riverorchid digital credentials
DESCRIPTION
riverorchid digital teamwhich belongs to riverorchid group, is a hub digital of indochina. This specialist team is offering creative digital, strategy, communication plan, web development, production, execution and evaluation across Indochina.TRANSCRIPT
living indochina
INTRODUCING
Monday, October 22, 2012
living indochina
Riverorchid is Indochinaʼs leading integrated communications network. The work we do covers ten disciplines: design, advertising, activation, media, research, training, PR, premiums, production and digital.
With offices in Cambodia, Laos, Myanmar, Thailand and Vietnam, we operate across five countries, but we work as one agency. When a client walks into even our smallest office they have access to the skills of over 200 people across the entire network.
Our digital hub in Ho Chi Minh City has a team of specialists offering digital strategy, creative, production, execution and evaluation across Indochina
Monday, October 22, 2012
living indochina
we combine strategy, technology and design to deliver exceptional brand experiences.
riverorchid digital,At
The digital age requires new solutions for business, brand and marketing challenges. We are an ideas agency for the digital age, providing solutions which connect brands with a modern audience through conversations taking place in interactive branded worlds.
Monday, October 22, 2012
living indochina
555millionWebsites
800million
facebook accounts
255million
twitter accounts
55billion
pages ofcontent
48hours
of video uploaded to youtube
every minute
1.2billion
Mobile broadband subscriptions
300million
new websites added in 2011
170million
BLOGS ON THEINTERNET
Your brand in the digital universe
WE UNDERSTAND THAT IT CAN BE DIFFICULT DEALING WITH NEW
TECHNOLOGY AND THE DIGITAL UNIVERSE CAN SOMETIMES SEEM
OVERWHELMING.
Monday, October 22, 2012
living indochina
YOURBRAND
WE PROVIDE SOLUTIONS WHICH CONNECT BRANDS WITH A
MODERN AUDIENCE THROUGH CONVERSATIONS TAKING PLACE
IN INTERACTIVE BRANDED WORLDS.
Monday, October 22, 2012
living indochina
WE PUT YOUR BRAND AT THE CENTER OF THE DIGITAL
UNIVERSE
YOURBRAND
DISPLAY
SEARCH
WEBSITEMOBILE
SOCIAL
Monday, October 22, 2012
living indochina
Our Services
Strategy & Planning
The riverorchid mojo ‘living, knowing, loving indochina’ is at the core of everything we do. We are passionate about indochina, its people, their cultures, behaviours and attitudes.
Strategy is what is what makes us different from design and development agencies. We are a digital communications agency with a distinctively Indochinese voice, uniquely able to build meaningful conversations with your audience.
Interactive Design
Design should do more than just grab attention; it should create an immersive, interactive world for your audience to inhabit.
Our designers create intuitive, engaging interfaces that audiences want to experience, play with, and return to.
Web Analytics
The beauty of digital is in its transparency. All of our campaigns have targets which are reflected in customised performance reports throughout the campaign, so you will always know every detail of how your campaign is performing.
Web Development
We have an in-house development team with the ability to build websites, micro-sites, banners and apps. This means we can deliver the best possible solutions on time and on budget and take responsibly for the success of our work.
Monday, October 22, 2012
living indochina
Our Services
Search
We create every project to the latest search engine best practice standards to ensure your website is fully compatible with all major search engines.
If you are interested in improving the ranking of your current site we can advise you on keyword analysis, pay per click advertising, online marketing strategies and more.
Content
In the digital world content is king and the work doesn't stop when the campaign is live. We focus on ongoing development and management of engaging content to ensure your audience has reason to visit, return, and tell their friends.
Social Media
Social media is where your brand can make friends and actually have a conversation with your audience. Each social channel has a different personality. We can make you popular by tailoring a plan to ensure you’re doing and saying the right things, in the right place, at the right time.
Consultation
It can be difficult dealing with technology you know little about. If you are planning a digital project or want advice on how to make your current project work more effectively, then our team of experts can help to design a solution to meet your business needs.
Monday, October 22, 2012
living indochina
YOURBRAND
DIGITALSTRATEGY
We look in depth at your brands
current digital activity and your
target demographics digital behavior
to tailor your communications plan
CREATIVE
Our in house creative team focus
on quality modern design of an
international standard
PRODUCTION
We have in house development
capabilities and the ability to build
websites, microsites banners and
mobie appsMEDIAPLANNING
We consider media planning
as part of the creative process
when providing an intergrated
digital strategy.
CONTENTIn the digital world content
is king. We focus on ongoing
development of engaging content
MANAGEMENT
Digital marketing doesn’t stop
when the campaign is live.
We consider ongoing content
management and social interaction
REPORTING
The beauty of digital is its
transparency. We provide campaign
analysis showing you exactly how
your campaign has performed
OUR APPROACH
approach
We can tailor a complete digital communications
strategy for your brand
Monday, October 22, 2012
living indochina
SocialChannels
Website
SEO Apps
EmailMarketing Mobile
& TabletWebsite
Digital PR
Sponsorship
MobileDisplayBanner
FacebookAds
PaidSearch
Socialconversation
TwitterdiscussionSocial
Sharing
Viral spread
Word of mouth
BrandedContent
DisplayBanners
VideoAds
Strategy
Monday, October 22, 2012
living indochina
SOME EXAMPLESof our work
Monday, October 22, 2012
SAIGONCYCLES WEBSITE + FACEBOOK
www.xedapcaocap.com
Monday, October 22, 2012
LIVE EVERY MOMENT WEBSITE + FACEBOOKhttp://www.live-everymoment.com/
Monday, October 22, 2012
RIVERORCHID WEBSITEwww.riverorchid.com
Monday, October 22, 2012
TERRAVIN WINES HOLDING PAGEwww.terravin.co.nz
Monday, October 22, 2012
SAMSUNG GALAXY YMICROSITE + 2 GAMES
http://www.samsung.com/vn/galaxyy/antplus/
Monday, October 22, 2012
CLUB EQUAL THAILANDFACEBOOK APP
https://www.facebook.com/ClubEqualThailand/app_263009840485987
Monday, October 22, 2012
living indochina
The SituationGED wanted to increase awareness of the Decolgen brand through lifestyle association by creating an engaged online community. They had invested in a healthy living website sponsored by the Decolgen brand. However, they did not have an effective strategy to drive traffic to the site and increase visitor engagement so activity on the site was very low.
Overall monthly traffic
Ove
rall
mo
nth
ly v
isit
ors
The ChallengeWith the long term goal of developing an audience generated online community GED needed to first establish a solid a audience base. They set a target to generate 16,000 unique visits over 6 months.
About GED Great Eastern Drug (GED) is recognized as one of the pioneering healthcare companies in Thailand. GED markets Decolgen Cold Tablet, one of the leading products in the Cough-Cold segment in Thailand.
live-everymoment.com Case StudyStrategy & Planning, Interactive Design, Web Development, Web Analytics, Search, Social Media and Content.
Monday, October 22, 2012
living indochina
The Idea• riverorchid digital proposed a re-designed
website which focused on more engaging content supported by a media strategy to drive traffic to the site.
• We redesigned the website layout to be more user friendly and designed Facebook and Youtube pages.
• We designed a digital media strategy including SEO, SEM, and Facebook advertising.
• We designed a content strategy with regular updates of relevant content like healthy lifestyle tips, celebrity interviews, and career horoscopes.
Monday, October 22, 2012
living indochina
Campaign result Over six months we generated 58,075 unique visits, exceeding KPI targets by 263%. This has successfully generated awareness and established a solid base audience for the brand.
riverorchid digital is now developing the engagement phase of the project, a re-designed community site focused on audience generated content.
!"!!!!
!#$%%%!!
!&$%%%!!
!'$%%%!!
!($%%%!!
!)%$%%%!!
!)#$%%%!!
!)&$%%%!!
!)'$%%%!!
*+,! -./! 01/! -.2! 345! 346!
Monday, October 22, 2012
Monday, October 22, 2012
living indochina
Shea O’Neill Digital Group HeadNew Zealander - Based in Indochina
Regan VauseDigital Creative DirectorNew Zealander - Based in Vietnam
Director, producer, curator, creative, project manager, artist, entrepreneur. Whatever it takes. Shea is all about creative ideas, dreaming them, discovering them, and making them happen.
Shea has over seven years experience in digital advertising and business management. Including 2 years as Operations Manager for the Vivaki ANZ Search Hub.
Best described as a creative jack-of-all-trades, it is Regan’s eye for detail that has earned him a solid reputation for quality work in all aspects of his creative career.
Regan has over seven years experience in Web Design, Multimedia, Graphic Design, Print Production and Photography. Including 3 years as Art Director for Tango communications.
Monday, October 22, 2012
living indochina
Clients
Monday, October 22, 2012
living indochina
THANK YOU
Copyright © 2012 riverorchid Vietnam co. ltd.
Monday, October 22, 2012