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TRANSCRIPT
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Outcome Mapp ing
Presentation and Introduction intothe Planning, Monitoring and
Evaluation Method
Daniel Roduner, Agridea Lindau
CIEA Seminar 2006
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Basic Principles of Outcome Mapping
Initiator / Basic Principles
OM was developed by the IDRCOttawa at the end of the 1990ies,based on a social science approach
Publication: Outcome Mapping -Building Learning and Reflection intoDevelopment Programs. Sarah Earl,Fred Carden, Terry Smutylo. IDRC,Ottawa 2001 (Manual)
OM is a management method forprojects, programmes andorganisations in development work /cooperation
Outcome Mapping (OM):
Is a tool for planning, monitoring andevaluating the changes in behaviour ofboundary partners
Defines outcomes as changes in thepractices, activities, actions andrelationships of boundary partners
Is focused on learning processes anddecision-making and responsibility
Creates a balance betweenaccountability and learning
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Strategic balance between accountability and
learning
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Strategic balance between accountability and
learning
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What are outcomes ?
Inputs Activities Outputs Outcomes Impact
High
Low
Relative influence along the results chain
Project or ProgrammeEndogenous actors
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Examples of outcomes
The example of a Civil Peace Service project in Chad
Strengthening the civilsociety
Poverty reduction
Contribution to the promotion
of democracy
The LO represent the
concerns of their members innational bodies
The LO offer various
services (also from and for
women)
3 meetings with the
participation of severalmembers were held
Harmonisation of working
tools
The local organisations (LO)
have participated in at least
two further education courses
ImpactOutcomeOutput
Examples from: DED (German Development Service), Chad
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Examples of outcomes
The example of an extension project (direct marketing in the rural area, Switzerland)
The income of the farms in
Switzerland has increased
50 new jobs are created inthe Emmental
90 % of the agricultural area
is managed according to
ecological criteria
The farms are managed
according to entrepreneurial
criteria Marketing of new products
and services
Ecological production
methods are applied
Number of extension days
Number of courses
Number of participants
ImpactOutcomeOutput
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OM Basic structure
Three Stages 12 Steps
Intentional Design
Outcome and
Performance Monitoring Evaluation Planning
1. Vision
2. Mission
3. Boundary Partners
4. Outcome Challenge
5. Progress Markers
6. Strategy Maps
7. Organizational
Practices
Intentional Design
8. Monitoring Priorities
9. Outcome Journal
10. Strategy Journal
11. Performance Journal
Outcome and
Performance Monitoring 12. Evaluation Plan
Evaluation Planning
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Outcome Mapping for sustainable behaviour
Situation in Kyrgyzstan:
The state-run farms have been shut down and the land has been
redistributed. One section of the extension services is going tobe
privatised, another managed by the state. There are no clearly
defined structures yet.
Swiss development agency:
We are interested in supporting the establishment of an
agricultural extension system. How can we proceed?
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Farmers
Export-ImportCompanies
International
Financial
Institutions
Ministry ofAgriculture
Processing
Companies
SMEs
Freelance
Extensionists
Farmers
Selection of Partners
Lobby of
Farm Managers
Financial Institutions
Local Authority
Private Extensionists
Seed Producers
Project-Team
Extension Service
Extensionists
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Outcome Mapping for sustainable behaviour
1. What persons,groups ororganisations shoulddo somethingdifferent? Whatwould be ideal?
2. Who are we (theproject group) andwhat generalcontributions can wemake in order tohelp achieve thevision?
Vision
Mission
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Example of a vision
VisionPractical Example of Crop Rotation i n
Kyrgyzstan
Vision:
Kyrgyz farmers again cultivate their land with adequate crop rotations. With
this, they increase soil fertility, control weeds, improve the basis for winterforage for their cattle and earn a better income. The aim is an economically
successful and ecologically sustainable agriculture. The communes pass
regulations on pasture management for the cattle in order to effectively protect
forage areas in the crop rotation from the cattle. The Ministry of Agriculture in
the rayon administration supports the farmers and communities. Interested
farmers produce seeds for cultures suitable for crop rotation.
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Example of a Mission
Vision
Mission
Practical example of Crop Rotation
in Kyrgyzstan
Extension Contribution (Mission):
The extension service supports the farmers with information, extension services
and training on the subject of reintroduction of crop rotation. The content of the
support consists above all in expertise on crop rotation, business calculations
and information on how to obtain aid for plant production.
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Outcome Mapping for sustainable
behaviour
3. With whom can we(extension service) co-operate directly?
4. What can the boundarypartners ideallycontribute to the vision?
Boundary Partner
Outcome Challenge
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Example of Partners and their Challenges
Outcome Challenge: Boundary Partner 3Single farms produce seeds for forage cultures in the crop
rotation and sell them to interested farms in their region.
Boundary Partner 3Seed producers
Outcome Challenge: Boundary Partner 2
The relevant local authorities design, discuss and pass aneffective pasture regulation to protect the crops in the crop
rotation in their community.
Boundary Partner 2
Local authority
Outcome Challenge: Boundary Partner 1
The farm managers successfully introduce crop rotation on theirfarm and make the appropriate business decision in order to
benefit from the crop rotation.
Boundary Partner 1
Lobby of farm
managers
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Tracking the progress of the partners
What outcomes do weexpect to see; like to
see, and love to see, bythe boundary partners?
Progress Markers
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Progress Markers
A possible way to meet the challenge
The farm managers:
3. They buy seeds for forage areas.
2. Farm managers form lobbies.
1. They participate in further education courses.
9. With the aid of professional agricultural measures, theysuccessfully overwinter the forage areas.
7. The farm managers irrigate the cultures.
5. They divide their farmland into crop rotation areas.
12. The farm managers advise interested parties on the
introduction of crop rotation
11. They share their experiences in the lobby and
motivate other farm managers
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Outcome Mapping for sustainable behaviour
What are ourstrategies to supportthe boundary
partners?
How can wecontinuously updateour support?
Strategy Maps
Organizational Practices
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Support Strategies
How can we (the extensionists) support our partnersin meeting their challenges:
I-1
E-3E-2E-1
I-3I-2Direct support
for the partner
Support for the
partners
environment
Causal Persuasive Supportive
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Organizational Practices
Question: How can we continuously update our support?
1. Continuous prospecting for new ideas, opportunities and resources onthe issue of crop rotation in the region.
2. Seeking feedback from involved and non-involved key informants onthe new crop rotation and on the work of the boundary partners.
3. Giving information and reports to obtain the support of responsibleadministrative bodies and professional organisations.
4. Monitoring, evaluating, learning from the experiences and use them forfuture tasks.
5. Passing on and exchanging experience.
6. Finding time and space for new experiments in order to remaininnovative.
7. Reflecting on possibilities of organizational improvements.
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OM: Roles in various systems
Boundary
Partner
Project
Team
Evaluation of
internalperformance
Evaluation
external
results /changes
Evaluation of the influence
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Person responsible for the planning steps
Project team Boundary partners
2. Mission / Contribution of the project
6. Project or support strategies
7. Organizational performance
3. Direct boundary partners
4. Outcome challenges for the boundary
partners
5. Progress markers
1. Vision
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Person responsible for the planning steps
Project team Boundary partner
2. Mission / contribution of the project
team
6. Project or support strategies
7. Organizational performance
1. Vision
StrategicPlan
Operational
Plan
- Expect to see
- Like to see
- Love to see
3. Direct boundary partners
4. Outcome challenges for the boundary
partners
5. Progress markers
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Tasks for the participants
1. Vision
2. Mission
3. Boundary partners
4. Outcome challenges
5. Progress markers
6. Strategy maps7. Organizational
performance
Intentional DesignWork in groups (green, blue, red, yellow) and discuss
about the following questions:
-Have we understood the idea & the structure of
Outcome Mapping? -> Settling unanswered questions
within the group
-What is the difference between Outcome Mappingand my current planning instrument?
- > Write possible strengths and weaknesses of
Outcome Mapping compared to your current planning
instrument on cards
(3-7 strengths & weaknesses per group)
-Bring the cards back into the plenary.Strengths Weaknesses
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Outcome Mapp ing
Danke Merci Gracias Thank you
Daniel Roduner, Agridea Lindau
CIEA Seminar 2006