revive is · revive magazine uniquely serves a huge and growing number of people who are actively...
TRANSCRIPT
a Naples-based monthly publication that provides
consumers information about the varying benefits
and multiple uses of medical cannabis in order to live a happier, healthier life.
Revive is
Honesty
Compassion
Integrity
Education
Our Beliefs
Community Outreach
Our Missionis to facilitate the normalization of medical
cannabis through information, education,
and community outreach.
Our Visionis to be the premier medical cannabis
resource in southwest Florida
why we do what we doHealth. The mere definition is broad
and ambiguous. There is mental health, physical health, healthy choices, healthy foods, healthy relationships… the list is endless. For me, the term took on a world I had never dreamt of exploring. I was diagnosed with Crohn’s Disease and after 17 surgeries and a plethora of medications, I was out of traditional options. Instead of giving me hope, the doctors gave me a death sentence. I wanted to take control of my own health. But how? I explored everything, and then I read about treating Crohn’s with cannabis. I figured it couldn’t be worse than death so in March 2014, my wife and I closed our lifestyle magazine in Naples and moved to Colorado to prolong, or even save, my life.
Within a few weeks of trying my first cannabis-infused edible and getting on a cannabis regime, I could feel a world of difference. My symptoms subsided, I had energy, I gained back the weight I lost, and I felt really really good – for the first time in years. Never did I imagine that cannabis would do for me what big-pharma could not. I got my life back. Over the next three years, not only did my quality of life improve substantially, but I took every opportunity to educate myself about the cannabis plant that enabled it to happen. I learned the how and why behind what made cannabis work for my Crohn’s. Through it all though, I wanted to come back to Florida, but the medicine I needed was still illegal. Then Amendment Two passed. Finally home in the city I love so much, we are now back to our magazine and publishing roots and educating people about the benefits of medical cannabis and why it works so well for many conditions. Please join us on this journey and together, we can all learn how to take control of our own health.
“In March 2014, my
wife and I moved to Colorado
to prolong, or even
save, my life.”
Brian M. Colando, Publisher
Florida has the potential to be one of the largest medical markets in the country. The state is home to the nation's largest percentage of people 65 and older, a demographic for whom chronic pain and catastrophic illnesses are commonplace and expensive to treat.
Approximately 1 out of every 2 adults in Florida and Collier County have at least one chronic condition or disease. Chronic disease accounts for approximately 7 out of every 10 deaths among Collier County residents every year.
1. Cancer 2. Heart disease3. Alzheimer’s disease4. Unintentional injuries5. Chronic lower respiratory disease6. Cerebrovascular disease7. Diabetes mellitus 8. Chronic liver disease and cirrhosis 9. Parkinson’s disease10. Suicide25.5%
The leading cause of death in Collier County is cancer, which accounted for 25.5 percent of all mortality in 2014.
110 leading
of deathcauses
These 10 leading causes accounted for 77 percent of all deaths occurring in the county.
In 2014, the 10 leading causes of death in Collier County by rank order were:
77%
out of 2
by the numbers
Revive Magazine uniquely serves a huge and growing number of people who are actively seeking information to better the quality of their lives or the life of a loved one (caregivers). They are looking for safe and natural alternatives or supplements to prescription drugs and/or traditional medicine. Revive readers are upper-middle class to affluent/wealthy and have disposable income. They realize that the money they spend is an investment in their overall health and wellness.
Age Range34-65+
Household Income$140,000+
LocationCollier/Lee
Average Age54
6,518,919Floridians voted YES on Amendment No. 2
Female55%
Male45%
target demographicsour readers
Copies per month5,000
Readers per month (print, online, and social media)
30,000-40,000
No. Pages: 68-84Magazine trim size: 8.5” x 11”Binding: Perfect Bound
Cover: 100 lb. matte finishInterior: 70 lb. coated textPrinting: 4 color process
Print Specs
Collier & LeeDistribution networkTargeted mailings/drop-offs Targeted geographic locations (high end residential communities), doctors’ offices, etc.
Local targeted events Mainstream events that generate a lot of foot traffic (farmers’ markets, Great Dock Canoe Race, Christmas Walk & Tree Lighting Ceremony, Taste of Collier, etc.)
Brick and mortars Physical locations (yoga studios, organic food stores, vitamin shops, salons, restaurants, and other medical cannabis friendly establishments).
Subscriptions Purchased annual subscriptions, mailed to reader’s home or office.
specifications
Monthly MarketWe get really excited when we are ready to release a new issue of the magazine. So excited, in fact, that we created our Monthly Market where we can celebrate our advertisers, our readers, and all the hard work that goes into each issue. This event allows you to increase your audience and reach exponentially. If you are interested in reserving space at the event, please let your salesperson know when you place your insertion order. Event space is offered to our advertisers first.
Business Networking Cannabis Education
community outreach
Quarterly SocialsRevive Magazine’s “Cannabis Education Series” is part of our ongoing advocacy and outreach efforts and is free to the general public. Each month we host two or more informational event to educate the community about the benefits of medical cannabis.
Sample Topics:• Why cannabis is medicine• How does cannabis affect your body?• Ways of consuming cannabis• The Endocannabinoid System: What is it and what does it do?• Finding the right cannabis doctor• How to obtain your medical card• Getting started with cannabis as medicine• Cannabis and autoimmune diseases
Although our premise is education, we also realize that socialization is part of a healthy life. We love coming together once a quarter to celebrate those people who make the magazine possible. We extend invitations to our advertisers, contributing writers, business owners, not-for-profits,etc., in hopes of providing a fun environment for all to enjoy, reach out, and become friends.
We believe that when businesses work together, they thrive together. Once a month Revive hosts a business networking event for professionals in heath, wellness, and other pro-cannabis areas. The events are free and are a great way to meet other like-minded business owners and decision makers.
Work together, thrive together.
Sample Topics:• Integrating cannabis into your business• Getting into the cannabis industry• Cannabis and the workplace• Opening the dialogue about cannabis
Editorial IntegrityWe diligently strive to bring readers a wide range of information and options to enhance their diverse lifestyles. Our goal is to provide readers with knowledge they can use today in order to live a better tomorrow.
“They” say that print is dead. We beg to differ... Mediocrity and meaningless content are dead. With that in mind, Revive delivers high-interest and unique content relevent to living a happy healthy life in Florida. Each issue includes three to four feature articles, “Ask the Doctor,” cannabis recipes, product reviews, interviews with industry leaders, and more.
100% Fluff-Free Zone
Samples Features (3 or more pages)
Sample Articles (1-2 pages)
In every issue
• Stories of Courage: Patient stories• America’s Opioid Epidemic• Cannabis 101: What You Need to Know• Cannabis and Mental Health• Helping our Veterans with Cannabis
• Talking to your children about medical cannabis• Cannabis as preventative medicine• Caregivers need care too• Orgainc hydroponic gardening• Using CBD to treat Anxiety
• Ask the DoctorAnswers to our readers’ questions regarding obtaining their medical card, uses for cannabis, and other frequently asked questions.
• 5-Minute FixesSimple ways to improve your quality of life
• Current legal and legislative status The status of medical cannabis in Florida and around the country
• Charity Spotlight Highlight area not-for-profits that are working with medical cannabis. (Livingston Foundation, Crohn’s Society, etc.)
• Products We Love6-8 products that our readers would like to learn about. May include CBD products, healthy living products, patient journals, child-proof medicine storage, etc.
• The Science of CannabisA more in-depth look at the science of cannabis with topics including terpenes, trichromes, decarboxylation, etc.
• Healthy HappeningsA listing of upcoming events/farmers’ markets around the area
•Laughter is the Best MedicineA dose of humor because sometimes laughter is the best medicine
editorial content
Issue Release
Artwork Due
Reserve Space
Payment Due
5thof each month
10thof each month
1stSATURDAY of each month
15thof each month
Jan. Feb. Mar. Apr.
May Jun. Jul. Aug.
Sep. Oct. Nov. Dec.
The Sports/Outdoor Issue
The Hemp Issue The Music Issue The 420 Issue
The Green Issue The Advocacy Issue
The Art Issue The Entertainment Issue
The Food Issue The Health/Science Issue
The Products Issue
The Family Issue
editorial calendar
Ad Size Open 6x 12xStandardTwo Page Spread $2,000 $1,800 $1,600Full Page $1,100 $1,000 $900Half Page $700 $625 $550Quarter Page $400 $350 $300
PremiumBack Cover $1,600 $1,450 $1,275Inside Front Cover $1,450 $1,300 $1,150Inside Back Cover $1,350 $1,225 $1,100Page Three $1,300 $1,175 $1,050
3 Months 6 Months 12 Months
Ad Size AdvertiserNon-Advertiser Advertiser
Non-Advertiser Advertiser
Non-Advertiser
Header (homepage) $200 $250 $175 $225 $150 $200Header (other pages) $175 $225 $150 $200 $125 $175Rectangle (homepage) $150 $175 $130 $155 $120 $135Rectangle (other pages) $130 $155 $115 $135 $95 $120“In article” $110 $135 $100 $125 $90 $115
digital
ad pricingWhen local businesses work together they succeed together. We don’t think of you or your business as just an advertiser, but rather a partner with Revive. This partnership approach creates a unique synergy that allows both businesses to grow and prosper in tandem.
Revive is a representation of a lifestyle/culture as diverse as those who read it and our readers see it as more than just a magazine. They have come to rely on and trust the information within the pages of each issue and loyally support the businesses partnered with Revive. Further, our readers do not throw away past issues of the magazine. They refer back to them time and time again, giving your business even more exposure.
We’re in this together
Not just ink on paper
ad incentives
“Time to Revive” Summer Program (Seasonal Packages)Marketing spending goes down drastically during the off-season months and many southwest Florida businesses have a difficult time trying to stay afloat during the summer. Revive Magazine understands and sympathizes with local business owners and has come up with two seasonal sales package offerings that takes the worry out of advertising during the summer. Essentially a one year contract is divided up over 9 months rather than the traditional 12 months. This allows a business to maintain an advertising campaign without the associated cost during the three toughest months. Contact your salesperson for more details.
Ad CreationA one-time ad creation/design is included with any advertising contract.
Business SpotlightBusinesses may purchase a one-page, one-time “Business Spotlight” for $1320 (Full page plus 20% admin fee for layout, design, etc.)Business Spotlight plus full page ad is $2000 (save 21%).Business Spotlight plus half page ad is $1800 (save 15%).
Referral ProgramIf a business refers a potential advertiser to Revive Magazine, the referring business will receive a 20% credit for the referred business’ advertising purchase.
Custom Advertising PackagesRevive Magazine offers custom advertising packages for business that want to get the most exposure out of their marketing budget. Packages may include any combination of print advertising, digital advertising, social branding assistance, or event inclusion. Contact your salesperson for more details.
5% Discount for Pre-PaymentA 5% discount will be applied to a six or twelve month contract that is paid up front.
• Preferred file format: PDF submission saved at 300 dpi, CMYK, with all fonts and graphics embedded. Please create documents at 100% to size to minimize resolution issues at print. Do not compress files.• Other accepted file formats: TIFF, EPS, or JPEGimages are also accepted in CMYK format.• If files are not submitted in proper format, additional charges may be incurred.• Color reproduction accuracy cannot be guaranteed. If you wish to assure color accuracy, please submit an industry-standard proof. No refunds or discounts will be issued due to color inaccuracy.• If photos are used within advertisements, please make sure they are high resolution images. Web photos (72 dpi) are not high-resolution and will not reproduce clearly.• Please note that additional spot color usage may incur additional charges. RGB color is not supported.• To ensure correct reproduction, please supply a color-correct, industry-standard, digital proof. If no proof is supplied, the advertiser assumes allresponsibility for color reproduction.• If you wish to use an advertisement as a coupon, please do not use dashed or dotted borders. Use coupon codes or another non-intrusive discount method.• Ads using reverse type may not be legible under 8 points.• Files may be submitted via email ([email protected]), Dropbox, Google Drive, etc.• Return of materials: Submitted materials are non-returnable unless previously arranged.
Ad Preparation & Submission
Two page spread* 17”w x 11”h Full page* 8.5”w ”x11”hHalf page* 8.5”w x 5.5”hQuarter page 4”w x 5.25”h*Please add .1875” for bleed.
ad guidelines
f hq q
