OpenEnterpriseGardenAn open source library of business plans to encourage starting social enterprises worldwide.

Social Enterprise Only• Cooperation not competition: Localsocialenterprisesfillinwhere the normal market fails, where there’s no competition.

• Profitnotloss:Socialbusiness-es who fail to support them-selves can’t help others.

• Openness not secrecy: Trade secrets are unnecessary

• Goodoverprofit:Benefitthecommunity

Businessplan includes:• Plan• Script/flowchartofexecutable

instructions• Legal documents• Research data, surveys, record• Discussions

The result is a franchise-like product that can be used by any local team of social entrepre-neurs with more enthusiasm thanexperience,withoutapaying a licensing fee.

CrowdsourcedThe business plans are crowdsourced, which means:• Anyone can contribute• Anyone can make their

own copy• Work too big for single person

can be done by a crowd

Starting businessesBasedonthebusinessplansfromthe project, people can start their own local social enterprise.

Localization• Businessplanscanbeadapted

to local markets.• After some time, various

versions of the original idea evolve.

Branching• Modeled after revision control

systems like GitHub, the repository of open source software projects

• Branchingoffyourown private copy encourages experimentationwithlessrisk.

• It also allows for localization and new data.

Feedback• Local versions feed their experiencebacktotheproject.

• Area for discussion, forum• Motivatedbymutualbenefit

and improving business plans.• “Pull Requests” to contribute

your local improvements

ConceptTomo Huynh, Ma Thi Mong Thuy, Nguyen Thuy

DesignTrinh Ha Giang, Thomas Pleeging

Ho Chi Minh City, Vietnam, 2013