sicsa 2012
DESCRIPTION
TRANSCRIPT
Understanding Older Adults’ Search HabitsMike CrabbUniversity of Dundee
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About me
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Bridg·esA structure spanning and providing passage over a gap or barrier, such as a river or roadway
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lol!
:-(
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remember about us!
say what!?
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Older Adults
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Everyone gets old
eventually
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What issues are faced by older adults when searching for
information online?[ ]Main Problem
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Oh I do like to be beside the seaside...
(tiddley tum)
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High Low
High
Low
Internet UsageFl
uid
Inte
llig
ence
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High Low
High
Low
Internet UsageFl
uid
Inte
llig
ence
x = 5.66σ = 2.44
x = 32.33σ = 3.35
x = 17.17σ = 4.83
x = 6.0σ = 3.35
t(10) = -9.78p = .000
t(10) = 4.65p = .001
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Clicks per minute
% time on google
Average search time
web pages per minute
words per search
p < 0.05 p > 0.05 p > 0.05 p < 0.05
p < 0.05 p > 0.05 p > 0.05 p > 0.05
p < 0.05 p > 0.05 p > 0.05 p < 0.05
p < 0.05 p > 0.05 p > 0.05 p < 0.05
p < 0.05 p > 0.05 p > 0.05 p > 0.05
Internet Usage
Fluid Intelligence
Processing Speed
Crystallised Intelligence
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participants‘fact finding’ questions
cognitive testscomputing questionnaires
303043
(to start with)
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fluid intelligence
processing speed
long term memory
short term memory
internet ability
internet usage
crystallised intelligence
navigation constancy
breadcrumb placement
logical flow
link density
site structure
page readability
Friday, 22 June 12
fluid intelligence
processing speed
long term memory
short term memory
internet ability
internet usage
crystallised intelligence
navigation constancy
breadcrumb placement
logical flow
link density
site structure
page readability
developer toolFriday, 22 June 12
fluid intelligence
processing speed
long term memory
short term memory
internet ability
internet usage
crystallised intelligence
navigation constancy
breadcrumb placement
logical flow
link density
site structure
page readability
user toolFriday, 22 June 12
