schedule - new homes & ideas€¦ · hhhunt homes is getting the best possible public ity and...

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2019 B E S T N E W H O M E P U B L IC A T IO N F O R C O N S U M E R S 2016 B E S T N E W H O M E P U B L I C A T I O N 2017 17 20 Homes & NEW Ideas www.NewHomesAndIdeas.com FALL 2018 Triangle New Homes • Local Articles • Home Products, Services & Remodeling Relocating? 1-800-822-4303 2016 B E S T N E W H O M E PU B LIC A T I O N 2017 2017 Lifestyle Features that Build Better Living! Designing Your Dream Home INSIDE: Why just live when you can LIVE BETTER! See pages 2-3 ISSUE of Raleigh-Wake County

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Page 1: SCHEDULE - New Homes & Ideas€¦ · HHHunt Homes is getting the best possible public ity and coverage thanks in part to all the team at NHI does for us. Your magazine truly is of

2019BEST

NEW

HOM

E PUBLICATION FOR CONSUM

ERS

2016 BEST

NEW HOME PUBLICATIO

N 20171720

New

Ho

me

s & Id

eas • Fall 20

18L

ifestyle Featu

res that B

uild

Better L

iving

! • D

esign

ing

Yo

ur D

ream H

om

e

Homes&NEW Ideaswww.NewHomesAndIdeas.com

FALL 2018

Triangle New Homes • Local Articles • Home Products, Services & Remodeling Relocating? 1-800-822-4303Relocating?

BEST

NEW

HOM

E PUBLICATION FOR CONSUM

ERS

2016

Relocating? 1-800-822-4303Relocating? 1-800-822-4303

R CONSUMM

EERS

BEST

NEW HOME PUBLICATIO

N 20172017

Lifestyle Features that Build Better Living!Designing YourDream Home

INSIDE:

Why just live when you can LIVE BETTER!

See pages 2-3

• I S S U E •

of Raleigh-Wake County

Cover_spine_Fall18.indd 1 9/10/18 3:03 PM

Page 2: SCHEDULE - New Homes & Ideas€¦ · HHHunt Homes is getting the best possible public ity and coverage thanks in part to all the team at NHI does for us. Your magazine truly is of
Page 3: SCHEDULE - New Homes & Ideas€¦ · HHHunt Homes is getting the best possible public ity and coverage thanks in part to all the team at NHI does for us. Your magazine truly is of

ADVERTISING SCHEDULE

Homes&Ideas www.NewHomesAndldeas.com

Spring 2019 April/ May/June Insertion Reservation: February 15, 2019

Summer 2019 July/August/September Insertion Reservation: May 17, 2019

Fall 2019 October/November/December Insertion Reservation: August 7, 2019

Winter 2020January/February/March Insertion Reservation: November 9, 2019

FOR MORE INFORMATION I919.619.5656

Page 4: SCHEDULE - New Homes & Ideas€¦ · HHHunt Homes is getting the best possible public ity and coverage thanks in part to all the team at NHI does for us. Your magazine truly is of

MARKETING TESTIMONIALS

BUILDER ADVERTISER I February 2, 2017 "Love what you do! I was at Creekside at Bethpage recently and prospects specifically mentioned your magazine. Very good stuff! Print Ads still work, especially with Active Adult buyers." - William A. Smith, VP of Sales; Broker In Charge,

Coldwell Banker, Howard Perry and Walston Builder Services

REALTOR I March 24, 2018 "The New Homes & Ideas magazine is absolutely one of my most valued pieces of "extra curricular continuing education". With new home sales pop­ping up everywhere in the Triangle, it allows me to stay well informed and it provides a perfect way to stay ahead during this busy market. I find that the on-line search engine and magazine are especially useful in assisting my relocation clients. My clients have found the maps convenient and I hear continu­ous positive feedback regarding the tasteful articles. Well done New Homes & Ideas - you make all of us who utilize your guide look even better!" - Tanya Ireland, Realtor

Homes&Ideas www.NewHomesAndldeas.com

BUILDER ADVERTISER I January 17, 2017 I can't express how helpful New Homes & Ideas Magazine is in assisting me with my job as a com­munity manager. Just recently, I closed on a home after a couple saw Tyler Park in the magazine and came to see the neighborhood as a result. I love that the magazine is located throughout the Triangle for maximum exposure when it comes to reaching potential home buyers. I know my community and HHHunt Homes is getting the best possible public­ity and coverage thanks in part to all the team at NHI does for us. Your magazine truly is of maximum value. - Ty Turner, On-site agent, Tyler Park by HHHunt Homes

DELIVERY TECHNICIAN I March 9, 2018"New Homes & Ideas Magazine is by far the most picked up magazine in all general public racks covering the entire Triangle area! The drivers are constantly refilling the racks for this magazine in particular." - Anne Roux, Independent Distribution Auditor &

Delivery Technician

BUILDER ADVERTISER I January 5, 2016 "New Homes & Ideas DELIVERS - it's as simple as that! The New Homes team is fantastic to work with. Each member is patient, resourceful, and very communicative to meet our needs/wants as a custom home builder. The New Homes & Ideas Magazine has become our MVP when choosing the local publication to advertise with. Why? Because you actually get your full ROI PLUS much more. Every marketing penny you spend advertising in the NHI magazine is stretched to be utilized in the most efficient and powerful way. Jodi and the New Homes & Ideas team are like family to the Saussy Burbank team, because that's how they first ap­proached us - like family. The NHI magazine comes with HIGH recommendations to builders, real estate agents, and buyers. We look forward to the expo­nential growth and success of this publication in its outstanding leadership." - Grant Do, Marketing Coordinator, Saussy Burbank-Raleigh

Division

FOR MORE INFORMATION

I 919.619.5656

FACEBOOK FOLLOWER I January 5, 2016 "I absolutely love this magazine! Excited for each and every issue to hit the stands. New Homes and Ideas Magazine isn't just for a home buyer. It's filled with the latest trends and ideas. - Lisa Clary, Facebook User

FACEBOOK FOLLOWER I January 23, 2016 "Love your magazine and Web channels! Thanks for many great ideas." - Carrie Klein, FB Follower Review

BUILDER ADVERTISER I November 1, 2018"New Homes & Ideas has been instrumental in providing leads that have been directly linked to sales for our brand. Their social media outreach and realtor relations programs have provided beneficial opportunities in promotion and are seen as valued part of our partnership, bringing buyers to our front door."

- Jeff Seed, Sales Manager - Fielding Homes

Page 5: SCHEDULE - New Homes & Ideas€¦ · HHHunt Homes is getting the best possible public ity and coverage thanks in part to all the team at NHI does for us. Your magazine truly is of

INTRO A MULTI-PLATFORM MARKETING STRATEGY

Hoihes&Ideas www.NewHomesAndldeas.com

(h MI HOMES

Homes&Ideas www.NewHomesAndldeas.com

Digital Marketing

�@ Homes_""Jaeas

--�!>IDC , �• Designer T�:� How to Make Your Horne Unique

Outdoor Living: · -,_ -Pools, P,111os. Decks, & i • . . .�- __ 1

Print Marketing

You Bl m (® houzz

• I lomesD·ldcas I *$1/,1,'Month* SUV Clearance

MM

----�--..... ..-11��,

..._._..,.,_,,..,. __ .... Runodc..crs Corner. ----------- -..---------·­__ _,.._�--=--�-------·-......

Online Marketing

NHSPRO.com. Homes&Ideas Connecting Builders & Brokers: Events, Inventory, Promotions

Realtor Outreach Marketing

COMPLETE ACCESS More than 70% OF LOCAL SEARCHES are conducted on mobile devices

Total Access - online + print drives 40% MORE LEADS to your online advertising

60% of online retailers say that PRINT GENERATES MORETHAN 50% OF THEIR ONLINE SALES

Google is beginning to use a MOBILE-FIRST INDEX for its site. The search engine will primarily use the mobile version of a site's content to rank pages from that in 2018.

New

Ho

me

s & Id

eas • Fall 20

18L

ifestyle Featu

res that B

uild

Better L

iving

! • D

esign

ing

Yo

ur D

ream H

om

e

Homes&NEW Ideaswww.NewHomesAndIdeas.com

FALL 2018

Triangle New Homes • Local Articles • Home Products, Services & Remodeling Relocating? 1-800-822-4303Relocating?

BEST

NEW

HOM

E PUBLICATION FOR CONSUM

ERS

2016

Relocating? 1-800-822-4303Relocating? 1-800-822-4303

R CONSUMM

EERS

BEST

NEW HOME PUBLICATIO

N 20172017

Lifestyle Features that Build Better Living!Designing YourDream Home

INSIDE:

Why just live when you can LIVE BETTER!

See pages 2-3

• I S S U E •

of Raleigh-Wake County

Cover_spine_Fall18.indd 1 9/10/18 3:03 PM

INTRO A MULTI-PLATFORM MARKETING STRATEGY

Hoihes&Ideas www.NewHomesAndldeas.com

(h MI HOMES

Homes&Ideas www.NewHomesAndldeas.com

Digital Marketing

�@ Homes_""Jaeas

--�!>IDC , �• Designer T�:� How to Make Your Horne Unique

Outdoor Living: · -,_ -Pools, P,111os. Decks, & i • . . .�- __ 1

Print Marketing

You Bl m (® houzz

• I lomesD·ldcas I *$1/,1,'Month* SUV Clearance

MM

----�--..... ..-11��,

..._._..,.,_,,..,. __ .... Runodc..crs Corner. ----------- -..---------·­__ _,.._�--=--�-------·-......

Online Marketing

NHSPRO.com. Homes&Ideas Connecting Builders & Brokers: Events, Inventory, Promotions

Realtor Outreach Marketing

COMPLETE ACCESS More than 70% OF LOCAL SEARCHES are conducted on mobile devices

Total Access - online + print drives 40% MORE LEADS to your online advertising

60% of online retailers say that PRINT GENERATES MORETHAN 50% OF THEIR ONLINE SALES

Google is beginning to use a MOBILE-FIRST INDEX for its site. The search engine will primarily use the mobile version of a site's content to rank pages from that in 2018.

Page 6: SCHEDULE - New Homes & Ideas€¦ · HHHunt Homes is getting the best possible public ity and coverage thanks in part to all the team at NHI does for us. Your magazine truly is of
Page 7: SCHEDULE - New Homes & Ideas€¦ · HHHunt Homes is getting the best possible public ity and coverage thanks in part to all the team at NHI does for us. Your magazine truly is of
Page 8: SCHEDULE - New Homes & Ideas€¦ · HHHunt Homes is getting the best possible public ity and coverage thanks in part to all the team at NHI does for us. Your magazine truly is of
Page 9: SCHEDULE - New Homes & Ideas€¦ · HHHunt Homes is getting the best possible public ity and coverage thanks in part to all the team at NHI does for us. Your magazine truly is of
Page 10: SCHEDULE - New Homes & Ideas€¦ · HHHunt Homes is getting the best possible public ity and coverage thanks in part to all the team at NHI does for us. Your magazine truly is of
Page 11: SCHEDULE - New Homes & Ideas€¦ · HHHunt Homes is getting the best possible public ity and coverage thanks in part to all the team at NHI does for us. Your magazine truly is of
Page 12: SCHEDULE - New Homes & Ideas€¦ · HHHunt Homes is getting the best possible public ity and coverage thanks in part to all the team at NHI does for us. Your magazine truly is of

MULTI-MEDIA PLATFORM PRINT Magazine media ads drive response regardless of platform

Print and digital magazines (indexl

noted (average) print ads 52%

digital ads 52%

took any action (average) print ads 61 %

digital ads 70%

Holnes&Ideas -..N 1 • #dt•-

Jt , ....... .....,

Homes&Ideas www.NewHomesAndldeas.com

EDITORIAL INCLUDES: • Housing Trends • Green Living• Lifestyle Trends • Home Finance• Decorating Ideas • Local Resources• New Community Directory • Home Decor• Builder Profiles • Triangle's Top Realtors

MARKETING OPPORTUNITIES: Front Cover • Front Cover with interior or life style photo, logo and

position statement along with page reference to advertorial• 2-page advertorial spread

- 100% open design, camera ready- featured front placement (first 6 pages)

• 2 quarter page mentions throughout issue with pagereference to advertorial

Half Page Directory Ad 3 photos, 3 logos, 8 bullets, turn-by-turn directions, location on area map, office hours, website, contact information, up to 10 amenities listed in key and community description.

Quarter Page Directory Ad 2 photos, 1 logo, 5 bullets, office hours, website, contact information, up to 10 amenities listed in key.

Full Page Branding Ad PRINT: 100% open design, camera ready. 1 FREE Quarter Page Directory Ad/Basic online

*SOURCE: GJK, MRI Starch Advertising Research