season plan
TRANSCRIPT
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MANAGEMENT TECHNIQUES IN THE ARTS
Holly City Theatre
Program Plan
Scott P. Armato
March 12, 2013
AADM751-900
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Table of Contents
Overview ............................................................................................................................................................. 1
Programs ............................................................................................................................................................. 2
Mainstage ........................................................................................................................................................ 2
Incubator ......................................................................................................................................................... 3
World Cultures ............................................................................................................................................... 5
Summer Camp................................................................................................................................................ 7
Internships .................................................................................................................................................... 10
Budget ................................................................................................................................................................ 12
Expenses ....................................................................................................................................................... 12
Income........................................................................................................................................................... 13
Monthly Profit and Loss ............................................................................................................................. 14
Fifteen-Month Planner .................................................................................................................................... 16
Calendar ............................................................................................................................................................. 17
Works Cited ...................................................................................................................................................... 18
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Overview
The fictitious Holly City Theatre was founded in 2003 as an addition to Millville’s Glasstown
Arts District. Housed in a repurposed storefront on High Street, the 2013-2014 season marks their
tenth year in existence. With just under $1.3 million in expenses, it is the only LORT theater in South
Jersey.
It is the mission of Holly City Theatre to produce compelling and artistic theatrical
works, specializing in classic works of the late 20th and 21st centuries, for the people of
Millville and the greater South Jersey region. Holly City Theatre is firm in their
commitment to bringing people together though the love of theatre and the
performing arts, incubating new works, fostering understanding between disparate
cultures, and educating and inspiring the youth of Millville and the surrounding areas.
The theatre owns the building in which they perform, an actors’ house, and a scene/costume
shop. The house was bequeathed by a former board member, and the theatre and shops are ownedoutright. The entire theatre and the actors’ house are ADA-accessible, though the shops are not.
The theatre produces a nine-play season from September to May, as well as hosts a well-
received World Cultures Series March through May. In addition, they hold several educational
programs, including a free summer camp for disadvantaged youths and a theatre internship program.
Furthermore, they host a yearly play Incubator to foster the development of new works.
HCT experiences active fundraising, securing funding from both foundations and
corporations. In addition, the theatre holds a successful Annual Campaign, as well as a Gala each
year. Further funds are procured in the form of an ad booklet to accompany their season’s Showbill.
In all, earned income is budgeted at over 70% of their revenue stream, with several seasons exceeding
that goal. The theatre averages three month’s expenses in cash-on-hand.
Tickets are sold at the rate of $35 for adults, and half-price ($17.50) for students and seniors.
Four-show packages are sold, with the patron paying full price for three tickets and receiving a free
ticket to a fourth show. Tickets to the World Cultures Series are $25/seat with half-price ($12.50)
discounts for students and seniors, and are not included as part of the four-show package. Admission
to the summer camp culminating program is free.
For the most part, HCT is in the Growth stage. Their programming represents a fulfillment
of a mission-driven niche, and they have been able to sustain a distinction from competitors in thefield. The management is a staff of professionals, with several decades of combined experience and
education between them. Their board is comprised of area professionals who are dedicated to the
governance of the organization, actively fundraise, and are led by the founder and former Artistic
Director of HCT. As houses average at about 65% capacity, HCT routinely posts surpluses on their
annual reports, yet there is room to grow. The only aspect of the organization trailing slightly behind
in the Start-Up stage is systems: much of the administrative system is antiquated – particularly in the
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area of systems integration – and in need of updating. Plans for upgrades are being researched during
the first half of FY2014, plans for funding in the second half, with full implementation planned for
FY2015.
Run by a full-time staff of five, the theatre employs an Artistic Director, an Executive Director,
a Director of Development, a Director of Public Relations, and a Director of Education. The Directorof Public Relations, in addition to marketing the theatre, oversees the box office, which is staffed by
volunteers throughout the nine-month season. The Education Director is responsible for organizing,
overseeing, and implementing the summer camp and internship program. A part-time bookkeeper is
employed year-round, as well as a full-time Technical Director, employed through the nine-month
season. The Technical Director further acts as Stage Manager for each production.
Programs
Mainstage
The main program of the Holly City Theatre is their mainstage productions. They present a
nine-show season, drawn mainly from the late 20th and early 21st centuries. They present an eclectic
range of plays, primarily dramatic, calling on a range of cultures, as befits this rather diverse area. Over
the theater’s ten-year existence, it has become known for quality and professionalism.
Planning for the mainstage season is continuous, with the season finalized and announced by
Memorial Day Weekend. Auditions take place through the summer. Casts rehearse for two weeks,
followed by a week of tech and dress. Half-priced previews take place the Wednesday night before
opening. Evaluation of the Mainstage takes place continuously throughout the season, with the final
results tabulated in the months of June and July.
Evaluation
Outputs
Nine plays each year
A total of 144 mainstage performances
At 50% capacity, 2,250 patrons will see each show, plus an additional 300 at sold-out
previews and opening nights, for a total of 25,650 patrons each season
Short-term outcomes
Patrons will enjoy HCT’s productions each season
Patrons will find a sense of community through theatre
Intermediate outcomes
Patrons will become more interested in theatre, HCT in particular
Patrons will recommend HCT to friends
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Long-term outcomes
HCT will become the leading producing company in New Jersey
Intended Outcomes Indicators Data Sources Data Collection
Methods
Patrons will enjoy HCT’s productionseach season
Patrons expressenjoyment
Survey Surveys will beincluded with eachPlaybill; patrons willbe encouraged to fillthem out, and theresults tabulated
Patrons will find asense of community through theatre
Patrons express asense of community
Survey Surveys will beincluded, patronsencouraged to fillthem out, and theresults tabulated
Patrons will becomemore interested intheatre, HCT inparticular
Patrons return toHCT
POS data collection Ticket sale data will betabulated and tracked
Patrons willrecommend HCT tofriends
Audience growth POS survey One question, eitherover the phone, inperson, or online:“How did you hearabout <productionname>?”
HCT will become the
leading producing company in New Jersey
Public response Discover Jersey Arts
People’s Choice Awards
The awards are run by
Discover Jersey Arts
Recognized as such by an outside source
Media reports Media will bemonitored daily formention of HCT
Incubator
Each year, HCT invites an emerging playwright to incubate a new work. Playwrights are drawn
from all over the country, but preference to South Jersey playwrights is given. Plays cover a wide
range of genres and styles, though many have a connection to New Jersey. A $10,000 commission is
awarded to the selected playwright.
The search for the Incubator’s playwright takes place in the months of February through May,
with the Incubator running Mondays, June through December. In December, rehearsals on the
completed play begin in earnest. Evaluation of the Incubator is continuous, with results tabulated in
the month of February.
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Evaluation
Outputs
One original work each season
Viewed by 2,250 patrons
Short-term Outcomes
A new play is added to the literature
An emerging playwright gains recognition
Intermediate Outcomes
Recognition of HCT as a generator of new works
Associated playwrights begin meaningful careers
Long-term Outcomes
Associated playwrights become well-known
HCT will become the leading producing company in New Jersey
Intended Outcomes Indicators Data Sources Data Collection
Methods
A new play is added tothe literature
A new play is created The play, itself The play is added toHCT’s library
An emerging playwright gainsrecognition
Play is published The publisher The play is publishedRecognized as such by an outside source
Media reports Media will bemonitored daily formention of HCT andthe play
Recognition of HCTas a generator of new works
Recognized as such by outside sources
Media reports Media will bemonitored daily formention of HCT
Associated playwrightsbegin meaningfulcareers
Playwrights continue writing
Survey Periodic survey of associated playwrights will take place
Associated playwrightsbecome well-known
Recognized as such by an outside source
Media reports Media will bemonitored daily formention of playwright
HCT will become the
leading producing company in New Jersey
Public response Discover Jersey Arts
People’s Choice Awards
The awards are run by
Discover Jersey Arts
Recognized as such by an outside source
Media reports Media will bemonitored daily formention of HCT
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Intended Outcomes Indicators Data Sources Data Collection
Methods
Patrons will feel moreconnected to theculture on display
Patrons express thisconnection
Survey Surveys will beincluded with eachPlaybill; patrons willbe encouraged to fillthem out, and theresults tabulated
Patrons will find agreater respect for theculture on display
Patrons express thisrespect
Survey Surveys will beincluded with eachPlaybill; patrons willbe encouraged to fillthem out, and theresults tabulated
Patrons will acquire a
well-rounded
knowledge of cultures
other than their own
Patrons have greater
knowledge
Survey Surveys will be
included with each
Playbill; patrons will
be encouraged to fill
them out, and the
results tabulated
Patrons will feel moreconnected with the world around them
Patrons feelconnected to culturesother than their own
Survey Surveys will beincluded with eachPlaybill; patrons willbe encouraged to fillthem out, and the
results tabulatedMillville and thesurrounding areas willbecome more tolerantof cultures other thantheir own
Reports of intolerance will decrease
Media reports Media will bemonitored daily forreports of intolerance
Public response Observation, casualinterview
Interaction with thepublic
HCT will become theleading producing company in New Jersey
Public response Discover Jersey ArtsPeople’s Choice Awards
The awards are run by Discover Jersey Arts
Recognized as such by an outside source
Media reports Media will bemonitored daily formention of HCT
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Summer Camp
HCT hosts a yearly 10-week free summer camp for promising disadvantaged youths. Focusing
on what happens in their daily lives and the issues that affect them most, the students will learn to
express themselves through the various performing arts – music, dance, and theatre – as well as
through writing and composition. The program culminates in a performance organized, directed, and
curated by the students themselves.
More than any other program at HCT, the summer camp serves to fulfill the greatest portion
of their mission. The camp brings people together through the love of the performing arts, it incubates
new works, it fosters understanding by bringing together students of various backgrounds, and it
educates and inspires the youth of Millville and the surrounding areas.
Planning for the summer camp begins in October, with the camp running June through
August. Sponsorships are solicited at the rate of $2,250: the cost to sponsor one camper. Forty
students are selected and notified at the end of April. The camp is evaluated continuously while it
runs, with the results tabulated in September.
Evaluation
Outputs
Between 20-40 students will participate in a 12-week summer-long program
The summer will culminate with the students’ performance over three nights in
September
The students will each generate between 6 and 12 new artistic works over the course
of the program
Short-term outcomes
The students will experience a greater understanding of themselves
The students will gain a greater awareness of their place in the world
The students will experience a sense of connection to one another
Intermediate outcomes
Better grades from student participants
Better school attendance from student participants
A higher percentage of students involved in the arts at their schools
Long-term outcomes
Students will experience a life-long love of art
Students will experience a higher level of community involvement throughout life
Students will attain higher levels of leadership within their careers and their personal
lives
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Intended Outcomes Indicators Data Sources Data Collection
Methods
The students will
experience a greater
understanding of themselves
Throughout the
program, their artistic
output will becomemore personal
Portfolio/Performance
review
The students’
portfolio and
performance will bereviewed at the
beginning and
following the
program
The students will gain a
greater awareness of
their place in the world
Throughout the
program, the students
will express an
understanding of the
world through their art
Portfolio/Performance
review
The students’
portfolio and
performance will be
reviewed at the
beginning andfollowing the
program
The students will be
asked about how they
feel about their place in
the world, and,
throughout the
program, their
understanding willimprove
Survey Distribute and
tabulate surveys
pre- and post-
program
The students will
experience a sense of
connection to one
another
The students involved
in the program will
become close friends
Observation Student interaction
will be monitored
throughout the
program, and
collaboration
between students
previously
unconnected to one
another will be
encouraged
The students willindicate strongerfriendships within theprogram
Survey Distribute andtabulate surveyspre- and post-program
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Intended Outcomes Indicators Data Sources Data Collection
Methods
Better grades from
student participants
Students receive better
grades in the school
year following theprogram
School records Compare the
students’ grades in
the year before theprogram with the
year after the
program
Better school
attendance from
student participants
Students have fewer
school absences in the
year following the
program over the
previous year
School records The students’
school attendance
record from the
year prior to the
program is
compared to theirattendance record in
the year following
the program
A higher percentage of
students involved in the
arts at their schools
Better school programs
with higher
involvement
School records The percentage of
students
Students will experience
a life-long love of art
Life-long arts
participation and
involvement
Periodic survey The students, as
much as possible,
will be sent a survey
every five years
following the
program, and the
results tabulated
Students will experience
a higher level of
community
involvement
throughout life
The students will be
active in their
communities
Periodic survey The survey will be
mailed and
tabulated
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Intended Outcomes Indicators Data Sources Data Collection
Methods
Students will attain
higher levels of
leadership within theircareers and their
personal lives
The students in the
program will attain
relatively advancedlevels of responsibility
and income
Periodic survey The survey will be
mailed and
tabulated
Internships
As part of their commitment to education, HCT has a successful internship program. Interns
are drawn from colleges throughout New Jersey, Pennsylvania, and Delaware. Four production
interns are selected each year; they act as ASMs and board operators for the show and receive a weekly
stipend ($424.50).
Interns are recruited year-round for 39-week internships. The program is evaluated
continuously, with the results tabulated in August.
Evaluation
Outputs
4 interns each season
Short-term outcomes
Interns will learn the details of producing professional theatre
Intermediate outcomes
Interns will embark on a career in theatre
Long-term outcomes
Interns will have successful careers in the arts
Intended Outcomes Indicators Data Sources Data Collection
Methods
Interns will learn thedetails of producing professional theatre
Interns possess moreknowledge post-program
Exam Exams will beadministered beforeand after the program
Interns will embark ona career in theatre
Interns leave HCTready for a career
Survey Surveys will beadministered beforeand after the program
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Intended Outcomes Indicators Data Sources Data Collection
Methods
Interns have a job intheatre uponcompletion of theprogram
Intern reports Informal interview of interns
Interns will havesuccessful careers inthe arts
Interns continue working in the arts
Survey Surveys will bedistributed to formerinterns every five years
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Budget
Expenses
Salaries 250,000$
Artistic Director 80,000$
Executive Director 60,000$
Development Director 45,000$
Marketing Director 40,000$
Bookkeeper 25,000$
# Weeks Salary
Volunteers 7 39 641$ 174,993$
Tech Director 1 39 789$2
30,771$
Actors 52 6 566$ 176,592$
Interns 4 39 425$ 66,222$
Camp 83,810$
Director of Education 40,000$Camp Artists 4 10 789$ 31,560$
Equipment rental 10,000$
Supplies 2,250$
Incubator 21,000$
Internship expenses 10,000$
World Cultures expenses 25,000$
Insurance 36,000$
Facilities maintenance 21,600$
Legal, accounting 5,000$
Equipment 1,200$Supplies 1,200$
Printing and copying 1,200$
Telecommunications 1,200$
Travel and meetings 1,200$
Marketing and advertising 100,000$
Concessions expenses 12,150$
Fundraisers and special events 3,000$
Show Expenses 9 30,000$ 270,000$
TOTAL EXPENSES 1,292,138$
1 20 Hours/week*2010 NJ prevailing wage of $25.64 (IndependentSector.org 2011)
2 LORT Category D wage (ActorsEquity.org 2009)
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Income
Contributed Income 370,213$
Foundations 50,000$
Foundation A 25,000$
Foundation B 20,000$
Foundation C 5,000$
Corporations 5,000$
Corporation A 2,500$
Corporation B 2,500$
Individuals 10,220$
Sponsorships for World Cultures 25,000$
Sponsorships for Camp 40 2,250$ 90,000$
Fundraisers and Events 15,000$
Volunteers 174,993$
Earned Income 71.35% 921,925$
Ticket Sales 828,225$
Season 70,875$
Single 551,250$
Opening Night (100% cap.) 135,000$
Preview Night (100% cap.) 48,600$
World Cultures 22,500$
Ticket Fees 21,600$
Maintenance Fees 21,600$
Advertising 10,000$
Concession sales 40,500$
TOTAL INCOME 1,292,138$
CHANGE IN NET ASSETS 0$
Seats 300 Regular Tickets sold 20,250
Capacity 50% Regular Ticket Price 35$
Regular Perf. 135 Total 708,750$
Opening/Preview 9 Open. Night 50$ 135,000$
World Cultures Per 12 WC 25$ 22,500$
Previews 18$ 48,600$
Figures Used in Calculations
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Monthly Profit and Loss
Expenses
Performance Thoreau Menagerie Camp Aliens Italian Exonerated Tuna Original Equus Five Years Pillow Glengarry
# of Actors 11 7 3 5 10 2 6 10 2 7 7 52
Weeks o f Perf 3 3 4 4 4 3 4 3 3 3 3 31
Rehearsal Menagerie Aliens Italian Exonerated Tuna Original Equus Five Years Pillow Glengarry
# of Actors 4 3 5 10 2 6 10 2 7 7
Weeks o f Reh . 3 2 2 2 3 2 3 3 3 3
Tech Dir. Wee 4 4 3 4 4 5 3 4 4 5 4 3 39
April May June July August Sept. Oct. Nov. Dec. January February March April May YTD
Expenses
Salaries
Artistic Dire ctor 6,667$ 6,667$ 6,667$ 6,667$ 6,667$ 6,667$ 6,667$ 6,667$ 6,667$ 6,667$ 6,667$ 6,667$ 6,667$ 6,667$ 80,000$ $
Exe cu ti ve Di rec 5,000$ 5,000$ 5,000$ 5,000$ 5,000$ 5,000$ 5,000$ 5,000$ 5,000$ 5,000$ 5,000$ 5,000$ 5,000$ 5,000$ 60,000$ $
Deve lo pm en t D 3,750$ 3,750$ 3,750$ 3,750$ 3,750$ 3,750$ 3,750$ 3,750$ 3,750$ 3,750$ 3,750$ 3,750$ 3,750$ 3,750$ 45,000$ $
Mar ke ting Di re c 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 40,000$ $
Bookkeeper 2,083$ 2,083$ 2,083$ 2,083$ 2,083$ 2,083$ 2,083$ 2,083$ 2,083$ 2,083$ 2,083$ 2,083$ 2,083$ 2,083$ 25,000$ $
Tech Director 3,156$ 3,156$ -$ -$ 2,367$ 3,156$ 3,156$ 3,945$ 2,367$ 3,156$ 3,156$ 3,945$ 3,156$ 2,367$ 30,771$ $
Actors 25,470$ 11,886$ -$ -$ 3,396$ 12,452$ 22,640$ 26,036$ 10,188$ 30,564$ 20,376$ 15,282$ 23,772$ 11,886$ 176,592 $ $
In te rnshi p sti pe 6,792$ 6,792$ -$ -$ 5,094$ 6,792$ 6,792$ 8,490$ 5,094$ 6,792$ 6,792$ 8,490$ 6,792$ 5,094$ 66,222 $ $
Camp
Di rec to r o f Ed u 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 3,333$ 40,000$ $
Camp Artists -$ -$ 10,520$ 10,520$ 10,520$ -$ -$ -$ -$ -$ -$ -$ -$ -$ 31,560$ $
Equipment rent -$ -$ 3,333$ 3,333$ 3,333$ -$ -$ -$ -$ -$ -$ -$ -$ -$ 10,000$ $
Supplies -$ -$ 750$ 750$ 750$ -$ -$ -$ -$ -$ -$ -$ -$ -$ 2,250$ $
Incubator 1,000$ 1,000$ 1,000$ 1,000$ 1,000$ 1,000$ 1,000$ 1,000$ 1,000$ 10,000$ 1,000$ 1,000$ 1,000$ 1,000$ 21,000$ $
Internship expens 833$ 833$ 833$ 833$ 833$ 833$ 833$ 833$ 833$ 833$ 833$ 833$ 833$ 833$ 10,000$ $
World Cul tures ex 4,000$ 4,000$ 1,444$ 1,444$ 1,444$ 1,444$ 1,444$ 1,444$ 1,444$ 1,444$ 1,444$ 4,000$ 4,000$ 4,000$ 25,000$ $
Insurance 3,000$ 3,000$ 3,000$ 3,000$ 3,000$ 3,000$ 3,000$ 3,000$ 3,000$ 3,000$ 3,000$ 3,000$ 3,000$ 3,000$ 36,000$ $Fac il i ties Maintena 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 21,600$ $
Legal, accounting 5,000$ 5,000$ $
Equipment 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 1,200$ $
Supplies 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 1,200$ $
Printing and copyi 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 1,200$ $
Telec omm uni cati 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 1,200$ $
Travel and meeti n 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 100$ 1,200$ $
Marketing and adv 12,000$ 12,000$ -$ -$ 9,000$ 9,000$ 9,000$ 9,000$ 9,000$ 9,000$ 10,000$ 12,000$ 12,000$ 12,000$ 100,000$ $
Co ncessi on s exp e 1,350$ 1,350$ -$ -$ -$ 1,350$ 1,350$ 1,350$ 1,350$ 1,350$ 1,350$ 1,350$ 1,350$ 1,350$ 12,150$ $
Fundraisers and E -$ -$ 3,000$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ 3,000$ $
Show Expenses 30,000$ 30,000$ -$ -$ -$ 30,000$ 30,000$ 30,000$ 30,000$ 30,000$ 30,000$ 30,000$ 30,000$ 30,000$ 270,000$ $
TOTAL EX 114,068$ 100,484$ 50,348$ 47,348$ 72,205$ 95,494$ 105,682$ 111,565$ 90,743$ 122,606$ 104,418$ 106,367$ 112,370$ 97,997$ 1,117,145 $ $
FISCAL YEAR 2014FY2013
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A r m a t o | H o l l y C i t y T h e a t r e |
ncome
April May June July August Sept. Oct. Nov. Dec. January February March April May YTD
Contributed Income
Foundations 25,000$ 20,000$ 5,000$ 50,000$
Corporations 2,500$ 2,500$ 2,500$ 5,000$
Individuals 1,022$ 1,533$ 2,555$ 5,110$ 10,220$
Sponsorship for WC 25,000$ 25,000$
Sponsorships fo 22,500$ 45,000$ 4,500$ 4,500$ 13,500$ 22,500$ 45,000$ 90,000$
Fundraisers and Events 15,000$ 15,000$ $
Earned Income
Ticket Sales
Season 14,175$ 21,263$ 35,438$ 70,875 $
Single 61,250$ 61,250$ 61,250$ 61,250$ 61,250$ 61,250$ 61,250$ 61,250$ 61,250$ 61,250$ 61,250$ 551,250$ $
Openi ng Ni g 15,000$ 15,000$ 15,000$ 15,000$ 15,000$ 15,000$ 15,000$ 15,000$ 15,000$ 15,000$ 15,000$ 135,000$
Preview Nigh 5,400$ 5,400$ 5,400$ 5,400$ 5,400$ 5,400$ 5,400$ 5,400$ 5,400$ 5,400$ 5,400$ 48,600$
World Cultur 7,500$ 7,500$ 7,500$ 7,500$ 7,500$ 22,500$
Ticket Fees 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 21,600$ $
Mai ntenance Fe 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 1,800$ 21,600$ $
Advertising 3,333$ 3,333$ 3,333$ 10,000$
Concession sales 4,500$ 4,500$ 4,500$ 4,500$ 4,500$ 4,500$ 4,500$ 4,500$ 4,500$ 4,500$ 4,500$ 40,500$ $
TOTAL IN 122,250$ 142,250$ 36,108$ 53,196$ 44,871$ 90,772$ 111,283$ 92,305$ 94,860$ 99,250$ 119,250$ 110,750$ 122,250$ 142,250$ 1,117,145 $ $
CHANGE IN NE 8,182$ 41,766$ (14,239)$ 5,848$ (27,334)$ (4,722)$ 5,601$ (19,260)$ 4,117$ (23,356)$ 14,832$ 4,383$ 9,880$ 44,253$ 0$ $
229,338$ 237,520$ 279,286$ 265,047$ 270,895$ 243,561$ 238,838$ 244,439$ 225,179$ 229,295$ 205,939$ 220,770$ 225,153$ 235,033$ $
237,520$ 279,286 $ 265,047$ 270,895$ 243,561$ 238,838$ 244,439$ 225,179$ 229,295$ 205,939$ 220,770$ 225,153$ 235,033$ 279,286$ $
FY2013 FISCAL YEAR 2014
7/30/2019 Season Plan
http://slidepdf.com/reader/full/season-plan 18/20
A r m a t o | H o l l y C i t y T h e a t r e |
Fifteen-Month Planner
Mainstage Productions
Mainstage Rehearsal
Mainstage Planning B B
Mainstage Aud itions
World Cultures
World Cultures Planning I
Evaluate MS and Tours
Summer Camp
Summer Camp Planning A A
Summer Camp Spon.
Evaluate Summ er Camp
Internships
Recruit Interns D
Evaluate Internship
Incubator
Incubator Search
Evaluate Incubator
Systems replacement Research Options Secure Funding
Solicit Ads for ad book E
Foundation A App. J
Foundation B App. M M
Foundation C App. FCorporation A App. K
Corporation B App. H
Annu al Campaign
Gala Planning C L C
Financial Stmts. Prep G
A Artists in place/Stud ents selec ted E Ad book to printe r J Foundation A application d ue
B Season Announced F Foundation C application due K Corporation A application due
C Gala takes place G Audit L Gala invitations mailed
D Interns finalized H Corporation B application due M Foundation B application due
I World Cultures Season Announced
FY2013
June July August
2013
April May
2014
March April May June
FISCAL YEAR 2014 Y2015
Sept Oct Nov Dec Jan Feb
7/30/2019 Season Plan
http://slidepdf.com/reader/full/season-plan 19/20
A r m a t o | H o l l y C i t y T h e a t r e | 17
Calendar
7/30/2019 Season Plan
http://slidepdf.com/reader/full/season-plan 20/20
A r m a t o | H o l l y C i t y T h e a t r e | 18
Works Cited ActorsEquity.org. Minimum Salaries - LORT Agreement. February 23, 2009.
www.actorsequity.org/agreements/agreement_info.asp?inc=031 (accessed March 8, 2013).
IndependentSector.org. Independent Sector's Value of Volunteer Time. 2011.
http://www.independentsector.org/volunteer_time (accessed March 5, 2013).