service is the_new_sales

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Service is the new Sales: Sack your Sales team today!

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Page 1: Service is the_new_sales

Service is the new Sales: Sack your Sales team today!

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It's 6 to 7 times more costly to acquire a new customer that it is

to retain an existing one

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Profits could increase from 5-95% by boosting customer retention rates by as little as 5%

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The 3 key reasons why customers leave:

55% Not being recognized as a valuable customer 

             47% Unhelpful staff

                     42% Ineffective call centers

http://www.customerthink.com/news/hike_customer_churn_rate_15

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Show some love

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Social Media allows us to listen more efficiently. 

It's how your business acts that makes all the difference

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In the past companies could not hear your comments, feedback or complaints. They had to call you to ask 

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Today brands connect with fans online through a zillion different channels. 

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FACT:Companies that engage in real time are more successful

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At AT&T Park, the San Francisco Giants are using dynamic pricing and other customer-friendly techniques to build a loyal fan base.

http://www.inc.com/article/2010/10/Russ-Stanley-San-Francisco-Giants-customer-service.html

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Zendesk has gained over 5,000 customers in 3 years...

With NO Sales Team

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A little love could take your brand a long way

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Loyalty and Trust will earn you more revenue than Cold Calling

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Creating a positive customer experience is the best sales strategy

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90% of consumers online trust recommendations from people they know; 70% trust opinions of unknown users. (Econsultancy, July 2009)

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What are you doing calling me at dinner time!!!

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Some good discussion points might be:Sales vs CS in a growth strategyROI based on Churn ratesHow do you create loyal vocal fans online?

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Any Questions?