siemens sharene
DESCRIPTION
Introduction of Siemens organizationTRANSCRIPT
Siemens ShareNet: Building Knowledge Network
INTRODUCTION
FARAH FADZLIA JALALUDIN MH101098MATAHATI MAHBOL MH101097NURUL HIDAYAH SALEHMH101095
SIEMENSCRONOLOGYhttp://www.siemens.com/history/en/history/index.htm
Beginnings & initial
expansion (1847 - 1865)
Triumph of heavy current engineering
and internationalization (1865 -
1890)
Growth through
consolidation and
partnerships (1890 - 1918)
Return to the world market
and unity within the “House of Siemens”
(1918 - 1933)
The National Socialist
economy and the war years (1933 - 1945)
Reconstruction and
emergence as a global player
(1945 - 1966)
Return to the world market
and unity within the “House of Siemens”
(1918 - 1933)
The National Socialist
economy and the war years (1933 - 1945)
Reconstruction and
emergence as a global player
(1945 - 1966)
New markets and areas of
business (1966 - 1989)
Deregulation and
globalization
(1989 - 2008)
ICN knew it had reams of experience to tap
into: there had to be a way to exploit the
extensive expertise and experience
Industry changing quickly and radically:
new carriers were cropping up across the globe, offering service, solutions and products
and market volume was moving away from incumbents to start –
ups
New skills and a new mind-set were
required.
Competitions, deregulation & a
surge in data traffic wrought global
changes across the industry.
Serious attempts at evaluating the worth of KM efforts were rare,
given notoriously difficult to attach a
value to the benefits delivered. KM was a topic that tended to
ebb and flow in popularity along with the general business
cycle.
Siemens
Besides challenge in deciding a price, the
strategy entailed several risked.
Division not adapt to the ShareNet need
to pay more to ensure the
network’s cost were covered. This would reduce the return from ShareNet, increasing the
likelihood that the remaining divisions would also turn it
down.
Some staff belief that SHareNEt
should continue to operate as a
corporate level service. They need
to persuade the board that the
project warranted continue funding at a time when other
corporate-level initiatives were
being cut
Limited resources at its disposal,
ShareNet had some hard decision to
make about where to focus in the coming year.
Manith, Widuch & Doring packed away their notes, having
devided up the work to be completed in preparation for the
board meeting.
Siemens
SHARENET
About SHAREN
ET
Concept
Core Idea
FocusProblem
Living Bids
Expand the reach
Future
More about management system
& processes than the technical
platform
Concept of ShareNet
• Poor reuse of customer solution across over sales region• Best practices sharing in sales was non-existance• What little sharing & solution exchange has was not
institutalized
BTP
Core Idea
IT infrastructure
Knowledge Management process
(Discover, capture, share & apply)
Focus
Capturing
knowledge
•Both tacit & experienced•Transferred through social interactionSolve
TKM tools
•Knowledge Library•Urgent request•Forum sharing knowledge
Living Bids
Cut cost
Fund ShareNet The questions over its broader impelementation
Getting people to contribute
Getting people to rely on Employee still use the traditional way compared the techologies
Incentives to useBonus-on-top
Managers:Provided for local country
Rewarded a overall participation in knowledge sharing
Users:Collected points called ShareNet Shares
Problem
Siemens Munich HQ focus on developing core
platforms for switching systems for telephony and
data networks. ShareNet team had
structured much knowledge library’s architecture to
reflect sales and marketing process
Plans virtual workshop. Presentations were posts with links to knowledge objects and discussion
threads. Organized by time sequence.
Nowadays, ShareNet has to achieve is getting the
knowledge that is concentrated in the lab in Munich to those who need
that knowledge. Have question regarding security, confidentiality and
little incentive for them
Expanding the reach ShareNet
Corporate climate had worsened, with the telecommunications sector particularly hard hit.
Sign up for high-bandwidth access, encouraging firms to quickly build out network infrastructure, the market collapsed, demand dried up overnight,
Future of ShareNet