Demystify Digital Marketing:SEARCH ENGINE OPTIMIZATION& BRAND AWARENESS

by Hugh Benjamin

*Introduce Yourself

*NAME

*BUSINESS

*ONE GOAL FOR YOUR BUSINESS IN THE NEXT YEAR

*What You Will Learn

Today

* How to Grow Your

Business

* SEO

SMO

TRACKING RESULTS

GROW STRATEGIES

SEO

DIGITAL CONTENT

REPUTATION MANAGEMENT

* How to Grow Your Business Online

INTERNET MARKETING

*SEO - What is it?

*Keyword Targets

What is a keyword ?

How do you know which keyword to invest in?

Company Name

New Customers

*SEO New Customer

*SEO SEGMENT - How Does it Work?

https://moz.com/learn/seo/on-page-factors

*Tracking Results

We Want Results – Not Busy Work

Metrics on Results

Tracking Trends

Google Analytics

Scaling Up in Business

Questions?Thank You for Listening