Sustainable Development GoalsA framework for multi-sector

CSR partnerships and value creation

Presented by

Wayne DunnPresident & Founder, CSR Training Institute

Former Prof. of Practice in CSR (McGill University)wayne@csrtraininginstitute.com

Plenary Panel PresentationArabia CSR Forum 2016

Oct 19-20Dubai, UAE

Who/What is

• Canadian based with global delivery (focus on Gulf Region and Africa)

• Global faculty team of 45+ professionals and experts

• Trained hundreds of executives, leaders and practitioners in CSR Strategy and Practice

• Focus on CSR strategy, Value Creation and Impact

• Public programs and customized corporate and organizational programs

• Consulting and strategic assignments

• Partnership with Canadian University of Dubai

• Upcoming programs in Dubai and globally

• Newsletter & Updates

http://bit.ly/CSR-SignUp

Wayne Dunn• Founder & President of CSR Training Institute

• Master of Science in Management, Stanford Business School

• Former Professor of Practice in CSR, McGill University

• Chairman of Ta’atheer 2016, MENA CSR & Social Impact Summit

• 25+ years of practical CSR experience (40+ countries, every continent, public and private sector

• 10+ years of CSR training

• Extensive writings on CSR

• Frequent speaker at events worldwide

• Numerous awards (1st private sector winner of World Bank Development Innovation Award, Stanford Case Study, etc.)

• Advisor to corporations, governments, NGOs and international organizations

• Consulted across industries, geographies and sectors on CSR, sustainability, strategy and operations

• CSR Awards Jury duty throughout MENA & Africa

Overview

• CSR & Value

• MDGs, SDGs & CSR

• SDGs – framework for aligning environmental stewardship, societal and business value

• Some quick examples

• Simple analysis framework

Strategic CSR / Shared ValueVALUE: for shareholders and society

CSR is NOT only about business giving to society

CSR is NOT only about business PR, Marketing & Social License

CSR and Shared Value should be about creating business value AND social value.

About aligning and balancing shareholder, societal and environmental interests.

Effective CSR balances the interests of shareholders and society making both stronger and more sustainable

Arabia CSR (traditional)

• Long history of support to community and society (pre-dates modern CSR)

• Often done quietly with little or no credit sought

• Charitable & philanthropic approach

• Inconsistent connection to business value

Business

Value

Creation

CSR Activities

Social Value

EnvironmentalShareholder

ValueZero Sum

Model

MDGs, SDGs & CSR

Global development framework• Education

• Health

• Poverty alleviation

• Gender

• Environment

• Partnerships

• Equity & justice

Social value investments of business • Education

• Health

• Poverty alleviation

• Gender

• Environment

• Partnerships

• Equity & justice

Sustainable Development Goals

A framework for aligning social value & shareholder value

SDG Impacts (some)Business Value• Unique market

positioning

• Appeals to growing

market segment

• Optimization of operating, environment and capital costs

SDG Impacts (some)Business Value• Reduced capital cost (est.

over $1 billion)

• Reduced operating costs

• Optimization of operating, environment and capital costs

• Well rounded suite of programs• Support to societal needs (rural

health clinics, donation shortcode, etc.)

• Supporting and driving technology (leveraging core business strengths and interests)

• Supporting national priorities (Saudization)

• Value created• Shareholders

• Society

• Industry

• Government

Saudi Telecom CompanySustainable Development Goal Analysis

SDG Impacts (some)

Alignment & Optimizationnot Zero Sum

Business

Value

Creation

CSR Activities

Social Value

EnvironmentalShareholder

ValueZero Sum

Model

1 + 1 = 3

Analyzing/Reporting on SDG impact

Activity 1 Activity 2 Activity 3 Activity 4

1. Poverty

2. Hunger

3. Health &Wellbeing

4. Education

5. Gender

6. WaterSanitation

7. Affordable, clean Energy

8. Economic growth

9. Industry, innovation, infrastructure

• Simple matrix analysis

• Will help understand alignment & synergy

• Align and optimize societal and business value

• Effective internal and external communications

• Framework for public private partnerships

Summary

• CSR & Value

• MDGs, SDGs & CSR

• SDGs – framework for aligning environmental stewardship, societal and business value

• Some quick examples

• Simple analysis framework

1 + 1 = 3

info@csrtraininginstitute.com for more information

Thank you for listeningQuestions & Follow-up

Wayne DunnPresident & Founder, CSR Training InstituteFormer Professor of Practice in CSR, McGill Universitywayne@csrtraininginstitute.comwww.csrtraininginstitute.comWhatsApp +1.250.701.6088