shivaram associates · 2020-06-26 · international market, offering best in class products in...
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Shivaram Associates Gateway to Global Business
SHIVARAM ASSOCIATES
Mr. R. Vidya Shankar
• A hard core professional in the Sales & Marketing function, having more than 30 years of rich experience in National & International Marketing.
• A degree in commerce from Gandhiji University (Kerala) Post graduate diploma in Sales & Marketing from Bhavans Rajendra Prasad Institute of Management, MBA (International Trade) from National institute of Business Management and Certification Program Management –HR from Loyalla Institute of Business Management, Chennai
• 30 years of rich experience starting with Godrej as a Management trainee, became a Regional Head in a Campion Group of Companies, Chennai, Product head in Crompton Greaves for Fans & Appliances division, Head –Exports for South East Asia & Africa in Amara Raja Batteries Limited (Amaron) COO in Sheen World Services LLP (Sheenlac paints), National Head (stores) in Sherwin Williams Paints India and General Manager in Lucas Indian Services Limited.
- A specialist in Business consultation, new ventures, System process & management, International Business Development.
Shivaram Associates
R VIDYA SHANKAR
Shivaram’s Power Solution division has etched its name in the international market, offering best in class products in automotive, industrial - forklift, motive power traction batteries, deep cycle golf cart batteries, VRLA, SMF valve regulator sealed maintenance free lead acid batteries.
Shivaram Associates – one of the fastest growing organization has earned trust & confidence of international customers in a short span of time in Automotive Products & Services. At Shivaram, we maintain global outlook & benchmark international standards – for expanding customer base and develop network across the world.
Establishing ourselves from a solid foundation, we look into the future, with an ambition to grow as a leading organization in automotive products & services, enjoying the continued patronage of our existing clients & venturing to establish many more new client relationships.
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• Shivaram Associates incorporated in Bangalore, India in year 2014
• Founded with sole objective bringing Customers close to Reliable and Honest
Manufacturers, Suppliers of quality products
• Good clientele for Middle east, African and South East Asian and Latin American countries
• Contracts renewed with few major customers
• New clients added every year.
Shivaram’s Background
Why Shivaram’s
• Single point communication
• Strong market knowledge
• Good Reputation in the market
• Access to local market
• Professional Team back up
• Brand reach to various markets with stoking facilities
• Market Research Reports
• Quality endorsements
• Ethical practices
Excellence in Quality and Service.
Customer Delight by surpassing customer expectations.
Ethical and Fairness in dealing with their customers, vendors, employees, global and
associates.
People Driven: A corporation which revolves around People.
Best Practices: Follow the best practices and standards there by being an exemplary for
the industry
Shivaram’s Philosophy & Values
Shivaram’s Presence
INDIA
Bangalore
Mumbai
Chennai.
Overseas
Dubai
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Some of the major partners are: Amco Batteries Ltd – Chennai, India. Automotive and M/c batteries – for export to various countries- Hyderabad, India. HBL Power systems – India Industrial AGM Batteries – for domestic and export markets Sakthi Batteries – Bangalore ,India Automotive, Tubular & Industrial Batteries – for domestic and export markets Goldstar Batteries Limited- Jamnagar, Gujarat India. AGM VRLA Batteries. Sirius Controls – Bangalore, India Battery chargers and related products – for domestic and export markets
Shivaram Clientele
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ITC England – UK Automotive Tool Solutions Management Consultant- India Operations Automate – Singapore Marketing Consultant – Indian Operations Vanil Group Of Companies- Malaysia Marketing Consultant – India Operations
Shivaram Overseas Clientele
Shivaram Journey since 2014
Kuwait
Brand footprints of Shivaram Associates
Mauritius
Nigeria Guatemala
Saudi Arabia
Dubai
Baharain
Qatar
Tanzania
Kenya
Our Contract Manufacturing Facilities
Jamnagar
Bangalore
Hyderabad
Chennai
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Plant View of various brands promoted by Shivaram Associates
Quality Certification Standards of Various Brands promoted by Shivaram Associates.
IATF 16949:2016 ISO 14001:2015 ISO 9001:2015
SASO certification
Automotive Business Segmentations
Automotive
Motor cycle Batteries & Auto
Rickshaw
Conventional VRLA-AGM Dry & MF- 3W
Passenger
Dry Charged Maintenance Free
Farm & Trucks
Dry Charged Trucks-MF Tractor
Industrial Business Segmentations
Industrial
Infrastructure
Telecom Power Solar
Inverter & UPS
Inverter UPS
Traction
Traction Golf cart Electric Vehicle
Bouquet of Brands
Amace automotive batteries are made in India’s in one of the best industrial units which is ISO 9000 and ISO 14000 certified and endorsed by OEMs like TVS, BAJAJ in the auto rikshaw segment.
Our goal is to establish sustainable presence for the brands of our customers in the African and Latin American and other international markets to help our business associates to grow and establish amace as the most preferred brand in those countries.
we carry out a due diligence assessment of market opportunities through careful research and field visits.
We leverage our networks and referral partners to match expectations of exporter's product range to establish market fit.
We educate our clients on gaps, specifications, compliance, packing, delivery, quality certifications and other commercial requirements and price positions which they can establish after benchmarking with competition to secure their interests.
The group believes in transparency and efficiency which has enabled us to secure the trust of leading clients and customers by keeping their best interests at heart while securing win-win relationships for all.
AMACE – Brand Of Shivaram Associates
Reputed Brand
Moderate Cost
High Quality
No Pre mature failure
Manufactured by the best OEM endorsed
companies.
JIS & DIN all ranges.
Why amace?
Product Development Cycle before Launch
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– Passenger cars
– Trucks
– Tractors
– 3 wheelers
– 2 wheelers
– Inverters
Application Segments - Automotive
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The Manufacturers having World class Manufacturing Plant for production
the best in class plant and machineries
The best manufacturing practices
contemporary process technology
appropriate raw materials
Prepare an effective Business model Plan for Sales network and marketing strategies for brand establishment.
amace …..
Best Quality Raw Materials:
Lead Purity: 99.994%
Selenium/calcium calcium Grids.
High quality Sulphuric Acid and Distilled water.
Manufactured according to international standards.
Wide range of batteries including all types of automotive, Tubular and imported SMF Batteries.
Customer Friendly and Efficient Marketing programs.
World Class Process check
• National player present in northern region with their corporate offices and manufacturing units
• Regional player concentration more in centers like Bangalore, Mumbai and North India (UP)
Manufacturers
National Players + MNC Regional Players
3 players Have national presence & OEM
endorsement Quality certification Endorsements. Established distribution network across
nation Product manufactured: Auto &
Industrial Batteries
1 player Have regional presence Quality certification Endorsements. Strong OEM presence since 1990 Public Limited company. Strong in Exports & Having
manufacturing unit in East Africa.
1 Player Have local presence Limited distribution network Presence in the market since 25 years. Includes seasonal players Local reach & focus
Amco batteries Limited. HBL Power systems Limited Sakthi Accumulators
Small and unorganized players in that specific region
Organized Players Unorganized Players
Goldstar Batteries Limited
Nandhini Batteries
Contract Battery Manufacturer strength.
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• Long life
• Good- Better-Best category.
Price :
• Marketing
• Training the sales team.
Product :
Promotion :
• Competitive vis-à-vis competition
• Higher profitability
Other support :
• BTL( Service Campaigns)
• Display Stand/Glow sign Board/POP/Brochures etc
• Schemes& Marketing Programs
Matching the Trade Expectation
Target Competition
Competitive Pricing .
Adequate part numbers & meets
with the International
standard norms.
Pallet Optimization
Usually the market batteries are classified as GOO-Better-Best.
Our product ranges fall in Better & Best
categories.
SMF Sealed look& Feel
JIS & DIN ranges.
Third Party inspection Saber Saleem program- Each product registration
cost@ SR2100& document cost certificates 840 for countries like
Saudi Arabia.
country/market visit for growth
Certification & Testing Standards Of Partners
ISO 9001: 2008 (Quality) ISO 14001:2004(Environment) OHSAS 18001:2009(Health & Safety) Approved by – TPCB (Pollution Control Board) Tubular Batteries CECRI – Solar Batteries tested as per IS13369 & IEC61427 MNRE - Tested as per IS13369 Standards Tested as per Indian IS14257 & JISD5301 standards.
Key to Success
• The market has been growing every year. Welcomes quality and branded batteries from India hence it is the right time to spread its wings.
• Most players in the Industry have healthy growth in revenues and investing in latest technology.
• TECHNOLOGY and BRAND name is respected by the trade in automotive Industry
• We need to capitalize its extensive product range caters to the rigorous demand of the various Japanese, Korean and European car applications
• Handpick the best Battery Premium Outlets who are willing to grow with us on a long term.
• We need to ensure batteries are supplied with a guaranteed life of 18 months .
• Deliver products promptly and offer a world class service.
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Understanding the Market
Our Strengths
Establish brand with high recall, Innovative marketing & sales promotion
Experienced manpower having sound knowledge of the market
Baked up with good infrastructure, Logistics & backend team
Going forward, to have one service person for stock health check up & training program.
Adequate finance for travel, manpower and marketing
Certification & Testing Standards Signing of Agreements & MoU
Certification & Testing Standards In the Limelight
Awards & Recognition
Retail store Inauguration-
Chennai
Pit stop Inauguration -
Baharain
MOU signing-Dubai
MOU signing - Singapore
Quality Awards - Kenya
Brand Building - Mauritius
Product Launch – Sri Lanka
Certification & Testing Standards A Successful Journey of Awards, Recognitions & Inaugurals since 1988.
Potential Unlimited….
Address:
Shivaram Associates
#5 13th Cross 1st Main
NHBCS Lay out, Vijayanagar ,
Bangalore - 560040
+91 98805 59559
+91 70192 06018
www.shivaramassociates.co.in
Contact Us