secrets of social media marketing trade book review
DESCRIPTION
TRANSCRIPT
Secrets of Social Media MarketingBy: Paul Gillin
Presented By: Sarah Kemp
About the Author Paul Gillin has spent many years in
technology journalism Wrote The New Influencers (2007) Advisory Board of the Society for New
Communications Research Married with two children
in Framingham, MA
Important Information
Social media tools + traditional marketing
Categories of social networks
Blogger outreach
Measure results
Surprises Some functions are
not suited for social media
Marketing through MySpace
Podcasting
Learn more…
Customer relations through social media
Flickr
Gather
Recommendations Primarily for current marketing, public
relations, or business. Improving/starting social media
Contact Information:Sarah Kemp
[email protected]://skemp1.wordpress.com/
http://www.linkedin.com/pub/sarah-kemp/14/a95/124 http://twitter.com/Skemp1