SAMUEL D. SIMATUPANGMarketing Professional & Proud Dad

EXPERIENCE

Business Development DirectorSentra Niaga Bersama Group of CompaniesA holding company of LPG distribution, sea sand mining, and plantation2016 – present, Jakarta, ID

• Led the exploration and feasibility studies of newbusiness diversification alternatives for the Groupe.g. fully-mechanized Corn plantation andCitronella Oil production.

• Reorganized the Company’s resources for bettercost efficiency and revenue.

Associate Marketing DirectorMead Johnson Indonesia 2005 – 2008, Jakarta, ID

• Worked closely with Asia Pacific RegionalTeam in development and establishment ofa new business retention model and CRMstrategy in category’s consumer bridgingand acquisition within the ENFA groupportfolios.

Operations Director Karyatama Adiperkasa2009 – 2015, Jakarta, ID

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Mobile: +6281808034567Email: samuelsimatupang68@gmail.comhttps://www.linkedin.com/in/samuelsimatupang68/

Country Marketing ManagerDHL Express 2003 – 2005, Jakarta, ID

• Accomplished the Intra Asia Pacific campaignlaunch, Express Pallet product innovation, andthe new strategic activity-based pricing conceptimplementation, that has increased DHL brandawareness and profit ratio.

Senior Marketing ManagerFriesland Campina (Frisian Flag Indonesia) 2001 – 2003, Jakarta, ID

• Accomplished the market launch of a new infantmilk nutrition product portfolio of Frisian Flag intoIndonesian market, set up of the medical salesorganization and operations. The Company gotaround 10% category share in one year after launch.

• Led the successful development of a strategicalliance between the Company and IndonesianPediatric Association, as a way-to-market strategy for new infant nutrition product launch.

Marketing ManagerDanone Baby Nutrition (Sari Husada)1996 – 2001, Jakarta, ID

• Brought up the idea and led the establishment ofa breakthrough concept in infant nutritionmedical marketing (Midwives Program), that hassignificantly increased the SGM brand substitutionrecommendation towards mothers who unfortunately was not being able to breastfeed.

Account DirectorMcCann-Erickson1994 – 1995, Jakarta, ID

• Managed all the coordinating functions withCreative and Media departments to service majorclients' advertising and media placement i.e. General Motors, Coca Cola, and Nestle

Brand ManagerUnilever Indonesia & Malaysia1989 – 1994, Jakarta, ID

• Appointed as one of talented young managersto attend Unilever's Regional Young ManagersExchange Program, and assigned to UnileverMalaysia as Assistant Brand Manager for LUX &SPARKLE in 1990 - 1991

STRENGTHS & SKILLS

EDUCATION & TRAINING

Bachelor in Communications Padjadjaran University, Bandung, ID1988

Strategic Positioning & Ad CollegeMead Johnson, Thailand, 2005

Advance Financial Management for Non-Finance ManagersDHL Express, Singapore, 2004

Effective Business LeadershipHay Management, Bandung, 2003

Regional Marketing WorkshopNutricia, The Netherland, 2001

Marketing of Consumer Goods in Asia INSEAD Executive Education,Singapore2002

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Showing my integrity and passion at work, to praise the Lord, to empower people, and to bring joy to the organization I work with

Sleeping and dreaming about a brighter future for my family

and the World

Spending time with Dame and Vanya, doing some domestic chores or my favorite FSX flight simulator

A DAY OF MY LIFE

LIFE PHILOSOPHY

MOST PROUD OF

We make a living by what we get. We make a life by what we give.

Winston S. Churchill

My passionThe energy, enthusiasm and excitement for work that brings me this far in my career life

Fast-learning

Synthesis-analyzing

Marketing

Business development

Project management