sarb basi, managing director, the vitality partnership

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Transforming Primary Care Unlocking the Potential

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Transforming Primary Care

Unlocking the Potential

UK Context

Focus on Managing Long Term Conditions

Reducing demand on hospital care (urgent care)

Shift of care into community settings

Increased demand for primary care

Better value from GP contract

CQC pressure on ‘demonstrating quality’

Commissioning Intentions (PH;NHSE;CCG)

Current State of General Practice

01

23

45

6

Num

ber o

f con

sulta

tions

per

per

son-

year

19951996

19971998

19992000

20012002

20032004

20052006

20072008

NOTE: Analysis by calendar years

copyright QRESEARCH 2003-2009 (Database version 22)

All clinicians and all locations (England)

QRESEARCH crude consultation rates per person-year

Primary Care Demand

2009-2014

Patient Experience

Primary Care Demand (2)

05

1015

Num

ber

of c

onsu

ltatio

ns p

er p

erso

n-ye

ar

0-4 y

ears

5-9 y

ears

10-14 y

ears

15-19 y

ears

20-24 y

ears

25-29 y

ears

30-34 y

ears

35-39 y

ears

40-44 y

ears

45-49 y

ears

50-54 y

ears

55-59 y

ears

60-64 y

ears

65-69 y

ears

70-74 y

ears

75-79 y

ears

80-84 y

ears

85-89 y

ears

90+ years

Age band

Males Females

NOTE: Analysis by calendar years

copyright QRESEARCH 2003-2009 (Database version 22)

All clinicians and all locations (England)

QRESEARCH crude consultation rates per person-year in 2008

Consultation Rates

Continuity and Proactive Care

Access and Convenience Care

Patient List size Number of Providers

<20k 7500

20k-30k 60

30k-60k 35

60k-100k 8

>100k 4

Current GP landscape

Summary

Provider Patient Size Location

Virgin Care >170k National

The Practice Plc >135k National

SSP Health Ltd >125k Merseyside

The Hurley Group >100k London

Malling Health ~75k National

The Vitality Partnership ~70k Birmingham

Innovations in 1° care ~70k SE Coast

MMP ~60k Birmingham

Priory Medical Group ~55k North East

The Larger Groups

Summary

GP Earnings & Expenses

NHS Recruitment Strategy

NHS Spend

UK Context

Major challenges to the sustainability of our current model….

Patient access to general practice

Future demand and implications

Unsustainable workloads

Workforce recruitment problems

Patient expectation/experience

Quality and Safety inconsistency

Financial constraints

Drivers for Change

Traditional Practice Model Federations ‘Super Partnerships’

(Sole trader, multi-partners)

FullMerger/Integration

CollaborationConsultation

2k – 15k patients 30k – 500k patients

Emerging Models

80k + patients

UK ContextFederation vs Corporate-Partnership

• Collaboration between multiple practices.

• May be informal or a legal entity, e.g. LLP, CIC, Ltd Co

• Informally or formally established organisational structures with management teams funded by member practices.

• GMS provided by member practices.

• Enhanced services / specialist services provided by federation.

• May share back-office functions.

• Using organisational scale to achieve economies.

• Individual practices retain own identity.

• Potential for conflicts when bidding for services.

• Midlands Health Network, New Zealand

• Tower Hamlets, UK

• Full legal merger between practices

• Corporate style legal entity is the partnership

• Single Management team

• Core services, enhanced services, specialist services, community services, private services

• Share back office functions

• Single scaled organisational infrastructure to expand scope of primary care provision.

• Single legal entity to hold all contracts or legal sub-divisions

• Potential loss of individual practice autonomy

• Quality Improvement through peer review process

• Vitality Partnership, Birmingham

• Whitstable Medical Practice, Kent

• The patient voice at the heart of all provision

• General practice should be the ‘locus of community based

integrated services’

• Specialist expertise is an essential component

of effective integration

• Integrated services to incorporate social care

• Technology is an enabler to manage demand

Vitality Vision for Primary Care

Rationale for Partnership model

• GPs understand partnership model

• Potential for single IT system – shared records

• Innovation at speed

• Single employment structure for staff

• Population management to support business planning

• Foundation for succession planning

• Full alignment of interests

• 13 mergers

• 32 partners

• 1°and 2°care contracts

• £14m+ turnover

• 300+ staff

• 15 primary care sites

• Integrated IT: EMIS Web

• Specialists services

The Vitality Partnership

Patient Growth

Managing Growth

Vitality Partnership

The Vitality Platform

Greater Access

Channels

Vitality Model of

Care

Central

Administration

Function

• Website Re-design

• Click First Access

• NHS symptom checker

• NHS 111 call back

• Skype consultations

• Real time patient feedback

• NHS F&F Test

• Self help

• E consulting

• Centralised call centre

Training

• EMIS Web

• Standardised clinical

templates

• Map of Medicine

• Standardised referral

templates

• Population Health planning

• Premises Standardisation

• HR Package

(induction/appraisals)

• Governance package

(reporting metrics)

• Finance Package

(financial reporting and

forecasting)

• Group Purchasing

• Single Secretarial Team

Lean Systems

Digital Vitality – Our Consumers

• 82% of UK population using broadband to transact…

• <1% of patients using the internet to interact with clinicians!

• Birmingham has highest penetration of smartphone use in the U.K….nearly 30% more than London..

We have the population

and capability to shift the

balanace of provision to

the web!

The HuB model

Digitally enabled transformation of healthcare is not about systems, data, technology, analytics….or any of the usual NHS IT/Informatics stuff….

Delivering real change is about changing the business model, through the power of the internet, to create new provider models….engaging consumers in new, highly efficient and scalable ways of actually receiving a service.

IT/Informatics operates at the margins of healthcare….Digital is the future of healthcare delivery!

Digital Vitality – Operating Model

Making it Happen – So far… www.vitalitypartnership.nhs.uk

• New digital and telephone access channels launched and rolling out…

• New clinical contact centre launched and rolling out alongside clinical transformation at sites….

• New ‘Vitality Guides’ launched…

• Extended physical access model on-line..

• Scaling services to all patients within the consortium (Circa 70,000)…

• Launched initial long term conditions management programmes and unified care planning…

• Re-engineered clinical resource into the HuBmodel on an extended basis…

• Drive the ‘Vitality Healthy Community’

• Expand…

Making it Happen – So far… www.vitalitypartnership.nhs.uk

Reengineered in-day services

• 72% reduction in DNAs....equates to an annualised cost saving of approximately £210k

across the whole business

• 10% increase in within day activity – meeting unmet demand within the resources already

available

• 65% of patients are consistently being dealt with remotely without having to come in to

practice

• Average consultation time reduced to under 5 mins (for the remote consultations)

• 70% of patients say that the new access system is better than before

• Reduction in A&E of between 10-15%

Extended Access

• Now doing extended access 8-til-8 Monday to Friday and Saturdays, with both remote and

physical consultations

Headline Results

Challenges

• Managing short term contracts vs. GMS & PMS

• Managing costs as you grow

• Property infrastructure solutions

• Clinical Time into mergers

• Communication – staff/patients

• Accurate data to plan

• What is optimum size and footprint

The Future – Patient Centric Service Integration

Questions…?

Robin Vickers

Exec Director at Digital Life Sciences

[email protected]

Sarb Basi

Managing Director at Vitality Partnership

[email protected]