sensio corporate brochure
TRANSCRIPT
ABOUT SENSIOFounded in 1999, SENSIO Technologies Inc. (www.sensio.tv) is a pioneer in the 3D industry. Its vision, expertise and
state-of-the-art solutions, based on diversified stereoscopic image-processing technologies, have been trusted by some
of the biggest names in the broadcasting and consumer electronics sectors, as well as for live 3D events in cinemas,to
power numerous industry firsts, initiate new business models and generate immediate revenue with a distinctive 3D
o�ering. SENSIO enables its clients to deliver the best possible 3D experience for the end-user through a broad portfolio
of licensed products, based on quality, content, usability and compatibility. These include its flagship, award-winning
technology, SENSIO® Hi-Fi 3D, the premium-quality frame-compatible format.
SENSIO's technologies are the object of patents and intellectual property protection proceedings worldwide.
SENSIO is listed on the Toronto TSX Venture Exchange (SIO).
A NEW PERSPECTIVE ON 3DA DRIVING VISION
Since 1999, we at SENSIO Technologies have been pursuing our
vision of making 3D accessible to all. Over the years, our
talented R&D team has developed and refined our stereoscopic
image-processing technologies, which are today recognized
as best-in-class.
At the same time, our commitment to the mainstream adoption of
3D entertainment has always gone beyond technology. We have
actively contributed to the transformation of 3D from technical
possibility to economic viability, by encouraging and participating in
the founding of 3D promotion groups, taking part in standardization
bodies, and working with other visionary players to conceive and
implement workable solutions and business models.
As the industry continues to grow, we will continue to share the
expertise we gain from being involved in leading-edge deployment,
and to develop further solutions that support the progress of 3D and
the success of our clients.
Bringing 3D to all is about more than the technical delivery. Any
technology can make a short-term impression but, to make an
indelible impact, to change the world, the end-user must see
significant value in it. Our goal is to enable our clients to provide a
distinctive 3D offering, promising the best possible 3D experience for
the end-user, through our state-of-the-art solutions based on:
• QUALITY
• CONTENT
• USABILITY
• COMPATIBILITY
SEEING IS ONLY THE BEGINNING
EXPERIENCE THE QUALITY
Above all, SENSIO is known for the image quality rendered by our award-winning SENSIO® Hi Fi 3D
technology that provides the highest fidelity to the originally-captured images. But quality is more than just a
technical benchmark at SENSIO; it’s a driving force. Our products and solutions must meet our exacting criteria
in terms of performance and reliability – standards that we have set high enough to comply with and exceed
the requirements of our most demanding clients: On the big screen, where the slightest glitch is clearly visible,
SENSIO technologies have been trusted by the biggest names in content creation and broadcasting for their
most sensitive 3D events.
Of course, a total-quality approach necessarily permeates all aspects of a company. At SENSIO, we believe in
giving the best of ourselves in everything we do, in setting inspiring professional and personal goals, and in going
the extra mile to achieve them.
ACCESS THE CONTENT
Media magnate Sumner Redstone once declared that “content is king” and this has proven true for all new
media. It is the linchpin of the widespread adoption of 3D also and, therefore, the key to our clients’ and our
own success.
In 2003, we made an extensive library of 3D DVDs available to purchasers of our 3D video processor. In more
recent years, we have worked with our partners to bring together event producers, broadcasters, signal providers
and major cinema chains to distribute high-profile live 3D events such as the 2010 FIFA World Cup™ to cinemas
around the world. For console-game players, we have lobbied major games studios and publishers to produce
true stereoscopic 3D environments, resulting in the first ever game of this type.
With the advent of 3DTVs, SENSIO has acted as a content aggregator, negotiating the rights to a variety of
content, from documentaries to blockbusters, which it has encoded in the SENSIO® Hi Fi 3D format, for
distribution through video-on-demand platforms over the web, cable or satellite. Owners of internet-connected
devices incorporating the SENSIO® Hi-Fi 3D decoder have exclusive access to this diversified and expanding
library of superior-quality 3D content.
ENJOY THE USABILITY
At SENSIO, we have always believed that 3D should not be reserved for the technologically privileged. Designing
our products to ensure the best overall user experience, we aim to go unnoticed. Achieving our goal means the
technology should be completely transparent and, at the least, require minimal calibration and configuration.
This translates into plug-and-play functionality with our partners’ products for live 3D in cinemas. For consumer
electronics, SENSIO’s usability-improving technologies provide optimal viewing of 3D or 2D content, with
minimal user intervention, enhancing the appeal and raising the value of the equipment incorporating it.
RELY ON THE COMPATIBILITY
At SENSIO, we ensure that our technology is compatible with the existing broadcasting infrastructure and legacy
audio-visual installations. Devices integrating our technology are easily interconnected and are interoperable
with others in the end-to-end chain. They simply work. In addition, SENSIO® Hi-Fi 3D is output-display agnostic,
making it forward compatible with future display technologies. The SENSIO® Hi-Fi 3D format is covered by the
MPEG4 SEI and HDMI 1.4a specifications and was the first format to be recognized by a distribution standard (the
DVD Forum). SENSIO continues to be an active member of many standards committees to ensure continued
compatibility.
A NEW PERSPECTIVE ON 3D
“OUR VISION IS TO ONE DAY SEE 3D IN EVERY HOME AND, TO HELP MAKE IT HAPPEN, SENSIO IS VESTED IN ESTABLISHING PARTNERSHIPS WITH THE KEY PLAYERS IN THE INDUSTRY. OUR PIONEERING EXPERTISE IN EVERY AREA OF 3D ENTERTAINMENT IS AN INVALUABLE RESOURCE FOR THE DEVELOPMENT OF A NEW BROADCASTING PARADIGM.”NICHOLAS ROUTHIER, PRESIDENT AND CEO
CONSUMER ELECTRONICS
Maximize your impact on the 3D space. With SENSIO’s content- and technology-based
solutions, expertise and support, put an end to consumer confusion and ensure their
satisfaction by providing an effortless, flexible and varied premium-quality-3D experience.
SENSIO POWERS:
High-fidelity visual rendering and effortless interaction with consumer audio-visual
equipment – 3DTVs, audio-video receivers (AVR), set-top boxes (STB), Blu-ray Disc TM (BD)
players, PC media players, connected devices
Access to 3D content – video-on-demand (VOD), pay-per-view (PPV) and video games
STEREOSCOPIC 3D GAMING
Improve the penetration of your S3D offering. With SENSIO® Hi-Fi 3D, enable a
better-quality experience for users of both Xbox 360® and PlayStation®3 consoles, with
super-crisp image detail up to 1080p.
SENSIO POWERS:
A growing library of high-profile stereoscopic 3D games
BROADCASTING
Minimize development risk and costs, and reduce time-to-market for your 3D products.
With SENSIO’s range of high-performance, fully-interoperable solutions, easily and quickly
integrated into broadcast equipment, enable your customers to offer distinctively-better
3D programming cost-effectively.
SENSIO POWERS:
High-fidelity visual rendering and effortless interaction with broadcast production
equipment the length of the supply chain
LIVE 3D IN CINEMAS
Tap into a highly-lucrative alternative revenue stream. With SENSIO’s extensive network
of contacts among rights holders and in the cinema distribution industry, and its turnkey
live 3D solution, SENSIO® 3D Live Network, enable a live-action experience for spectators
that’s just like being there, and keep them coming back for more.
SENSIO POWERS:
High-profile local, regional and international events – sports, concerts and plays, and
corporate events
.
SENSIO POWERS…
VODVOD
VODVOD
VODVOD
VODVOD
“OF ALL THE 3D TECHNOLOGIES CURRENTLY AVAILABLE ON THE MARKET, ONLY SENSIO’S MET OUR EXACTING NEEDS FOR A FORMAT THAT DELIVERS TRUE 1080P HD PICTURE QUALITY TO COMPLEMENT OUR HIGH PERFORMANCE LINE OF HDTVS. SENSIO® HI-FI 3D’S PERFORMANCE, AND THE IP PORTFOLIO THAT SUPPORTS IT, IS TRULY IMPRESSIVE”
MATTHEW MCRAE, VP OF PRODUCTS AT VIZIO
A NEW PERSPECTIVE ON 3D
Recognized as the go-to solution provider for innovative 3D video concepts, SENSIO
image-processing technology has powered significant industry firsts across 3D platforms:
2003 First full-resolution consumer 3D product
by SENSIO (CES2003 Innovation Award winner)
2004 First demonstration of multi-output playback from a single source
by SENSIO
2005 First Hollywood movie in 3D on DVD (Spy Kids 3D)
by Dimension Films powered by SENSIO
2007 First live 3D solution demonstrated
by SENSIO with International Datacasting
First satellite transmission of 3D content by SENSIO with Cinedigm
2008 First full HD 3D solution
by SENSIO
2009 First live 3D event (2009 BCS Bowl)
by Fox Sports powered by SENSIO
First live 3D simulcast on multiple platforms (NCAA championship football game) by ESPN powered by SENSIO (Shortlisted for IBC2010 Innovation Award)
First 3D technology to be standardized (DVD Forum)
by SENSIO
2010 First 3D console game with stereoscopic 3D effects (James Cameron’s Avatar: The Game)
by Ubisoft powered by SENSIO
First worldwide live 3D event (2010 FIFA World Cup™)
by FIFA through HBS powered by SENSIO (Winner of the IBC2010 InnovationAwards Judges’ Prize)
First proprietary 3D format to be integrated into a 3DTV
by VIZIO with SENSIO
ENABLING TECHNOLOGIES
© 2011 SENSIO Technologies Inc. All rights reserved. The SENSIO logo and SENSIO product names referenced herein are either registered trademarks or trademarks of SENSIO. All trademarks, trade names,
service marks and logos referenced herein belong to their respective companies. Xbox® is a registered trademark of Microsoft Corporation. PlayStation® 3 is a registered trademark of SONY Corporation.
Blu-ray Disc™ is a trademark of the Blu-ray Disc Association.
SENSIO.TV
SENSIO Technologies Inc. | 1751 Richardson, Suite 4206, Montréal (Québec) H3K 1G6, Canada | T. +1 514 846-2022