sales navigator - presentation
TRANSCRIPT
LinkedInSalesNavigatorOverview
HowitworksSalesNavigatoroffersyoursalesandbusinessdevelopmentteamstoleverageLinkedIndataandtofindnew
businessopportuni;es,inamorestructuredandstrategicway.
TheLeadGeneratorallowsyoutofindalltherelevantaccountsinyourver;cal,andalsoletsyousavelistsofallthe
relevantprospectsinyourindustry.BasedonourorganicLinkedIndata,yourrepscannowgetautomatedupdates
andbuildleadliststhatdonotdepreciate.
Witha360°viewintoaccounts,repscandiscovertheirupsellandcross-sellopportuni;esbyiden;fyingandmapping
outkeydecisionmakersineachbusinesslineandregionofyourclient.
NewBusiness
Upsell
1Generate lead lists that don�t
depreciate
2
TheNetworkWhilethereistremendousvaluein“free”LinkedInitprohibitsmembersfromrunninganunlimitednumberof
searchesandviewinganunlimitednumberofprofilesduetoits‘CommercialUseLimit’
SalesNavigatorprovidesaccesstotheen;renetworkwithoutanyrestric;ons.Accompanyingthisaccessisanumber
offiltersandtoolstohelpenhancethesearchexperienceandmakeiteasytofindtherightperson
430Mmembers 2B+memberupdatesperweek
RestrictedSearch UnlimitedSearch
5.4peopleareInvolvedintheaverageB2Bbuyingdecision
TeamLinkenablesyoutoleverageyourcompany’snetworktofindintroduc;onsintoyouraccountsorterritoryevenwhen
you’renotconnected.SalesNavigatorlicenseswillinterconnectyourcompanytocreateamassivepoolofpoten;al
introduc;ons.
Thisisanaddressablemarketofwarmandtrustedintroduc;onsthatyoucannotaccesswithoutTeamLinkbecause
yourcompanyisonly[X]%connectedtooneanother.
Youremployeesareconnectedto[X]companiesonLinkedIn
Youremployeesareconnectedto[X]individualsonLinkedIn
Jobchanges=SellingOpportunitySalesNavigatorallowsyoutotracktherecentjobchangesofyourprospectsandcustomersfrombothsearchand
thenewsfeed.Thisisapowerfulwayofengagingpoten;albuyersandmaintaininganever-changingorgchart.
Manyofyourcurrentcustomersaremovingontonewroles.Youcanstayinformedonthesejobschangestowarm
upyournextacquisi;on--theseareyour‘bluebirds.’
18monthsTheaverage7mebeforeADMchangesroles
DMsare60%morelikelytoevaluateapurchaseintheirfirst6monthsinrole
SaveLeadsandSavedAccounts–InsightsandBusinessIntelligenceAlbertEinsteinoncesaid,“IfIhadanhourtosolveaproblem,I’dspend55minutesthinkingabouttheproblemand
fiveminutesthinkingaboutsolu;ons.”
FromwithinSalesNavigatoryoucansaveprospects,partners,customers,andpoten;albuyerstoseewhattheyare
sharingandwri;ngonLinkedIn.Addi;onally,youcansavethecompaniestheyworkforsoyouareconsistently
updatedwhenorganiza;onsaremen;onedinthenewsonandoffLinkedIn.com–(funding,M&A,c-suitehires,etc.)
75%ofB2Bbuyersnowusesocialmediatobemoreinformedonvendors
90%ofDMssaytheyneverrespondtocoldcalls
OwnershipSalesNavigatorallowsyourcompanytoownallofyourLinkedInsubscrip;ons.Ifyouronlineusersareexpensing
theirsubscrip;onsandtheyleaveyourcompanythereisnowaytorecoverthosedollars.Nowyouarepayingfor
yourex-employeetoprospectforoneofyourpeers.
Yourdashboardwillallowyoutomoveseats,tagusers,andtrackusageanaly;cs…
Scaling the Program �A lot of people understand social media but only a few understand how you can use it to sell� It’s our first priority to make sure you achieve Social Selling success with LinkedIn Sales Navigator. Therefore we offer our clients full on-boarding training, Relationship Manager, and 24/7 Access to our Online Training Center.
Relationship Manager
- CUSTOMIZED TRAINING - USAGE MONITORING - DRIVE ADOPTION
Sales Product Consultant
- LIVE WEBINARS - 24/7 ACCESS TO RECORDED
SESSIONS - SELF-PACE TRAINING MODULES
Online Training Center
- PROJECT MANAGEMENT - COMPETITOR ANALYSIS - QUARTER BUSINESS REVIEWS
Social Selling Roll-Out We align our resources, to guarantee a successful roll-out of your social selling project and ensure continuous success throughout our partnership.
Signing the Contract
Intro to Project Manager
Provisioning of Licenses
On-Boarding Training
Quarterly Management Reviews
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