Sara Wynne-PariEnvironment Wales Development Officer

Cynnal Cymru

www.environment-wales.org

www.cynnalcymru.com

Welsh Assembly Government – Policy context

• Sustainable Development is at the heart of the decision making process

• Set out commitment to tackle the causes and consequences of Climate Change

• Sustainable Development Strategy - One Wales:One Planet

• Climate Change Strategy for Wales

•Independent, not for profit organisation to promote sustainable development

•Provides practical information to help people live sustainably

•Builds knowledge about behaviour change practice

•Link between government, community and business

•www.cynnalcymru.com

Cynnal Cymru

•Established 1992

•Aims to contribute to sustainable development by supporting and funding voluntary action to protect the environment

•Development Officers provide advice and support & constant point of contact for groups

Meet the team!

Support for Sustainable Living Grant Scheme

Funds and advises projects to help people move to a more sustainable and lower carbon lifestyle.

•Bring about long-term changes in lifestyle

•Help reduce Wales’ greenhouse gas emissions and tackle the impacts of climate change.

•Welsh Assembly Government scheme

•Environment Wales are delivering it with their core partner Cynnal Cymru.

What do we mean by Behaviour Change?

Why use behaviour change ?

V

What Can Communities do that Government Can’t?

•You might be able to spot opportunities that they can’t

•Get people involved who might not do it otherwise

•Personal contact – shape support to individuals needs

•Owned by the community – lead by the community

•Long term change

Think of a time when you changed your behaviour?

Stop smoking

Stop smoking HOW?HOW?

Eat healthier

Eat healthierWHAT?WHAT?

WHY?WHY?

Loose weight

Loose weight

MINDSPACE

Source: Ajzen’s Theory of Planned Behaviour from Darnton, A .

(2008)

Stages of change

Stages of change

Economics

Habits

Personal

Social

External conditions

Learning processes

Source: Brook Lyndhurst and Andrew Darnton for NESTA’s Big Green Challenge Evaluation (2010).

It’s not my fault

It’s not my fault

Public transport’s

not convenient

Public transport’s

not convenient

Driving’s easier

Driving’s easier

Trying something different

Trying something different

Everyone does it

Everyone does it

http://www.globalactionplan.org.uk/

TALYBONT-ON-USK ENERGY

http://talybontenergy.co.uk/

Meet Bluebell…

..and Mr Chips!

www.riversidemarket.org.uk/

Learning

•What do you want to change?

•How will you know you’ve done this?

•How can you measure this?

•Think about this at the start

•Make it part of the project

Support for Sustainable Living Grant Scheme

•Funds and advices projects to help people move to a more sustainable and lower carbon lifestyle.

•Bring about long-term changes in lifestyle

•Help reduce Wales’ greenhouse gas emissions and tackle the impacts of climate change.

•Welsh Assembly Government scheme

•Environment Wales are delivering it with their core partner Cynnal Cymru.

Supporting Sustainable Living Grant Scheme

- 3 main stages

Stage 1: Project Development Grants

Stage 2: Implementation Grants

Stage 3: Replication Grants

Training and Fact-finding Grants

Who can apply?

•open to organisations from all sectors - Individuals cannot apply.

•Maximum around £15,000

• Grants will fund up to 50% of project costs

•Volunteer time can also be counted as match funding!

Dates for your diaries:

Monday 21st March - The Management Centre, Bangor University

Tuesday 22nd March – Aberystwyth Arts Centre, Aberystwyth

Friday 25th March – Gorseinon Centre, Swansea

For more information please call 029 2043 1727

www.environment-wales.org – more details about the scheme

www.cynnalcymru.com – information on behaviour change