s2 - tools of change - how tools affect the nature of our work, john pettigrew (sfep 27th...
TRANSCRIPT
![Page 1: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/1.jpg)
Tools of change:how tools affect the nature of our work
John Pettigrew (CEO and Founder, We Are Futureproofs Ltd)
![Page 2: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/2.jpg)
![Page 3: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/3.jpg)
![Page 4: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/4.jpg)
![Page 5: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/5.jpg)
![Page 6: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/6.jpg)
![Page 7: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/7.jpg)
Workflows of the past two decades
![Page 8: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/8.jpg)
Workflows of the past two decades
![Page 9: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/9.jpg)
Workflows of the past two decades
![Page 10: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/10.jpg)
Other tools
![Page 11: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/11.jpg)
Other tools
✤ Content-management systems (CMSes)
![Page 12: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/12.jpg)
Other tools
✤ Content-management systems (CMSes)
✤ Interactive content
![Page 13: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/13.jpg)
Other tools
✤ Content-management systems (CMSes)
✤ Interactive content
✤ XML
![Page 14: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/14.jpg)
Other tools
✤ Content-management systems (CMSes)
✤ Interactive content
✤ XML
✤ Automated page makeup
![Page 15: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/15.jpg)
Other tools
✤ Content-management systems (CMSes)
✤ Interactive content
✤ XML
✤ Automated page makeup
✤ Online collaboration
![Page 16: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/16.jpg)
Other tools
✤ Content-management systems (CMSes)
✤ Interactive content
✤ XML
✤ Automated page makeup
✤ Online collaboration✤ Writing and development
![Page 17: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/17.jpg)
Other tools
✤ Content-management systems (CMSes)
✤ Interactive content
✤ XML
✤ Automated page makeup
✤ Online collaboration✤ Writing and development
✤ Communication
![Page 18: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/18.jpg)
Other tools
✤ Content-management systems (CMSes)
✤ Interactive content
✤ XML
✤ Automated page makeup
✤ Online collaboration✤ Writing and development
✤ Communication
✤ Sharing
![Page 19: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/19.jpg)
Non-technical changes
![Page 20: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/20.jpg)
Non-technical changes
✤ Self-publishing
![Page 21: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/21.jpg)
Non-technical changes
✤ Self-publishing
✤ Open access
![Page 22: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/22.jpg)
Non-technical changes
✤ Self-publishing
✤ Open access
✤ Libraries
![Page 23: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/23.jpg)
Non-technical changes
✤ Self-publishing
✤ Open access
✤ Libraries
✤ Print sales
![Page 24: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/24.jpg)
Non-technical changes
✤ Self-publishing
✤ Open access
✤ Libraries
✤ Print sales
✤ Competition for customer attention
![Page 25: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/25.jpg)
Non-technical changes
✤ Self-publishing
✤ Open access
✤ Libraries
✤ Print sales
✤ Competition for customer attention
✤ Market domination by tech giants
![Page 26: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/26.jpg)
What is better now?
![Page 27: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/27.jpg)
What is better now?
✤ Focus on core skills
![Page 28: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/28.jpg)
What is better now?
✤ Focus on core skills
✤ Automation of repetitive tasks
![Page 29: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/29.jpg)
What is better now?
✤ Focus on core skills
✤ Automation of repetitive tasks
✤ Fewer barriers imposed by old technology
![Page 30: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/30.jpg)
What is better now?
✤ Focus on core skills
✤ Automation of repetitive tasks
✤ Fewer barriers imposed by old technology
✤ Workflow speed
![Page 31: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/31.jpg)
What is better now?
✤ Focus on core skills
✤ Automation of repetitive tasks
✤ Fewer barriers imposed by old technology
✤ Workflow speed
✤ Communication speed
![Page 32: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/32.jpg)
What is worse now?
![Page 33: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/33.jpg)
What is worse now?
✤ Focus on ‘digital’ skills and de-emphasising editorial skills
![Page 34: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/34.jpg)
What is worse now?
✤ Focus on ‘digital’ skills and de-emphasising editorial skills
✤ More types of content means more types of checking
![Page 35: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/35.jpg)
What is worse now?
✤ Focus on ‘digital’ skills and de-emphasising editorial skills
✤ More types of content means more types of checking
✤ De-skilling of in-house teams
![Page 36: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/36.jpg)
What is worse now?
✤ Focus on ‘digital’ skills and de-emphasising editorial skills
✤ More types of content means more types of checking
✤ De-skilling of in-house teams
✤ Abuse of tools that aren’t ‘fit for purpose’
![Page 37: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/37.jpg)
What is missing now?
![Page 38: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/38.jpg)
What is missing now?
✤ Clear vision of the importance of content
![Page 39: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/39.jpg)
What is missing now?
✤ Clear vision of the importance of content
(and hence editors)
![Page 40: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/40.jpg)
What is missing now?
✤ Clear vision of the importance of content
(and hence editors)
✤ Tools designed for the work we actually do
![Page 41: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/41.jpg)
What is missing now?
✤ Clear vision of the importance of content
(and hence editors)
✤ Tools designed for the work we actually do
✤ Complete workflows
![Page 42: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/42.jpg)
Where are we going?
![Page 43: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/43.jpg)
Where are we going?
✤ Reader expectations
![Page 44: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/44.jpg)
Where are we going?
✤ Reader expectations
✤ Self-publishing and open access
![Page 45: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/45.jpg)
Where are we going?
✤ Reader expectations
✤ Self-publishing and open access
✤ Digital-first content
![Page 46: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/46.jpg)
Where are we going?
✤ Reader expectations
✤ Self-publishing and open access
✤ Digital-first content
✤ Destination-agnostic content
![Page 47: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/47.jpg)
Where are we going?
✤ Reader expectations
✤ Self-publishing and open access
✤ Digital-first content
✤ Destination-agnostic content
✤ Static and interactive content
![Page 48: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/48.jpg)
Where are we going?
✤ Reader expectations
✤ Self-publishing and open access
✤ Digital-first content
✤ Destination-agnostic content
✤ Static and interactive content
✤ Integrated content
![Page 49: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/49.jpg)
Where are we going?
![Page 50: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/50.jpg)
Where are we going?
✤ Iterative development and continuous deployment
![Page 51: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/51.jpg)
Where are we going?
✤ Iterative development and continuous deployment
✤ Post-publication comments and editing
![Page 52: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/52.jpg)
Where are we going?
✤ Iterative development and continuous deployment
✤ Post-publication comments and editing
✤ Commercial-model change
![Page 53: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/53.jpg)
Where are we going?
✤ Iterative development and continuous deployment
✤ Post-publication comments and editing
✤ Commercial-model change
✤ open access
![Page 54: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/54.jpg)
Where are we going?
✤ Iterative development and continuous deployment
✤ Post-publication comments and editing
✤ Commercial-model change
✤ open access
✤ self-publishing
![Page 55: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/55.jpg)
Where are we going?
✤ Iterative development and continuous deployment
✤ Post-publication comments and editing
✤ Commercial-model change
✤ open access
✤ self-publishing
✤ free content
![Page 56: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/56.jpg)
Where are we going?
![Page 57: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/57.jpg)
Where are we going?
✤ Industry change
![Page 58: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/58.jpg)
Where are we going?
✤ Industry change
✤ mergers and acquisitions
![Page 59: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/59.jpg)
Where are we going?
✤ Industry change
✤ mergers and acquisitions
✤ new entrants
![Page 60: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/60.jpg)
Where are we going?
✤ Industry change
✤ mergers and acquisitions
✤ new entrants
✤ increased outsourcing
![Page 61: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/61.jpg)
Where are we going?
✤ Industry change
✤ mergers and acquisitions
✤ new entrants
✤ increased outsourcing
✤ de-skilling
![Page 62: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/62.jpg)
Where are we going?
✤ Industry change
✤ mergers and acquisitions
✤ new entrants
✤ increased outsourcing
✤ de-skilling
✤ learning
![Page 63: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/63.jpg)
The end of publishing
![Page 64: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/64.jpg)
The end of publishing
Again... ?
![Page 65: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/65.jpg)
![Page 66: S2 - Tools of change - how tools affect the nature of our work, John Pettigrew (SfEP 27th conference, 10-12 September 2016)](https://reader031.vdocuments.site/reader031/viewer/2022030314/589cfd401a28abcc258b7207/html5/thumbnails/66.jpg)
John Pettigrew www.wearefutureproofs.comImages © ducu95us / Shutterstock, MorphArt / Shutterstock, panco / Shutterstock,
Heath Robinson, ducu95us / Shutterstock, randall30 / Shutterstock