riemer, joel_joel.pdf · 2018-04-03 · • increase awareness about prediabetes among physicians...

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7/19/17 1 The National Diabetes Prevention Program How to get your Organization/Members Involved © 2016 American Medical Association. All rights reserved. AMA – Improving Health Outcomes (IHO) In collaboration with some of the nation's most influential health care leaders and organizations, the AMA aims to help prevent 2 of the nation's most common chronic diseases: type 2 diabetes and heart disease. The AMA is in a unique position to bring together physicians in all practice settings and specialties with patients, communities and public and private sector organizations to develop new approaches to prevent progression of prediabetes to type 2 diabetes and to achieve better control of high blood pressure, which will improve health outcomes and ultimately the health of the nation. 2 © 2016 American Medical Association. All rights reserved. 3 On March 12, 2015 the AMA and the CDC launched the following site

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Page 1: Riemer, Joel_Joel.pdf · 2018-04-03 · • Increase awareness about prediabetes among physicians ... • 73,000 impressions of two online ads through Facebook • 12,000 estimated

7/19/17

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The National Diabetes Prevention Program How to get your Organization/Members Involved

© 2016 American Medical Association. All rights reserved.

AMA – Improving Health Outcomes (IHO)

•  In collaboration with some of the nation's most influential health care leaders and organizations, the AMA aims to help prevent 2 of the nation's most common chronic diseases: type 2 diabetes and heart disease.

•  The AMA is in a unique position to bring together physicians in all practice settings and specialties with patients, communities and public and private sector organizations to develop new approaches to prevent progression of prediabetes to type 2 diabetes and to achieve better control of high blood pressure, which will improve health outcomes and ultimately the health of the nation.

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© 2016 American Medical Association. All rights reserved.

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On March 12, 2015 the AMA and the CDC launched the following site

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7/19/17

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© 2016 American Medical Association. All rights reserved.

The National Diabetes Prevention Program (National DPP)

Structured lifestyle change program reduces risk of developing type 2 diabetes by 58%, more effective than medication

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© 2016 American Medical Association. All rights reserved.

AMA – CDC - NACDD Partnership •  Create the National Program Office (NPO) •  Promote STAT (Increase awareness through outreach and education) •  Encourage physicians to Screen, Test & Refer (STR) patients to the

National DPP •  Engage business groups to promote employer coverage of the National

DPP •  Encourage health systems/physicians to STR to the National DPP •  Engage local networks to promote STAT and increase both coverage of,

and participation in, the National DPP •  Develop a model to promote the National DPP/STAT/STR in all 50

states

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© 2016 American Medical Association. All rights reserved.

Overview – NACDD Contracts 3 State Medical Societies - MSMS, SCMA and CMA •  Increase awareness about prediabetes among physicians •  Promote the use of STAT resources by physicians •  Provide training to physicians on the National DPP/STAT/STR

2 Business Groups – DRC and SCBCH •  Engage employers regarding coverage for the National DPP •  Develop a business case for employers to provide coverage for the National

DPP •  Create products/resources to support the business case •  Engage employers/health systems to refer employees/patients to the

National DPP

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7/19/17

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© 2016 American Medical Association. All rights reserved.

National Program Office

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Goal: Preventing diabetes with state-based stakeholders to increase STR, coverage and participation in the National DPP

© 2016 American Medical Association. All rights reserved.

Awareness – State Medical Societies •  385,000 total circulation of seven news articles •  319,000 total circulation of 38 tweets •  118,000 emails sent •  73,000 impressions of two online ads through Facebook •  12,000 estimated reach of two journal articles and ads

•  4,125 unique hits to STAT from CA, MI & SC •  3,800 estimated reach of two Facebook posts •  1,000 estimated reach of one Linked-in post ------------------- •  915,925 estimated total impressions

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© 2016 American Medical Association. All rights reserved.

Education – State Medical Societies Over 300 physicians/clinical care team members trained on the National DPP and STAT

MSMS

•  Two scientific meetings featured presentations and booth

–  300+ physician attendees & 75 trained

•  Other meetings (MSMS Board, PGIP, PO Group & HCQEE) - 70 trained

SCMA

•  Annual meeting featured a booth

–  190 physician attendees & 60 visited the booth

•  Three Regional in-person presentations completed - 69 trained

CMA

•  CA specialty society conference – 45 trained

•  CME webinar – 39 trained

•  Western Health Care Leadership Academy Meeting featured a presentation

–  300 attendees & 20 trained

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7/19/17

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© 2016 American Medical Association. All rights reserved.

Implementation in Future States

•  Continue expansion using Awareness/Education/Action model •  Engaging medical societies, business associations and health

departments is effective •  Recruit local champions •  Convene local stakeholder meetings •  Work with National DPP program providers •  Address the physician/provider/payer data issues

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© 2016 American Medical Association. All rights reserved.

Benefits to your Organization

•  Communications support for engaging your membership on diabetes prevention (articles, ads, press releases and social media content)

•  Assistance in engaging with the state health department regarding the Diabetes State Action Plan

•  Guidance on working with local business groups in engaging employers or health systems

•  Educational opportunities for your membership (general awareness or CME)

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Contact me if you are interested in partnering with the AMA to prevent type 2 diabetes.

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7/19/17

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© 2016 American Medical Association. All rights reserved.