Rubi  Lopez    Haiyan  Wang  Demsina  Babazadeh    Hannah  Hankins  

Yi  Wang  

What is it? —  A  system  that  makes  sure  that  commodi>es  are  bought  at  a  fair  price  to  the  producer  —  The  farmer  becomes  more  and  more  connected  to  you,  the  consumer  via  this  logo  

 

Charity? —  Fair  Trade  is  not  a  charity,  however,  makes  no  profits  itself.  The  whole  purpose  of  this  organiza>on  (Fair Trade USA) is  to  send  a  significant  chunk  of  money  back  to  the  producer  

   

Money. Money. Money. —  The  money  that  is  made  via  fair  trade  infla>on  to  retail  price  is  specifically  designated  for  social,  economic  and  environmental  development  projects  to  the  community  they  live  in  (PROS)  

 

Why isn’t every store becoming fair trade friendly?

Coffee  Tea  and  Herbs  

Cocoa  and  Hot  Chocolate  Seed  co3on  

Flowers  and  Plants  Cane  Sugar  Bananas  Fresh  Fruit  

Nuts  Rice  

Vanilla  Flowers  

Fair Trade Products

What are we doing? •  UC  Davis  Dining  Services  launched  “Banana  Campaign”  in  Feb  2012—  now  all  bananas  =  fair  trade!    

•  Fair  Traded  Starbucks  coffee  ONLY  •  Fair  Traded  chocolates    •  Fair  Traded  Honest  Tea  •  If  they  are  claimed  to  be  “Fair  trade”  they  must  be  cer>fied  by  IMO  Fair  for  life,  FLO,  Fair  Trade  USA    

 

h[p://dining.ucdavis.edu/documents/UCDavisSustainableFoodserviceProgressReport-­‐2014.pdf  

One of the strengths of Fair Trade Health Promotion

   Organic    and  Fair  Trade

•  A nearly half of all Fair Trade Certified imports were organic.

•  Organic products are free from chemicals such as pesticides which are found in conventionally produced foods. This is great for food service!

•  Fair Trade and Organic go hand in hand. In order for food products to qualify as Fair Trade commodities, they have to pass the quality assurance test or the certification process that ensures they are free of chemicals

•  UC  President  Janet  Napolitano  has  commi[ed  the  University  of  California  Campuses  to  “healthy  living”  

•  According  to  Napolitano,    “  this  ini>a>ve  brings  together  the  University’s  research,  outreach  and  ampus  opera>ons  in  an  effort  to  develop  and  export  solu>ons  throughout  California,  the  United  States  and  the  world  for  food  security,  health  and  sustainability.”      

•  This  ini>a>ve  stretches  to  10-­‐campuses    

•  Key  point  of  the  ini>a>ve  that  is  linked  to  Fair-­‐Trade  is:  “developing  policies  to  be[er  enable  small  growers  to  become  suppliers”.  This  is  the  basis  of  Fair  Trade  

Objec>ve:    

What Does It Take To Be Certified Fair Trade?    

•  First  producer/  companies  focus  on  sustainable  produc>on  and  improve  living  condi>ons  for  workers  

•  Professionaliza>on  of  processes  in  order  to  improve  quality  and  the  value  of  the  product  

Requirement:  •  Obey  with  the  na>onal  labor  laws  and  the  conven>ons  of  the  interna>onal  

Labor  Organiza>on    

•  Obey  with  basic  environmental  standards,  sustainable  water  and  energy  use,  reduced  the  use  of  chemicals  in  farming,  reduc>on  of  soil  and  tree  erosion,  promo>on  of  biodiversity.    

•  Traceability  flow  of  goods  and  transparency  in  financial  flows.        

Why a Farm/Farmer Would Chose Not To Classify As Fair Trade? (Drawbacks of Fair Trade)

•  An  inves>ga>on  by  the  I-­‐DEV  (  Interna>onal  Development)  had  observed  that  not  a  single  farmer  could  say  whether  their  life  had  improved  financially  or  otherwise  since  the  arrival  of  Fair  Trade  

•  Farmers  felt  no  sense  of  ownership  in  their  co-­‐op.  Farmers  were  completely  unaware    about  their  produce  were  sold,  how  much  they  sold  for  or  what  they  were  used  for.    

•  Problem  with  the  transparency  of  business  dealing  not  clear  due  to    language  and  literacy  barriers.    

 

What are companies

doing?

References used �  http://www.unctad.info/en/Sustainability-Claims-Portal/Discussion-Forum/Fair-Trade/

�  http://fairtradeusa.org/what-is-fair-trade/global-reach-map#

�  http://www.ssireview.org/articles/entry/the_problem_with_fair_trade_coffee

�  http://www.ssireview.org/blog/entry/the_future_of_fair_tradeis_there_one/

�  Brett, A. (2011). Fairtrade, fair-trade, fair trade and ethical trade: semantics, politics and development. Food Chain, 1(1), 117-125.

�  DeGroat, B. (2012, March 15). Consumers mistake fair-trade foods for lower-calorie | University of Michigan News. Consumers mistake fair-trade foods for lower-calorie | University of Michigan News. Retrieved October 19, 2014, from http://ns.umich.edu/new/releases/20277-consumers-mistake-fair-trade-foods-for-lower-calorie

�  Module 2: Organic and Fair Trade Certified. (n.d.). Organic and Fair Trade Certified. Retrieved October 19, 2014, from http://www.uniteforsight.org/food/module2

�  Dragusanu, Raluca, Daniele Giovannucci, and Nathan Nunn. "The Economics of Fair Trade." Journal of Economic Perspectives 28.3 (2014): 217-36. Journal of Economic Perpective. Web.

�  www.pacha.coop

�  http://www.universityofcalifornia.edu/news/uc-launches-global-food-initiative