Shopee Charity2020 ReportShopee Charity

Shopee is focused on providing value that can help our communities on a deep and

meaningful level.

Our online campaigns make it easy for the public to spread some love when they shop.

Executive Summary

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Transparency100% of donations from Shopee’s campaigns are passed on directly to the organizations that we work with.

Shopee Charity has focused on making it as seamless and easy as possible for users to contribute what they can through the Shopee platform.

Everyone Can Join

Shopee can support at every stage of the process, from raising funds and resources, to coordinating deliveries and managing disbursement of funds and items to the organizations that we work with so they can focus on doing what they do best.

End-to-end Support

The public can follow Shopee Charity to stay informed about the latest updates and other relevant information about our campaigns and the organizations we work with.

Staying up-to-date

Item Donations Monetary Donations

The CSR team manages Shopee Charity stores,

assisting with campaigns and fundraising efforts.

Assisting in Shop Operations

Types of Support

Advantages

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Donations [For Children]

Green Computer Program

Our largest and most successful campaign gathered donations to help 17,613 stray animals. Our partner, Hill’s Pet Nutrition Inc. donated around NTD $ 2.68 million worth of pet food for the campaign.

Donations [For Stray Animals]

Over 2,000 Shopee users participated in a campaign to donate food to children in remote areas. Tens of thousands of food products were donated to thousands of children in remote areas to ensure they have food to eat after school.

Donations [For Children in Remote Areas]

Shopee learned about a community organization that sells mooncakes every year to raise funds in support of people with disabilities. Shopee organized a campaign to promote the mooncakes on the Shopee platform, significantly boosting revenue for the organization.

Shopee canvassed millions of items that are daily necessities and used the items raised to help 4,000 young children grow and re-assimilate into society.

Donations [For Young Children]

Donations [For Seniors Citizens]

During the Covid-19 pandemic, Shopee launched a campaign that enabled Shopee users to purchase daily necessities that were in limited supply to be distributed to children with disabilities.

Donations [For Children with Disabilities]

The Hung-Chia Sanctuary for People with Physical Disabilities is a long-term care center for children with physical disabilities. With public support, Shopee was able to purchase new washing machines for the sanctuary.

Online Donations [Children with Physical Disabilities]

A Shopee campaign raised resources to help thousands of people with physical disabilities.

Donations [For People with Physical Disabilities]

Shopee hosted a two-month joint donation program with 15 social welfare agencies across 5 different categories to help thousands of people in need.

Online Donations [With 15 Charities]

For International Women’s Day on March 8th, Shopee launched an online fundraiser for survivors of domestic abuse. All proceeds were directed to supporting survivors and raising awareness of the cause.

Online Donations [For Survivors of Domestic Abuse]

During this campaign, Shopee donated nearly 4,000 items to people with disabilities.

Donations [For People with Disabilities]

To support child burn survivors, we launched four campaigns that helped 530 children.

Online Donations [For Child Burn Survivors]

Wishes should come true on Christmas! That’s why Shopee asked the public for volunteers to dress up as Santa Claus to surprise 139 children. We also hosted a festive dinner to celebrate with the children.

Donations [Christmas Presents]

202007

202008~09

202010

202012

202011

201905

201912

202004

202005

201908

202003

202001

202004

202005

202003

202006

In advance of Lunar New Year, Shopee helped a group of senior citizens to purchase daily necessities and donated 2,000 items for their use.

A donation drive on Shopee raised a significant amount of pet food and other pet products to support the good work being done by animal shelters.

Donations [For Stray Animals]

In order to narrow the gap in digital access, Shopee donated 400 used computers and equipment to underprivileged youth, and rallied our community to donate 200 more computers in just two weeks.

Our Footprint

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Our first CSR charity campaign was launched in May 2019 to an overwhelmingly positive response. Two million items were donated to 4,000 underprivileged children.

Mooncake Charity Sale201905

201908

201912 2020

01

202003

202004

202005

202006

202008~09

202011

202012

202003

202004

202005

202007

202010

Covered 12 Cities

and 41 Towns.

Visited 54 Social Welfare Organizations.

Shopee traveled the distance

to learn about social welfare organizations and their needs.

We are committed to finding and helping those in need.

4

Achievements

Raised

> NTD $ 13 million

Donations Through Purchases Online Donations

> NTD $ 4 million> NTD $ 9.2 million

5

16 Charity Campaigns

54Social Welfare Organizations

22,000Participants

24,000 Orders

44,000Packages

53,000Products

151Companies

Helped

19,000Cats & Dogs

10Charity Shops

Funds We Raised

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Food26.62%

Consumables15.67%

Pet Food 12.05%

Daily Necessities10.75%

ElectricalAppliances

3.03%

Stationery1.27%

Donation30.62%

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Analysis

65,000Visits

NTD $ 1 M

2,300Orders

NTD $ 330,000

Highest amount of donations

received in a day

Most OrdersIn A Day

Most VisitsIn A Day

Biggest Individual Donor

(Cumulative)

1 out of 7 Shopee users continue to

support online campaigns

Charity campaign supporters

increased 4-fold since 2019

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Narrowing The Digital Divide

In 2019, we launched the Green Computer Project to help narrow the gap in access to

digital resources.

Shopee took the lead by donating hundreds of used computers and calling on our

community across Taiwan to join us in donating their unused devices. This cooperative

effort allowed for resources to be effectively reused, giving underprivileged communities

access to technology and digital resources.

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The Green Computer Project also saw the donation of 22 computers to the Qizhang com-

munity for children in more remote parts of Taiwan. Part of their activity center was con-

verted into a computer room where volunteers and external instructors provided lessons

in computer literacy skills.

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Women and Children

The Garden of Hope Foundation has been assisting more than 100,000 survivors of

domestic abuse over the past 30 years. The foundation received an 8 from the Social

Return on Investment (SROI) review which means that for each NTD $ 1 donated, the foun-

dation was able to create eight times more in net social value. In fact, the foundation has

created tens of billions in social value over the past three years.

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For International Women’s Day in March, Shopee joined hands with the Garden of Hope

Foundation to launch an online donation campaign in support of survivors of domestic

abuse and raise awareness for the cause.

12

Supporting Underprivileged Children

To help children from underprivileged backgrounds, we organize dedicated donation

campaigns to raise funds and resources.

Since its establishment, Shopee Charity has organized a total of five campaigns that have

provided donations, food, and practical assistance to more than 10,500 children.

13

14

Supporting People With Disabilities And Their Families

The Covid-19 pandemic presented many challenges for social welfare organizations.

Shopee Charity stepped in to aid organizations that support people with disabilities and

their families, providing an additional source of donations and provision of daily necessities

as many essential goods were in limited supply. The program helped over 1,200 children.

15

Feedback

Faith, Hope, and Love Intelligent Development Center :

“We would like to thank Shopee Charity for providing resources and helping us save on

general administrative expenses.

To express our gratitude we asked A-Yi to draw a picture as a gift to Shopee Charity.

We thank Shopee Charity for taking the time to understand what we truly need.

We would like to thank those who participated in our charity event. Thank you for working

with us to create a better future.”

Letters from Social Welfare Groups

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Testimonials

“Thank you Shopee for offering more opportunities to more people who want to

help those in need. I think that Shopee is more than just an e-commerce platform -

it means so much more.”

“I make regular donations to different charities and animal rescue organizations.

Shopee is great because they give back to donors through Shopee Coin. It’s not

much but it’s my way of giving back and I hope it can help more people!”

“It’s a great campaign because I can help someone in need with minimal effort. I

appreciate Shopee for giving those in need a platform and for speaking up for

them. It’s wonderful that Shopee is trying to help those in need.”

“I get to help others by doing something so small. I think this is a great campaign

from Shopee and I’d definitely participate the next time as well. Thanks Shopee! It

feels so great to do some good in this world!”

“Thank you Shopee for providing a platform for buyers to donate while making

purchases. Small donations accumulate and can help charities access critical

resources more easily. I’m happy to help our community and spread love to our

world.”