riyaad minty - taking social media to the next level
TRANSCRIPT
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Taking social media to the next level
Riyaad MintyHead of Social MediaAl Jazeera Media NetworkQatar
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Riyaad Minty (riyaadm.com)Head of Social Media, Al Jazeera@riy on twittergtalk: [email protected]
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Al Jazeera Media Network1. Al Jazeera Arabic
2. Al Jazeera English3. Al Jazeera Turk4. Al Jazeera Balkans5. Al Jazeera Mubashr (Mubashr Misr)6. Al Jazeera Documentary7. Al Jazeera Sports8. Al Jazeera Training Center9. Al Jazeera Research Center10. Al Jazeera ……
1. Al Jazeera Arabic2. Al Jazeera English3. Al Jazeera Turk4. Al Jazeera Balkans5. Al Jazeera Mubashr (Mubashr Misr)6. Al Jazeera Documentary7. Al Jazeera Sports8. Al Jazeera Training Center9. Al Jazeera Research Center10. Al Jazeera ……
Flickr: Mohamed Nanabhay
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How do we begin to deal with this?
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How do we begin to deal with this?
kidperez flickr
Johan Larrson flickr
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Crisis of Relevance
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Flickr: Thomas Hawk
Trust People Trust People
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New(s) Ecosystem
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Online TV Radio Print
News
Current Challenge
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Online TV Radio Print
Content Producers
We should be…
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A Virtuous CircleParticipatory Culture
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New(s)Gathering
New(s) Engagement
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1. New(s)Gathering
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Traditional News Wires
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New(s) Wires
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Crowd-Sourcing
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Impact
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Making Sense of it All…
(information – noise) + context
= accurate reporting
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2. New(s) Engagement
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The Revolution was televised….
…You were just watching the wrong
channel
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Live Streaming
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Live Blog (24h dedicated coverage)
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Going to our audience
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“Micro Reporting”
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Driving the conversation
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http://aje.me/ajelive
Most tweeted link
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Facebook Livestream
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YouTube Livestream
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Driving traffic….
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Referrals
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Why…?
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Flickr: Thomas Hawk
Trust People Trust People
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but...
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even if its only140 characters at a time.
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Questions?
Riyaad Minty (riyaadm.com)Head of Social Media, Al Jazeera@riy on twittergtalk: [email protected]