sally dickson 2010-2013
DESCRIPTION
An overview of the project I was involved with at Vertu Plc 2010 -2013TRANSCRIPT
Sally Dickson 2010 -2013
Overview: Global Engagement ManagerManaging the building and creation of
customers services: City Brief and Select
2010 Quest Mobile Web ProjectWhat:• Vertu Select: Lifestyle Magazine• Vertu City Brief 140 cities• Bespoke Ferrari magazine
Responsible for:• Briefed and managed the Web
Agency• Developed and implemented new
CMS• Worked with Creative Agency• Worked with translations agency
• 6-week project to build mini-site for Quest Ferrari
2011 Signature Mobile Web
What:• Vertu Select: Lifestyle Magazine• Vertu City Brief 200 cities• Bespoke Zegna magazine
Responsible for:• Brief the web agency• Brief the creative agencies• Brief the translations• Work with SW to resolve some
particularly tricky issues to recognise the handset
2011 ConstellationWhat:• Vertu Select: Lifestyle Magazine• Vertu City Brief 200 cities – fully
illustrated• GPS/ Drive to location finder for City Brief
Responsible for:• Worked with concepting (Roberta Lucca)
to develop brand new mobile web for handset
• Briefed and managed web agency• Briefed and managed creative agency• Briefed and managed translations agency • Intensive testing and QA of all Lat Long
data.
2012 Vertu TiWhat:• Vertu Select: Lifestyle Magazine• Vertu City Brief 200 cities• First Android Application
Responsible for:• Briefed creative agencies• Worked with CMS developer to
build new CMS• Worked with SW to build MS then
Android app• Continued post launch to perfect• Found solutions and workarounds
to ensure
How I see my role