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Siemens ShareNet: Building Knowledge Network INTRODUCTION FARAH FADZLIA JALALUDIN MH101098 MATAHATI MAHBOL MH101097 NURUL HIDAYAH SALEH MH101095

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Introduction of Siemens organization

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Page 1: Siemens ShareNe

Siemens ShareNet: Building Knowledge Network

INTRODUCTION

FARAH FADZLIA JALALUDIN MH101098MATAHATI MAHBOL MH101097NURUL HIDAYAH SALEHMH101095

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SIEMENSCRONOLOGYhttp://www.siemens.com/history/en/history/index.htm

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Beginnings & initial

expansion (1847 - 1865)

Triumph of heavy current engineering

and internationalization (1865 -

1890)

Growth through

consolidation and

partnerships (1890 - 1918)

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Return to the world market

and unity within the “House of Siemens”

(1918 - 1933)

The National Socialist

economy and the war years (1933 - 1945)

Reconstruction and

emergence as a global player

(1945 - 1966)

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Return to the world market

and unity within the “House of Siemens”

(1918 - 1933)

The National Socialist

economy and the war years (1933 - 1945)

Reconstruction and

emergence as a global player

(1945 - 1966)

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New markets and areas of

business (1966 - 1989)

Deregulation and

globalization

(1989 - 2008)

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ICN knew it had reams of experience to tap

into: there had to be a way to exploit the

extensive expertise and experience

Industry changing quickly and radically:

new carriers were cropping up across the globe, offering service, solutions and products

and market volume was moving away from incumbents to start –

ups

New skills and a new mind-set were

required.

Competitions, deregulation & a

surge in data traffic wrought global

changes across the industry.

Serious attempts at evaluating the worth of KM efforts were rare,

given notoriously difficult to attach a

value to the benefits delivered. KM was a topic that tended to

ebb and flow in popularity along with the general business

cycle.

Siemens

Page 10: Siemens ShareNe

Besides challenge in deciding a price, the

strategy entailed several risked.

Division not adapt to the ShareNet need

to pay more to ensure the

network’s cost were covered. This would reduce the return from ShareNet, increasing the

likelihood that the remaining divisions would also turn it

down.

Some staff belief that SHareNEt

should continue to operate as a

corporate level service. They need

to persuade the board that the

project warranted continue funding at a time when other

corporate-level initiatives were

being cut

Limited resources at its disposal,

ShareNet had some hard decision to

make about where to focus in the coming year.

Manith, Widuch & Doring packed away their notes, having

devided up the work to be completed in preparation for the

board meeting.

Siemens

Page 11: Siemens ShareNe

SHARENET

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About SHAREN

ET

Concept

Core Idea

FocusProblem

Living Bids

Expand the reach

Future

Page 13: Siemens ShareNe

More about management system

& processes than the technical

platform

Concept of ShareNet

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• Poor reuse of customer solution across over sales region• Best practices sharing in sales was non-existance• What little sharing & solution exchange has was not

institutalized

BTP

Core Idea

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IT infrastructure

Knowledge Management process

(Discover, capture, share & apply)

Focus

Page 16: Siemens ShareNe

Capturing

knowledge

•Both tacit & experienced•Transferred through social interactionSolve

TKM tools

•Knowledge Library•Urgent request•Forum sharing knowledge

Living Bids

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Cut cost

Fund ShareNet The questions over its broader impelementation

Getting people to contribute

Getting people to rely on Employee still use the traditional way compared the techologies

Incentives to useBonus-on-top

Managers:Provided for local country

Rewarded a overall participation in knowledge sharing

Users:Collected points called ShareNet Shares

Problem

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Siemens Munich HQ focus on developing core

platforms for switching systems for telephony and

data networks. ShareNet team had

structured much knowledge library’s architecture to

reflect sales and marketing process

Plans virtual workshop. Presentations were posts with links to knowledge objects and discussion

threads. Organized by time sequence.

Nowadays, ShareNet has to achieve is getting the

knowledge that is concentrated in the lab in Munich to those who need

that knowledge. Have question regarding security, confidentiality and

little incentive for them

Expanding the reach ShareNet

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Corporate climate had worsened, with the telecommunications sector particularly hard hit.

Sign up for high-bandwidth access, encouraging firms to quickly build out network infrastructure, the market collapsed, demand dried up overnight,

Future of ShareNet