce

© Hitachi Solutions. 2015. All rights reserved.

Markdown prices are set for an individual SKU or a group of SKUs to be made applicable to a particular markdown group or individual customers. It is possible to set markdown prices for a particular time frame and they would not be applicable after the end date specified in the Manager Panel.

Markdown SKU level prices

Page 8: SKU pricing in Hitachi Solutions Ecommerce

© Hitachi Solutions. 2015. All rights reserved.

Markdown price overrides list price

The markdown price would be displayed to the shopper in his order when he places an order through the web store. Similarly, the CSR would also see the markdown price and not the list price when placing an order through the Manager Panel.

SKU List price in the Manager Panel and mark down price set with quantity based pricing

Mark down prices show up in the Manager Panel and web store respectively

Page 9: SKU pricing in Hitachi Solutions Ecommerce

© Hitachi Solutions. 2015. All rights reserved.

It is also possible to import list prices and mark down prices to the Manager Panel using a CSV file with the data to be imported. Relevant CSV templates have been provided for this purpose in the Manager Panel. This feature can be particularly useful for merchants newly adopting the Manager Panel for their ecommerce business, and have large pricing databases to be transferred.

Import list prices and mark down prices to the Manager Panel

Page 10: SKU pricing in Hitachi Solutions Ecommerce

© Hitachi Solutions. 2015. All rights reserved.

Thank You.