selling the case for accelerating business performance with enterprise collaboration and 2.0...
DESCRIPTION
Building the business case and execution plan for driving performance via the use of social computing constructs and technologiesTRANSCRIPT
@olivermarks | @sameerpatel www.enterprise2strategy.com
Selling the Case for Accelerating Business Performance with Enterprise Collaboration
and 2.0 TechnologiesEnterprise 2.0 Conference, November, 2009
@olivermarks | @sameerpatel | www.enterprise2strategy.com
Agenda
Objectives An Enterprise 2.0 Strategic Journey:
from Inception to Execution Planning to Launch
Panel: The easy and not so easy questions Presentation: How to Launch Q&A
@olivermarks | @sameerpatel www.enterprise2strategy.comTwitter Hashtag: #e2strategy
Your Objectives
Transition from pontification to real world discussions
Objectives
@olivermarks | @sameerpatel www.enterprise2strategy.comTwitter Hashtag: #e2strategy
Be prepared for both the basics and the most skeptical questions, as you prepare to sell the business case and get budget
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@olivermarks | @sameerpatel www.enterprise2strategy.comTwitter Hashtag: #e2strategy
Objectives
Mitigate Risk and Adoption Trouble spots, Upfront
@olivermarks | @sameerpatel www.enterprise2strategy.comTwitter Hashtag: #e2strategy
Objectives
Learn what it takes to really launch….and land, successfully
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@olivermarks | @sameerpatel www.enterprise2strategy.comTwitter Hashtag: #e2strategy
Objectives
An Enterprise 2.0 Strategic Journey:
from Inception to Launch
An Enterprise 2.0 Strategic Journey: from Inception to Launch
Designing the Executive Pitch
Realistic Business Value Propositions What’s In It For Me? Politics & Culture Requirements Gathering Contextual Framing Governance, Risk Mgmt, Compliance Legal Scoping Out Vendor Options Making the Transition: Switch Costs Expect The Unexpected Vendor Panel Discussion
Execution Planning
Requirements GatheringScoping Out Vendor OptionsPragmatic PlanningUnderstanding ScaleMitigating risk from the get go
Getting Executives on Board
Requirements Gathering Elements of a winning proposal to
management The Pitch
Launch
Requirements GatheringLaunch StrategyPresentation by Bev Penn UGoing LiveDriving Adoption
Develop and Deploy
The Big Idea
The Big Idea
The Big IdeaDesigning the Executive PitchGetting Executives on board
Execution Planning
Development
Launch and Beyond
@olivermarks | @sameerpatel www.enterprise2strategy.comTwitter Hashtag: #e2strategy
Designing the Executive Pitch
Realistic Business Value Propositions
What’s In It For Me?
Politics & Culture
Business Requirements Overview
Governance, risk management, & compliance (GRC)
Legal Concerns
Contextual Framing for Management
High Level Vendor Landscape Analysis
Making the Transition: Switch Costs
Expect The Unexpected
Vendor Panel Discussion
The Big IdeaDesigning the Executive PitchGetting Executives on Board
Execution Planning
Development
Launch and Beyond
@olivermarks | @sameerpatel www.enterprise2strategy.comTwitter Hashtag: #e2strategy
Getting Executives on Board
Panel: Be Ready for the Obvious….and the Curve Balls
- Chris McGrath, ThoughtFarmer- Scott Schnaars, Socialtext- Tom Kuegler, PBWORKS
@olivermarks | @sameerpatel www.enterprise2strategy.comTwitter Hashtag: #e2strategy
The Big IdeaDesigning the Executive PitchGetting Executives on Board
Execution Planning
Development
Launch and Beyond
Getting Executives on Board
Requirements Gathering Elements of a winning
proposal to management The Internal Pitch
The Big IdeaDesigning the Executive PitchGetting Executives on Board
Execution Planning
Development
Launch and Beyond
@olivermarks | @sameerpatel www.enterprise2strategy.comTwitter Hashtag: #e2strategy
Execution Planning
Requirements Definition Mitigating Risk From the
Get Go Metrics Scoping Out Vendor
Options Pragmatic Planning Understanding Scale
The Big IdeaDesigning the Executive PitchGetting Executives on Board
Execution Planning
Development
Launch and Beyond
@olivermarks | @sameerpatel www.enterprise2strategy.comTwitter Hashtag: #e2strategy
Launch & Beyond
Requirements Gathering Launch Strategy How Penn State Did It Going Live Driving Adoption
The Big IdeaDesigning the Executive PitchGetting Executives on Board
Execution Planning
Development
Launch and Beyond
@olivermarks | @sameerpatel www.enterprise2strategy.comTwitter Hashtag: #e2strategy
Launch & Beyond
How Penn State did it:
A Presentation by Bevin Hernandez
The Big IdeaDesigning the Executive PitchGetting Executives on Board
Execution Planning
Development
Launch and Beyond
@olivermarks | @sameerpatel www.enterprise2strategy.comTwitter Hashtag: #e2strategy
Launch & Beyond
Requirements Gathering Launch Strategy How Penn State did it:
Presentation by Bev Going Live Driving Usage
The Big IdeaDesigning the Executive PitchGetting Executives on Board
Execution Planning
Development
Launch and Beyond
@olivermarks | @sameerpatel www.enterprise2strategy.comTwitter Hashtag: #e2strategy
An Enterprise 2.0 Strategic Journey: from Inception to Launch
Closing Thoughts….
Sameer PatelTwitter: @sameerpatel
Email: [email protected]: http://www.pretzellogic.org
Oliver MarksTwitter: @olivermarks
Email: [email protected]: http://blogs.zdnet.com/collaboration
www.enterprise2strategy.com