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Sell. Cars. Now. A Quick & Dirty Guide for Advertising in Auto Sales. 1

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Post on 06-Jul-2015

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The first rule of success in new media is to embrace change. The 20th century brought us the American Automobile industry and the 21st century introduces us to a new set of rules. The auto industry is booming and US car dealerships deserve a bigger slice of that pie. So while US Auto industry leaders sales might be down, global sales are up! Cars are selling. How can your dealership get ahold of more market share?

TRANSCRIPT

Page 1: Sell Cars Now

Sell. Cars. Now.A Quick & Dirty Guide for Advertising in Auto Sales.

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Drive ahead with “New Media!”

...And see why traditional advertisingwith TV, Radio and Big Newspapers is over.

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“New Media” Drives Profits.“New media” sales is traditional marketing with a twist.

New media is attention grabbing.

New media outlets include: the web, word of mouth & humorous weeklies like the Onion Newspaper

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How YOU can earn more profits with New MediaEmbrace Change.

Understand your clients changing demographics

Diversify your portfolio. Use print & the web to increase your word of mouth marketing.

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The information superhighwayhas changed the way Americansand citizens of the world do

business.

Take e-mail, websites,and the personal computer forexample and it is clear that

civilization has gone on-line formost of its information. Howeverthere will always be print and street level marketing, but the days of Big Newspapers are over.

The Print publications that thrive do not qualify as

generally marketed mainstream “news” papers.

They are specialized “New Media” (ie. humor) and focused towards a growing demographic.

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Television is changing most rapidly of all. The internet is becoming intertwined with broadcast and cable and

remotes all controlled by a box on our TV.

This box lets you skip commercials. Many people have this box and so many ad dollars spent on television is a waste

of time and money.

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With so many commercial-free options...Traditional radio advertising is in even

bigger trouble than TV.7

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You Need a wide Net.

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You Need “New Media”

You will sell more cars & make more money if you see the road

ahead with your advertising today.9

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Brought to you by...

Account Executive Mr. Ryan Thompson

Blog: ThunkDifferent.com

Email: [email protected]

Twitter.com/webmedia

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